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The first show sold 300 million yuan, and the anchor who is even stronger than Zhang Lan is here!

2022-12-27


"Keep 1.5 liters 79 yuan"

“9.9”

"The big brand of water password, moisturizing and locking water"

“8.8”

"The price of this product has not been negotiated"

"Don't worry about him, I'll make up for you."

Following the live streaming and sales industry of "Sister Lan" Zhang Lan , "Big Sister in the Entertainment Industry" Xiang Tai Chen Lan was also unable to resist making her live streaming and sales debut on Douyin.

With most of the top stars in the entertainment industry, the topic of #Xiangtai Live# once made its debut on the Douyin entertainment list!



1. Top flow platform exceeded 100 million in 3 hours


"Others broadcast live to make money, and Xiang Tai is to play."

Although many netizens have doubts about the purpose of Xiang Tai's live broadcast, Xiang Tai posted a video on December 12 and mentioned that it was planned to open an MCN institution.

Some netizens commented, "Is Xiang Tai going to bring goods?", and was immediately liked by Xiang Tai.



In the 18th, Jet Li, Donnie Yen, Louis Koo, Gong Li, Rosamund Kwan, Carina Lau, Huang Xiaoming and other top stars appeared rarely, and they all hoped that their debut was successful for Xiang Tai.



However, on the day of the premiere, due to insufficient preparations from the staff, the live broadcast was interrupted due to various problems in the first two live broadcasts for a few minutes.

After finally stabilizing, Xiang Tai repeatedly quoted the camera, but the team did not get on the little yellow car in time.

These are all small episodes for the results.

According to media data, Xiang Tai Chen Lan's live broadcast debut was at its peak. In 10 minutes of broadcasting, more than 800,000 people were online. The GMV exceeded 100 million in 3 hours. The cumulative number of viewers in the live broadcast room reached 4,571.7w, and the number of new fans increased by 232.5w.

The GMV of this live broadcast finally reached 300 million!



2. "High-class self-service live broadcast"


After all, Xiang Tai is not a professional live broadcast and is not as familiar with the products and skills as the latter.

Although Xiang Tai brought goods, he was actually just using his name to attract traffic. The control of the live broadcast room was introduced by the assistant.

At the same time, Xiang Tai fully demonstrates the "rich Tai" style.

When selling a petal product, the merchant wanted Xiang Tai to taste it, but she immediately refused it on the grounds that she "had eaten it".

A home textile product was launched, and the brand asked Xiang Tai to touch the fabric. After touching, Xiang Tai frowned, and seemed to have ten thousand dissatisfied popped up in his heart.

When introducing a mask, Xiang Tai looked disgusted, and his face seemed to read: Can such a cheap thing be covered on his face?



This scene has sparked heated discussions among netizens.



Not only that, when selling mattresses, Xiang Tai also expressed Wang Xiaofei's meaning and said software and hardware integration in the warehouse. (Invest in Jincheng)


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9. News says TikTok's turnover in France will reach 29.6 million euros in 2021


On November 23, media reported that people familiar with the matter revealed that TikTok's turnover in France reached 29.6 million euros in 2021, an increase of 11.5 times compared with 2.5 million euros in 2020. The surge in new users during the epidemic lockdown has driven this growth. This is the first time that TikTok has disclosed its operating data in France. TikTok's profit in France reached only 415,000 euros. In addition, TikTok paid 172,000 euros in taxes in France last year. It is understood that TikTok has 19.5 million monthly active users in France, accounting for nearly two-thirds of the country's social media advertising market, and the French social media market accounts for 3% of the entire Europe. (E-commerce News)


10. Amazon founder Bezos donated $123 million to solve homelessness


On November 23, Amazon founder Jeff Bezos announced that he recently provided 40 donations totaling $123 million to solve the problem of homeless people. According to reports, on Tuesday local time, the Bezos First Day Fund announced that it would provide $123 million in grants to 40 organizations across the United States. It is understood that Bezos Day One Fund was launched in 2018, and Bezos promised $2 billion to help homeless families and build kindergartens in low-income areas. Not long ago, Bezos said in an interview that he would donate most of his wealth to charities. (E-commerce News)


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