The operation of Taobao stores is a long-term process, and there are many aspects to understand operational requirements, such as marketing, brand marketing, logistics, maintenance, etc. Since the requirements are relatively comprehensive, the road to becoming an operation expert is naturally long. The next 9 questions can help you understand the IQ of Taobao operations faster and make you become a Taobao operation expert faster.

As 618 gets closer, I believe everyone should have felt it in the past two days. The PPC of Taobao Express has begun to rise faintly, and it is a very normal phenomenon to approach the 618 promotion. Some of our small and medium-sized sellers may still be ignorant and worried about how to reduce the direct train costs. If we look at it from a technical perspective, reducing costs requires increasing clicks, click-through rates, conversion rates, etc. These old-fashioned topics are not unreasonable, but today I want to reintegrate them for you and we look at these data from a new perspective.

2018 was an unstable year for Taobao sellers. It has passed more than 100% of the store's sales have not yet risen. Many people will feel that business is becoming more and more difficult, especially Taobao stores without thresholds! In fact, Taobao is difficult to do, but it has not reached the stage where it cannot continue. It is just that Taobao is becoming more and more formal, and the search rules are adjusted more perfectly!

#Laogao E-commerce Newsletter# [E-commerce Morning News on June 7] 1. Taobao strengthens control and bans on stock trading software and stock recommendation software; 2. Explain that the Global Catcher became popular: a member earns 200,000 yuan a month and relies on attracting people; 3. The official account of the mini-program e-commerce bonus Mimeng has also entered the market; 4. ZTO Express invested US$168 million in Cainiao Station to acquire about 15% of the shares; 5. The time-honored brand Liushen and the trendy brand Rio merged...

#Laogao E-commerce Newsletter# [June 6 E-commerce Evening News Brief] 1. Zong Qinghou: We do not boycott e-commerce nor embrace e-commerce; 2. NetEase Koala officially enters the comprehensive e-commerce market; 3. Alibaba's "Yitatong" uses big data to help Shenzhen's national tax crack down on tax fraud; 4. New logistics is making efforts in Tmall 618. Cainiao's "minute-level delivery" covers 30 provinces across the country; 5. The latest market value ranking of 15 major domestic supermarkets: Yonghui Supermarket No. 1

What is website operation? Website operations are divided into several categories: e-commerce website operations are one of them and one of the more difficult types to operate! So what aspects of knowledge do we need to know before we can do a good job in website operation! Let’s learn more about it below!