#Laogao E-commerce Newsletter# [E-commerce Morning News on May 16] 1. Vipshop fell nearly 20%, and FANNG's five major technology giants fell; 2. Canvas shoes are becoming more and more popular, Tmall sold 70 million pairs last year; 3. JD.com and UFIDA released the first "Internet + Government Procurement" smart government procurement service platform; 4. New progress in Apple's Samsung patent litigation case: Apple wants Samsung to compensate $1 billion; 5. The ranking of the most influential CEOs is released, and Cook ranks first...

If you don’t do the Internet in the Internet era, you will likely be eliminated by the Internet! The Internet economy is constantly flooding the real economy, and Internet shopping is already a very common thing. Not only young people, middle-aged people, and even minors are accustomed to online shopping. This shows how great the demand for online shopping is, but where there is demand, there will naturally be a lot of competition. A large number of merchants learned about this business opportunity and began to roll up their sleeves and join the e-commerce army. Faced with such a fierce competitive environment, how can small and medium-sized sellers operate well in order to ensure that they are not eliminated by the e-commerce wave?

Many companies understand that repeat customers can bring them much more profits than new customers, but many companies have not done a good job in promoting repeated purchases from customers and often ignore some details. Because repeated purchases from customers not only bring you profits, but also bring high-quality traffic to your store! Below we share 3 tips that can improve customers' repetitive purchase rates.

Many people know that operating a store is a relatively comprehensive job, and operators need to master all aspects of knowledge and skills. So what daily operation tasks should be done when operating a Taobao store?

#Laogao E-commerce News# [E-commerce Evening News Brief on May 15] 1. Vipshop: The scale of offline stores will not be very large, and will be concentrated in South China; 2. Alibaba has added two new "National Thousand Talents Plan" scientists; 3. The central bank takes action! Zhifu Electronic Payment Company was fined more than 25 million yuan; 4. Zuckerberg celebrated his 34th birthday: he earned about $6 million a day since he was born; 5. Beijing Daily criticized Luo Yonghao: Have your three views been smashed by a hammer? 6. Weibo: Increase efforts to deal with the behavior of browsing hot topics on hot search lists...

Many people will say that the concept of e-commerce operation is very big and don’t know how to do e-commerce, it is difficult to do e-commerce! In fact, e-commerce operations are like giving you a big bowl of rice and not giving you chopsticks, so you don’t know how to eat! E-commerce operation is the most critical step for companies to do e-commerce. If you don’t understand operation, you will take many detours and fall into many e-commerce pits. If you want to avoid detours and do a good job in e-commerce quickly, you must know these factors of e-commerce operation.