#Laogao E-commerce Newsletter# [February 23 E-commerce Morning News]

Morning news: "Duoduo Video" has been upgraded to the first-level entrance of Pinduoduo; Tmall Good House launches a rental season event; 100 million rental coupons will be issued; Alipay: personal payment code can continue to be used; upgrade "personal business payment code" is completely free; Amazon adds a new product selection tool "Business Opportunity Detector"; explores market segments; 2022 Global AliExpress 328th Anniversary Celebration Promotion Rules announced...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. "Duoduo Video" has been upgraded to Pinduoduo's first-level entrance

According to news on February 23, Tech Planet discovered that Duoduo Video has been upgraded to the first-level entrance at the bottom of the Pinduoduo App homepage. In 2020, Duoduo Video was launched, but it has always been in a low-key position. Unlike other platforms, Pinduoduo uses cash withdrawal to attract users to watch videos. This extremely "Pinduoduo" style method provides users with a more novel experience. In addition to live streaming, short videos and other content that guides consumption, Duoduo Video’s content forms are more entertainment content such as plots, variety shows, film and television. (E-commerce News)

2. Tmall Good House will issue 100 million yuan in renting coupons on the rental season

On February 22, Tmall Haofang Rental Season has been launched recently, and the platform will issue 100 million yuan in renting vouchers and launch various rental benefits. From February 21 to March 7, renters who rent houses through Tmall Good House during the event can participate in the monthly rent of 99 yuan, and 300 yuan deduction coupons will be snatched. Watch the live broadcast to participate in the lottery and have the opportunity to get a one-year free stay and other discount. It is understood that this event will cover more than 100,000 units in 17 cities, allowing tenants participating in the event to enjoy rental benefits at the same time. At the same time, Tmall Haofang launched the "100 million-level traffic support plan". (E-commerce News)

3. Online anchor Pingrong apologized for tax evasion: Live broadcast business has been suspended

On February 22, the State Administration of Taxation released a tax notice today, and the tax department of Guangzhou City, Guangdong Province handled the tax evasion case of online anchor Pingrong in accordance with the law. It is reported that Lu Sao Pingrong is the top anchor of Kuaishou and the wife of Kuaishou anchor "Elu". Previously, it has more than 20 million fans. At present, the account "Lu Sao Pingrong" can no longer be searched on the Kuaishou platform, and the account is suspected to have been blocked. This afternoon, Pingrong publicly apologized through Weibo, saying that he fully accepted the relevant handling decisions made by the tax department and would raise funds to pay taxes, late fees and fines on time. (E-commerce News)

4. Gangyin E-commerce 2022 New Year event "Tiger and Tiger" concluded

February 22nd news, today, Gangyin E-commerce’s 2022 New Year’s Special Welfare Event “Tiger and Powerful” ended. It is understood that a total of 2,048 users participated in the Spring Festival event, and 57,006 points were given. Gangyin E-commerce said that more mall points activities will be launched in stages. It is worth mentioning that at the end of last year, the China Internet Association announced the list of "Top 100 Companies in China's Comprehensive Internet Strength in 2021" and "Top 20 Companies in China's Internet Growth" and "Top 20 Companies in China's Internet Growth". As the only platform selected in the field of spot B2B of steel, it has been ranked among the top 100 Internet in China for the sixth consecutive year, ranking 55th in comprehensively. (E-commerce News)

Internet news

5. Alipay: Personal payment code can be used to upgrade the "personal business payment code" for free

On February 22, after the China Payment and Clearing Association issued the "Announcement on Optimizing Barcode Payment Services" today, Alipay responded that after March 1, 2022, Alipay's personal payment code can continue to be used, or you can continue to enjoy a series of existing services including free withdrawal. Alipay will combine the user's collection characteristics to issue an invitation to upgrade a personal collection code to users, and provide personal collection code upgrade services while respecting user choices. If users want to upgrade, they can also submit their applications at the relevant entrance of the "Merchant Service" homepage. After the upgrade is completed, they can enjoy the same treatment. (E-commerce News)

6. Ctrip: Macau's search popularity has increased by 150% month-on-month in the past week

According to the relevant person in charge of Ctrip: Users who participate in the event and receive a 50% discount coupon to book designated hotels in Macau can get a maximum discount of 200 yuan for stays of 1 night or more, a maximum discount of 500 yuan for stays of 2 night or more, and a maximum discount of 800 yuan for stays of 3 night or more. It is worth noting that Ctrip data shows that the search popularity of Macau in Ctrip has increased by 150% month-on-month in the past week; the number of users who booked Macau hotels through Ctrip has increased by 50% compared with the same period last year since the holiday. (E-commerce News)

Cross-border information

7. Dunhuang.com E-Yubao Wuhan (P+T)-HP line

On February 22, Dunhuang.com issued an announcement today stating that it has launched a new line - E-Youbao Wuhan-HP. The route serves countries and regions including: Ireland, Austria, Australia, Brazil, Belgium, Poland, Denmark, Germany, Russia, France, Finland, Kazakhstan, South Korea, Netherlands, Canada, Luxembourg, Malaysia, the United States, Mexico, Norway, Portugal, Japan, Sweden, Switzerland, Saudi Arabia, Thailand, etc. The product attributes that can be shipped are ordinary goods and special goods. The billing method is based on the actual weighting of the warehouse and the freight displayed on the platform. (E-commerce News)

8. Bytes layout overseas entertainment market

According to news on February 23, Byte is launching a product called "FizzoToon", which is positioned as an animation platform. Byte is based on Japan's richer anime culture and chooses to release comic products in Japan, which will make it easier to enter the Japanese comic market. At present, Byte is constantly increasing its investment in the entertainment business. At the beginning of the year, Bytes' platform "Shadowtopia" and Comics Platform "Always Reading Comics", filling in the important sections that Bytes lacked in the entertainment landscape, forming a large entertainment system integrating games, music, production, comics, medium and length, information, and novels. At the same time, Byte's overseas entertainment layout is also quietly in progress. In addition to launching the comic app "FizzoToon" in Japan, Byte also launched novel apps such as Fizzo and Mytopia. The reading experience of these two apps is no different from the domestic Tomato Novels, and is located in the online literature markets of Europe, America and Southeast Asia respectively. (Tech Planet)

9. Amazon adds a new product selection tool "Business Opportunity Detector" to explore market segments

February 22nd news, recently, in order to help sellers explore market segments and capture unmet buyer needs and information about competitors, a tool - a business opportunity detector was launched. With the help of Amazon analysis, this tool can help sellers understand which ASINs are high-demand products and which keywords more accurately overcome consumer pain points, saving sellers the time it takes to develop new products. (Opening a store on Amazon worldwide)

10. 2022 Global AliExpress 328th Anniversary Promotion Activities Announcement

According to the news on February 22, recently, according to the release of "", registration has been launched for the 2022 AliExpress 328th Anniversary Celebration Promotion. According to reports, the 328th anniversary promotion has canceled the "Shop Investment" event, and increased investment in other gameplay. (Yibang Power)