#Laogao E-commerce Newsletter# [February 6 E-commerce Morning News]

Morning information:

1. Baozun Group has officially launched a new upgraded official website;

2. The Taobao live broadcast room of the novel "Crazy" was sold out on the day it was first released;

3. Unmanned retail service provider "Haitehui" received 20 million yuan in angel round financing;

4. Gome Retail no longer has a controlling shareholder;

5. Wish launches a unified shipping service to US customers: a rate of $2.99 ​​for orders exceeding $10...

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E-commerce newsletter

1. Baozun Group has officially launched a new upgraded official website

According to reports on February 5, Baozun Group's newly upgraded official website has been officially launched. According to reports, the new website's new features mainly include: quick response function, that is, the website is compatible with all browsers and mobile devices. Faster response function, that is, fast and smooth website photos and video browsing experience. It is worth mentioning that the new official website has changed its conventional website structure and cleverly implanted the brand storyline into the customer experience. According to the official website information, Baozun Group was founded in 2007. At present, Baozun Group has about 8,000 employees, with business covering many countries and regions such as East Asia, Southeast Asia, Europe, North America, and serving more than 362 brands from all walks of life around the world. (Baozun E-commerce)

2. TikTok launches New Year Poetry Festival

According to February 5, Douyin will launch the New Year Poetry Festival today, and work with XSO Xi'an Symphony Orchestra to bring "Chang An - Tang Poetry Symphony Recitation Concert". This is the New Year special program for the short video version of "Three Hundred Tang Poems". It is reported that the entire performance is dominated by a symphony orchestra. This live broadcast selected 8 chapters, including "Spring River Moon Night", "About Wine", "Shipping the Warehouse", "Shipping the Pipa" and other classic Tang poems. (Tik Tok)

3. The Taobao live broadcast room of "Crazy" was sold out on the day of its first release

On February 4, the publisher of the novel of the same name named "Crazy Bing" recently held a launch ceremony in the Taobao live broadcast room of "Qingdao Publishing House Official Flagship Store". Feng Bing, played by Lao Mo, and Cheng Jinming, played by Huang Yao, "airborne" to interact with netizens. After the broadcast, the first batch of novels in stock were sold out quickly. According to preliminary statistics from the publisher, after the novel of the same name of "Crazy Blade" was released on the entire platform, 90% of its sales came from Taobao and Tmall. Since the beginning of 2023, the popular film and television dramas have driven the same products to continue to rise, and the ability to carry goods has increased exponentially. (Sina Finance)

4. Douyin e-commerce jewelry luxury industry 2022 full-year honor list officially released

On February 4, the Douyin e-commerce jewelry luxury industry's 2022 annual honor list was officially released a few days ago. According to the 2022 annual honor list, the top three are won by three domestic brands: Chow Tai Seng, Chao Academic and Bama. Among the 20 brands listed on the list, domestic brands also occupy most of the seats. Among them, Chow Tai Seng, a big-name domestic product, ranked first, and many other products under Chow Tai Seng, Chow Tai Seng, Five-Fu Rabbit Bracelet, and Chow Tai Seng, Two-Shi Huan Bracelet are sold very well; as an innovative domestic product, Chao Acer's fish tail hanging chain is deeply loved by the younger generation; Bama Tea ranks third on the list as a high-end Chinese tea. (Tiktok e-commerce merchant assistant)

Internet news

5. Apple was named the most admired company in the world by Forbes

On February 5, Apple firmly ranked first in the Forbes ranking of the world's most admired companies in the year, winning first place for 16 consecutive years. In addition, Amazon and Microsoft tied for second place, Berkshire Hathaway ranked fourth, and retailer Costco ranked seventh. Not long ago, Apple released its first quarter financial report for the 2023 fiscal year ended December 31. According to the financial report, Apple's revenue for the fiscal quarter was US$117.154 billion, down 5% from the same period last year. It is reported that this is the first year-on-year decline in Apple's revenue since 2019. (IT Home)

6. Gome Retail no longer has a controlling shareholder

Before this equity change, Huang Guangyu indirectly held a 35.15% shareholding ratio of the company through Gome Holdings and Gome Electrical Appliances, and is the actual controller of the company. Based on the above notice letter, Gome Retail no longer has a controlling shareholder, and Huang Guangyu no longer has an indirect control over Gome Electrical Appliances, and the proportion of shares indirectly held by Huang Guangyu has decreased by 7.37%. (Zhongguancun Technology)

7. Unmanned retail service provider "Haitehui" received 20 million yuan in angel round financing

On February 5, unmanned retail service provider "Haitehui" recently received an angel round of financing of 20 million yuan, with the investor being Guazi. This round of financing funds will be mainly used to build national warehousing, supply chain and team building. The first batch of unmanned retail will be invested 1,000 units, radiating across the country with Hangzhou as the center; the supply chain will be in-depth cooperation with world-renowned brand factories; it is planned to recruit 60 elites in the industry to efficiently serve national partners. It is reported that Haitehui is an unmanned retail brand under Hangzhou Jiuba Technology Co., Ltd., and realizes the connection between "goods" and "place" through the "overseas special sale + unmanned retail" model. (China Business Network)

Cross-border newsletter

8. News says TikTok has set up multiple "transparency and accountability centers"

According to February 4, TikTok led media reporters to visit its Transparency and Accountability Center this week. TikTok said the center is designed for regulators, academics and auditors to learn more about how the app works and its security practices. Through these brick-and-mortar spaces, announced in early 2020, the company will welcome policy makers and outside experts to visit them to help unravel the mystery of how TikTok reviews and recommends content. (theverge)

9. Wish launches a unified shipping service to US customers: a rate of $2.99 ​​for orders exceeding $10

On February 4th, Wish recently announced the launch of a new $2.99 ​​fixed-rate shipping fee in phases, which is suitable for all "fixed rate eligible" orders over $101. A flat rate service will be launched this month to app users in the United States and will be launched in phases to other major markets in Wish in late March. The move is part of a broader effort to improve the Wish shipping experience, with Wish's on-time delivery rate significantly (94%) in the past six months alone, and a sharp reduction in time to reach its destination. (wish)

10. eBay CONTINENTAL US warehouse cannot be shipped for the time being

According to February 5, eBay recently released seller operation suggestions for CONTINENTAL US warehouses that are temporarily unable to ship. It is reported that CONTINENTAL US warehouses cannot be shipped for the time being, and there is no clear recovery time. Related affected transactions will be protected in the evaluation of the “eBay Overseas Warehouse Service Standards” project. At the same time, from now until CONTINENTAL US warehouse resumes normal operation and shipment, please use other overseas warehouses in the United States to ship. It is also recommended that sellers do not continue to replenish goods at the warehouse during this period. (ebay)