I think the business model of charging click fees by bidding ranking is itself a fatal weakness. To solve this problem, you must change the business model, such as using deductions as the main source of income rather than advertising fees as the source of income. In other words, merchant rankings are no longer ranked by who gives more money, but are truly based on user experience.

#Laogao E-commerce Newsletter# [E-commerce Evening News on April 17] 1. Alipay offline payment reward upgrade: can accumulate health protection; 2. AliExpress has introduced brand support functions; 3. Tmall merchants will put forward higher requirements for participating in marketing activities: 10 categories to improve DSR standards; 4. Apple may acquire Disney for US$200 billion; 5. Chinese tourists spend US$261 billion overseas.

In order to continuously improve consumers' shopping experience and better measure the merchant's comprehensive after-sales service capabilities, Tmall will adjust Article 3 of the "Tmall Marketing Activities Benchmark Rules" and the 5th point of "Definition and Description".

In recent years, many small and medium-sized sellers have been sighing: Taobao is becoming more and more difficult to do. But in fact, I think the development of wireless terminals has given small and medium-sized sellers more opportunities. It is actually not that difficult to build Taobao, but many people’s thinking is confined. Next, I will introduce to you five ideas that are very suitable for small and medium-sized sellers and can make money to build Taobao.

Now is the eyeball era. Whether you want to or not, every company must force itself to become a "media company". Without a good awareness of communication, you will suffer a great loss.

Flow booster - direct train, how to use it well? What should be paid attention to during the operation process? In the hearts of all e-commerce people, there is a curse of "traffic is users". It seems that traffic is equal to business. Therefore, many merchants try every means to increase the traffic of their stores, but how to achieve it?