In the past few days, both Weibo and WeChat have been exposed to Tmall International's store closures. Tmall International can’t hold on anymore, how far can the C store go? For small and medium-sized sellers, this is a question that hits the heart.

Anyone who operates Taobao knows that there is still a certain difference between Taobao search and web search. The main manifestation is that when the seller uploads the products searched on Taobao, they are placed under some specific treasure categories. For example, soy milk maker should be placed under the category of "home appliances"; and belts used for daily use should be placed under the category of "belts/belts/waist chains" under "clothing accessories/belts/hats/scarves". Each product has specific attributes or categories and is also classified.

#Laogao E-commerce Newsletter# [E-commerce Morning News on December 27] The merchant's margin will be subject to unfreezing restrictions; Alipay refuted the rumors and transactions of 50,000 yuan may be subject to suspicious monitoring: cash transactions must be reported; counterfeit goods in the e-commerce field are repeatedly banned by the E-commerce field, which is expected to purify the consumption environment; Zhang Yong talks about the adjustment of Alibaba's organizational structure: learning to "use people and do things", not only "do things and employ people"; Gree was sentenced to compensate 500,000 yuan, and competition among home appliance companies has turned to patent wars and technical wars...

I once heard a boss say, "I am too tired. I am normal when I do the company's business, but as long as I hand it over to the employees, the efficiency will be greatly reduced. Now I am the busiest in the company, I have to take care of everything and do everything. Is there any way to change this situation?"

With Christmas passing, 2018 is about to pass one week. In order to welcome the upcoming New Year's Day, the store festival promotions must not be missed. Although we experienced the carnival of Double Eleven, Double Twelve, and Christmas in the second half of the year, we cannot give up the promotions of every festival. Festival marketing is something Taobao stores are very fond of. After all, no gimmick of promotion is better than that of festivals. For ordinary e-commerce companies, it is naturally a good thing to have a festival to carry out promotions. The premise for the success of festival promotions is that we have a good promotion strategy. Today we will share with us what aspects can help us run a good store.

I believe that most drivers have experienced a period of confusion during driving, especially many students who have systematically learned the theory of direct trains will repeatedly ask some basic questions in practice.