#Laogao E-commerce Newsletter# [October 16 E-commerce Morning News] TikTok e-commerce officially launched the "Recruitment Team Leader Qualifying Competition"; Cainiao Station launched four major measures to provide consumers with express delivery options; more than 1.34 million people have made appointments to purchase iPhone 12 series mobile phones on the two major e-commerce platforms; Walmart CEO: Cooperation with TikTok will help develop the shopping potential of social media; Amazon announced Prime Day record: sales of third-party sellers exceeded US$3.5 billion, a year-on-year increase of nearly 60%...
E-commerce newsletter
1. The number of e-commerce companies in national poverty-stricken counties has reached 3.05 million, and the growth of online retail sales has returned to pre-epidemic levels.
Gao Feng, spokesperson of the Ministry of Commerce, said on the 15th that as of the end of September, the total number of e-commerce companies in 832 national-level poverty-stricken counties nationwide reached 3.05 million. In the third quarter, the growth of online retail sales in poor counties has been higher than the annual growth rate in 2019, and has basically returned to the pre-epidemic growth level. According to third-party big data entrusted by the Ministry of Commerce, as of the end of September, the total number of online e-commerce companies in my country's national poverty-stricken counties reached 3.05 million, an increase of 195,000 from the end of June, an increase of 16.3%. Rural e-commerce has effectively driven employment. (Xinhua News Agency)
2. Douyin e-commerce officially launched the "Recruitment Team Leader Qualifying Competition"
On October 15th, today, Douyin officially launched the "Recruitment Team Leader Qualifying Competition" event, attracting institutions to participate in the Fans Festival with diversified activity gameplay and incentives, and at the same time supporting the growth of high-quality institutional service providers on the site. It is reported that the "Investment Team Leader Qualifying Competition" will last from October 15 to November 11, and the overall event will be divided into three stages. Previously, Douyin E-commerce also launched the "11.11 Douyin Fans Festival", focusing on the site content e-commerce ecosystem and creating a series of activities to promote the development of the platform e-commerce field. (E-commerce News)
3. Cainiao Station launches four major measures to provide consumers with express delivery options
36Kr learned that Cainiao Station has launched four major measures to provide consumers with express delivery options, including whether to place the station online, "Insider Selection" before the express parcel is delivered, telephone number solicitation of licenses before the parcel enters the station for the first time, and independent setting of smart cabinets. (36Kr)
4. More than 1.34 million people have made reservations to purchase iPhone 12 series mobile phones on the two major e-commerce platforms
As of around 6 p.m. on October 15, more than 1.34 million people have made reservations to purchase iPhone 12 series mobile phones in the Apple product self-operated flagship store on the two major e-commerce platforms of JD.com and Suning.com. Brokerage companies have different expectations on sales of iPhone 12 series. Some analysts believe that the pricing of iPhone 12 is higher than expected and has a certain impact on sales. However, many brokerages believe that with the attractiveness of 5G functions, the iPhone 12 series is expected to stimulate users' demand for replacement. (Sina Finance)
5. Tiffany estimates sales in August and September to increase by 25% year-on-year, and e-commerce sales nearly double
Tiffany released its preliminary sales data for August and September on October 15. According to data, the company's sales in August-September increased by about 25% compared with the same period in 2019, and sales in October remained on an upward trend. Globally, e-commerce sales nearly doubled in August-September from the same period in 2019, accounting for 13% of the total net sales this year ended September 30. Among them, compared with the same period last year, sales in the US market showed a low double-digit decline in August and September. The company expects sales trends in the U.S. market to improve further in the fourth quarter. (Zhitong Finance)
Internet news
6. Meituan University has trained more than 16.98 million people in the first anniversary, covering 3.88 million merchants
On the evening of October 15, the first anniversary event of Meituan University was held today. Data from Meituan University showed that in the past year, Meituan University has outputted a total of 3,839 courses, with a total of more than 16.98 million trained, covering 3.88 million merchants. In addition, at the event, Meituan University and 20 ecological partners jointly launched the Open Partner Program and officially released a digital new professional talent growth system, covering 10 positions including takeaway operators, catering operators, hotel revenue managers, and online delivery personnel. (E-commerce News)
7. Amazon will launch advertising platform in Australia. It has started internal testing
According to October 15, e-commerce giant Amazon is planning to launch its advertising platform (Amazon Advertising) in Australia recently and has entered the internal beta stage. While Amazon has not made any statements at the moment, its website shows that the company is recruiting an advertising sales team. (E-commerce News)
8. Walmart CEO: Partnering with TikTok helps develop the shopping potential of social media
According to CNBC, Walmart CEO Doug McMillon said on Thursday that the company hopes to hold part of TikTok's equity because Walmart believes that the latter has "huge business opportunities" that allow consumers to find the goods they want to buy and is also a powerful way to reach customers. (E-commerce News)
9. Zoom launches the strongest data encryption and new activity platform
According to reports, Zoom said it will launch end-to-end encryption as previously promised to ensure the security of user meetings. In addition, the company has announced that it will launch a series of new products, striving to prevent users from worrying about security issues, thereby maintaining the company's high growth. Starting next week, this encryption technology will be available to all free and paid users, and users can choose whether to enable it according to their needs. (Sina Technology) (E-commerce News)
Cross-border newsletter
10. Amazon announced Prime Day results: third-party sellers' sales exceeded US$3.5 billion, a year-on-year increase of nearly 60%.
On Thursday local time, Amazon announced a record record record for Prime Day this year, with third-party sellers' sales exceeding $3.5 billion, a surge of nearly 60% over last year. But Amazon did not disclose the total sales of Prime Day, but only said that sales growth of third-party sellers even exceeded Amazon's retail business. Third-party sellers are becoming increasingly important to Amazon, accounting for about 58% of the company's total sales of merchandise. By this ratio, Amazon generated at least $7 billion in sales during this year's Prime Day. (Cailianshe)
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