#Laogao E-commerce Newsletter# [October 25 E-commerce Evening News Brief]

　　#Laogao E-commerce News# [E-commerce Evening News on October 25] Tmall Youpin released 30-day-price guarantee service: if you buy it expensive, you can get the difference; Taobao launches exclusive "little black group" to promote women's consumption; Alibaba denies unmanned supermarkets have lost 10 billion yuan: they have never invested in promotion; JD responds to Gucci: JD and Kering Group have cooperated deeply; Suning Logistics "take on time" and "take quickly" online...

　　E-commerce newsletter

　　1. Tmall Youpin released 30-day-price insurance service: if you buy it, you can get the difference

　　According to October 25, Rural Taobao recently released the "30 Sky-Sky Price Guarantee Rules for Tmall Excellent Products". It is reported that the 30-day price guarantee refers to electrical appliances purchased by users at the Tmall Youpin official direct store with the words "30-day price guarantee". If the user finds that the actual payment amount of the product purchased in the Tmall Youpin official direct store is lower than the actual payment amount when the user purchases the product. The user can apply to the Tmall Youpin official direct store for a price difference within 30 natural days after the order is successful.

　　It is worth noting that the products that enjoy the price guarantee must be electrical products of the same product model purchased at the official Tmall Youpin store and have been confirmed to be signed. (Tmall rules)

　　2. The new "overseas shopping" posture JD Global Shopping can also "buy a group"

　　On October 24, JD.com recently joined hands with JD.com Global Shopping to introduce global brands such as Abbott and Swisse to settle in. According to reports, the joint efforts of JD.com group shopping and global shopping meet two needs: on the one hand, JD.com group shopping requires products to meet consumers; on the other hand, overseas shopping products also require social e-commerce platforms. (Yibang Power)

　　3. Youzan Retail and Hanshuo jointly created an "electronic price tag"

　　Recently, the retail technology saas service provider Youzan, "Youzan Retail", officially announced the launch of a smart hardware product - electronic price tag, to empower retail merchants and improve store operating efficiency. According to reports, electronic price tags are an electronic display device with information transmission and reception functions, which are mainly used in supermarkets, convenience stores, fruit stores, etc. to display prices, marketing and other information. Youzan pointed out that the electronic price tag of Youzan Retail this time supports multiple templates such as standards, membership, promotion, etc., and supports custom QR code editing and display. Merchants can independently configure marketing activities to accurately promote conversion. At the same time, electronic price tags are used to support both PC and mobile phones, which is convenient for merchants to operate at any time. (Yibang Power)

　　4. JD.com responds to Gucci: JD.com and Kering Group have cooperated in depth

　　On October 25, Jiang Ke, vice president of strategic planning of JD.com's fashion business department, responded in an interview that JD.com and Kering Group have already had in-depth cooperation, and Gucci is currently not very familiar with JD.com, and JD.com will slowly communicate with Gucci's brand. According to a recent report by the Financial Times, Marco Bizari, CEO of Italian luxury brand Gucci Gucci, believes that counterfeit goods are rampant and have poor reputations, and instead of risking cooperation, it is better to wait and see. (Europe)

　　5. Suning Logistics "take on time" and "take quickly" are online

　　In order to quickly solve the problem of return and exchange during Double 11, Suning Logistics launched the "on-time pickup" and "fast pickup" service. It is understood that Suning Logistics' "on-time pick-up" service is currently synchronized with the "on-time delivery" scope, covering 100 cities across the country, achieving "on-time delivery" service coverage of 100 cities. It is expected that by the end of this year, the "on-time pick-up" service will cover 130 cities across the country. "Quick pickup" means that when users apply for return and exchange, they can choose to pick up the goods quickly within 1 hour. It is faster and more accurate than "on-time pickup". (Europe)

　　6. Taobao launches "Little Black Group" exclusive to best friends to boost women's consumption

　　The latest version of Taobao mobile phone is launched on the "Little Black Group". Click "+" in the upper right corner of Taobao message to open the Little Black Group. The Little Black Group is only created by women with naughty values ​​of 600 or above. It is launched on the Little Black Group with at least 4 people and 15 people. Starting from November 1, Xiaohei Group will launch friend order coupons. In the future, Taobao Xiaohei Group will also launch more interactive mini games for best friends. Data shows that 41% of young women share fashion information with their friends online, while 68% of those who receive the sharing of their friends choose to respond and interact with their friends. (36Kr)

　　Internet Information

　　7. WeChat opens Kuaishou and Weishi sharing channels

　　According to reports on October 25, WeChat has now opened the sharing of Kuaishou and Weishi videos to WeChat, but the short video application Douyin still cannot be opened on WeChat. It is understood that in April this year, Tencent banned short video applications such as Douyin, Volcano, Xigua, Kuaishou, and Weishi during the "Internet short video rectification". Since then, Tencent has gradually lifted the ban on Weishi. By June, Tencent has opened up Weishi's sharing permissions on QQ and promoted Weishi. In August, the link shared by Weishi video to WeChat can be played normally. (E-commerce News)

　　8. JD.com launches its own brand "Jingxuan" theme room

　　JD.com plans to jointly promote the "Beijing Select" theme hotel rooms with hotel brands. Jingxuan’s guest rooms are equipped with smart robots, Bluetooth headphones, audio and other products from Jingxuan’s own brand Jingxuan. Hou Kuiyu, general manager of JD.com’s life travel business, said that the occupancy rate of “Jingxuan Theme Room” launched by JD.com and Genting Hotel increased by 10%. The sales amount of Jingxuan products accounts for 20% of the sales of housing fees. (Beijing Business Daily)

　　9. Alibaba denies unmanned supermarkets lose 10 billion yuan: never invested in promotion

　　On the afternoon of October 25, in response to the remarks on the Internet that Alibaba’s unmanned supermarkets have caused a loss of 10 billion yuan, Alibaba released an article to refute the rumor that Alibaba has indeed built a conceptual conceptual museum for a future store, but it has never invested in promotion, let alone "crazy investment of 10 billion yuan." In July 2017, at the second Taobao Creation Festival, Alibaba's "Unmanned Convenience Store" officially debuted to the public, and the official call it "Taobao Membership Store". Zheng Enyang, a senior technical expert of Alibaba's new retail technology business group, said, "This is a pop-up store." (Sina Technology)

　　Cross-border e-commerce

　　10. NetEase Koala strategically signs three major textile brands, leading the quality upgrade of the home furnishing industry with extreme cost performance

　　On October 24, NetEase Koala announced a strategic signing of LOVO Home Textiles, a brand under Luolai Life, and a 452-year-old Japanese bedding brand Kyoto Nishikawa, and reached a long-term strategic partnership with German national bedding brand Iriseette. The signing of three well-known home textile brands will help NetEase Koala continue to expand its supply chain advantages and improve its in-depth layout in the entire and sub-categories of home furnishings. After the strategic signing, NetEase Koala will provide domestic consumers with more high-quality and diversified home textile products.

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