#Laogao E-commerce Newsletter# [February 6 E-commerce Evening News]

Evening information:

1. New Dou: There were 24 anchors with sales of over 100 million in January, and Oriental Selection ranked first for the list;

2. The online retail sales of the 2023 Changchun Online New Year’s Festival reached 4.026 billion yuan;

3. Huang Guangyu is no longer the controlling shareholder of Gome Retail. The subsequent equity is planned to be restored to more than 20%;

4. Beijing Damai Travel Agency Company cancelled;

5. Amazon's UK growth plan is blocked, and plans to sublease warehouses and lay off employees...

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1. New Dou: There are 24 anchors with sales exceeding 100 million in January, and Oriental Selection ranked first.

Xin Dou data analysis shows that Midaotao has actually started to cash through live streaming, but the initial data of selling goods was mediocre. In October 2022, the account began to make efforts, with average GMV continuing to rise, reaching its peak in January, and the average sales of live streaming were above 10 million. (New Dou service)

2. The online retail sales of Changchun Online New Year Festival in 2023 achieved 4.026 billion yuan

According to data from the Changchun Municipal Bureau of Commerce, during the 2023 Changchun Online New Year’s Festival, the city mobilized 132 e-commerce companies and more than 1,000 merchants to participate, covering major consumer ends of online stores, catering and cultural tourism, achieving diversified consumption scenarios from offline to online, from home to hotel, and from indoor to outdoor. During the event, Changchun's online retail sales reached 4.026 billion yuan, a year-on-year increase of 17.15%. It is understood that the series of New Year’s goods theme collection activities launched by e-commerce platforms are the main highlights of this New Year’s goods festival. (Sina.com)

3. Huge amount of calculation: In 2022, the search content in the maternal and infant industry in TikTok increased by 93.4% year-on-year

In 2022, the search content in the maternal and infant industry increased by 93.4% year-on-year, and users' demand for active searches for parenting related content has increased. Correspondingly, the number of maternal and infant experts in Douyin has exceeded 90,000, an increase of 30% year-on-year. In 2022, the number of short video views in the maternal and infant industry increased by more than 26% throughout the year, and the number of people watching the live content of maternal and infants increased by nearly 36.6% throughout the year. The report shows that the user portraits of the maternal and infant user industry have also gained new characteristics in market changes. (Ciocity calculation)

4. 1688 launches the "Warm Spring Recovery" plan to support source manufacturers and new startups to grab orders

On February 6, 1688 launched the "Warm Spring Recovery" plan for the industrial belt. The plan is also called "double insurance", and its core measure is "guarantee customer acquisition and insurance orders", which will be guaranteed for two consecutive months. From February 6 to March 31, every source manufacturer that has settled in 1688 and a new startup that has been established for less than a year can get one new customer every day. 1688 United Online Merchants Bank provides up to 30-day interest-free loans to eligible merchants, with no limit within the credit limit; new merchants will also receive a bonus for advertising experience funds and guarantee the effect of the merchants that are first-time. (Beijing News)

Internet news

5. Beijing Damai Travel Agency Company cancelled

According to the news on February 6, Tianyancha App showed that recently, the operating status of Beijing Damai Travel Agency Co., Ltd. has been changed to cancellation, and the reason for the cancellation was the resolution to dissolve it. The company was established in January 2010. Its legal representative is Youjia. Its business scope includes domestic tourism business, inbound tourism business, and ticketing agency. It is wholly owned by Beijing Damai Culture Media Development Co., Ltd., which is a wholly owned subsidiary of Alibaba Culture and Entertainment Co., Ltd. (Tianyan Check)

6. Huang Guangyu is no longer a controlling shareholder of Gome Retail, and subsequent equity is expected to be restored to more than 20%.

Huang Guangyu is replenishing cash flow for Gome through interest-free and unsecured loans. Once the debt capitalization proposal is passed, Huang Guangyu's shareholding ratio in Gome Retail will increase and will recover to between 20% and 30%. Zhongguancun, an affiliated company of Gome Retail, announced on the evening of February 3 that Huang Guangyu is no longer the controlling shareholder of Gome Retail, and Gome Retail has no controlling shareholder. At present, Huang Guangyu no longer has an indirect control over Gome Electrical Appliances, and Huang Guangyu's indirect holdings of Zhongguancun has decreased by 7.37%. In addition, from February 1 to February 3 this year, Gome Holdings was forced to close its shares in Zhongguancun, accounting for 2.07% of Zhongguancun's total share capital. (First Financial Daily)

7. The case of Moutai suing Pinduoduo for infringement of trademark rights will be held on February 20

On February 6, Tianyancha APP showed that the case of China Kweichow Moutai Distillery Co., Ltd. suing the Maotai Town Private Wine Co., Ltd., Guizhou Renhuai City, Maotai Town Private Wine Co., Ltd., Guizhou Guodeng Wine Co., Ltd., and Shanghai Xunmeng Information Technology Co., Ltd. (Pinduoduo) will be heard in the Xuhui District People's Court of Shanghai on February 20. The cause of the case is a dispute over trademark infringement. The case was held twice in November last year. Tianyan Check shows that Shanghai Xunmeng Information Technology Co., Ltd., established in 2014, is a member of Pinduoduo. It is located in Shanghai. It is an enterprise mainly engaged in the software and information technology service industry. (Tianyan Check)

Cross-border newsletter

8. Amazon's UK growth plan is blocked, plans to sublease warehouses and lay off employees

According to British media reports, Amazon's UK business suffered its worst annual losses in history. Amazon is restructuring its UK operations, including sublease of vacant warehouses, layoffs and reducing physical stores due to hindered growth plans. After a wider review of its UK operations, Amazon announced earlier this year that it would close three of its UK warehouses, cut 1,200 employees, and it would also close seven express stations in England. Amazon's distribution center in Bracknell, UK, is one of the sublease warehouses that were undergoing equipment renovations six months ago. (Yien.com)

9. Amazon suspends Amazon Fresh expansion plans to focus on cost reduction and efficiency improvement

According to reports on February 6, Amazon has reportedly suspended its fresh grocery store expansion. Amazon's move is a further step to cut costs and improve efficiency amid a sluggish consumer spending. It is understood that Amazon Fresh made its debut in Woodland Hills, California in 2020. As of now, Amazon has about 44 Amazon Fresh companies, of which nearly 20 are in California. Amazon CEO Andy Jassie said on the company's fourth-quarter earnings call: "If you want to have a large-scale physical store product, you need a variety of products. And that's what Amazon Fresh is about." (CNBC)

10. eBay and Notable Live reach cooperation

According to reports on February 6, eBay recently reached a cooperation with interactive virtual event platform Notable Live. Both parties will use NFT to provide fans with sports athletes, teams and event-related activities that they are interested in, as well as a convenient purchasing experience. eBay Ventures, the venture capital arm of eBay, previously led a Series A round of financing for Notable Live. eBay said the two companies are currently executing a multi-year contract, and Notable Live will bring limited edition NFT and player merchandise to eBay. (eBay123 cross-border e-commerce)