It is inevitable that new products will be promoted by Taobao’s new store and will be used to promote the express train. Many novice sellers think that the express train is more expensive and the promotion is ineffective. In fact, this is not the case. The direct train is a good drainage tool, and it depends on the operation and only if it is operated can it bring substantial results. Here are some tips for you:

Taobao platform is currently slowly moving away from the label of low-price. The transaction of low-priced products in Taobao live broadcast rooms and entering the store will have a certain impact on the store's natural traffic and affect the conversion of natural traffic. It is recommended not to sell instantly during live broadcasts or to promote low-priced promotions.

In order to more effectively help and encourage merchants to improve the quality of store products and services, improve merchants' comprehensive operation capabilities, and continue to create a better shopping environment for consumers, Tmall plans to add the "Tmall Merchant Assessment Standards" to comprehensively upgrade the Tmall Merchant Assessment Mechanism, and first solicit opinions from users on this adjustment. Deadline for publication of opinions: October 29, 2018

#Laogao E-commerce News# [E-commerce Evening News on October 25] Tmall Youpin released 30-day-price guarantee service: if you buy it expensive, you can get the difference; Taobao launches exclusive "little black group" to promote women's consumption; Alibaba denies unmanned supermarkets have lost 10 billion yuan: they have never invested in promotion; JD responds to Gucci: JD and Kering Group have cooperated deeply; Suning Logistics "take on time" and "take quickly" online...

#Laogao E-commerce Newsletter# [October 25 E-commerce Morning News Brief] Preparing for Double 11, 350 Cainiao robots are invested in the YTO distribution center to pick up 500,000 packages per day; is it imperative for Amazon to issue new regulations on e-commerce taxation? Qu Fang, founder of Xiaohongshu: Promoting consumption upgrades among different classes must be a major trend; Huawei responded to "stop social recruitment": It is false reports; Forbes released the list of China's 400 Rich Richies Jack Ma returns to the top

Anyone who has worked in Taobao stores knows that Taobao promotion is similar to search engines. Search engines include Baidu promotion, etc. So, the common way to promote Taobao promotion is direct train promotion. At present, more than 90% of current stores are more or less operating direct trains. So how can we drive smoothly during the process of operating direct trains? What thinking skills do we need to master?