March 2 E-commerce Morning News

"#Laogao E-commerce Newsletter# [E-commerce Morning News on March 2]" Taobao live broadcast opens "late-night canteen" and night food orders increased by 180%; the first stop of the 1688 production recovery plan ended Shantou's recovery rate reached 90% in the country; WeMall Group: The data recovery is expected to be restored at 9 a.m. on March 3; Jack Ma: Real charity needs result-oriented and efficiency-oriented; the new coronavirus epidemic affects Amazon restricts employees' domestic travel in the United States...

E-commerce newsletter

1. Xiaohongshu login to the 360 ​​mini program platform

March 2nd news, Xiaohongshu officially logged into the 360 ​​mini program platform recently. It can be used by just clicking on the 360 ​​browser sidebar or the 360 ​​mini program center. At the same time, Xiaohongshu can also be added to the desktop. According to data from Quest Mobile, during this year's Spring Festival, Xiaohongshu's DAU rose by 35.0% year-on-year, and the average daily usage time increased by 44.9% year-on-year. (E-commerce News)

2. Taobao Live Opens "Late Night Canteen" and Night Food Orders Increase by 180%

According to March 2, on the evening of February 29, ten hot pot restaurants including Haidilao, Lafu, and Peijie collectively opened the "Late Night Canteen" on Taobao live broadcast. Nine "hot pot presidents" turned into food anchors, interacting with netizens while eating hot pot. In 4 hours, 2 million netizens watched the "President's Food Broadcast". In the past week, there were more than 20,000 such food live broadcasts on Taobao live broadcasts, and foodies could not hold back. Taobao’s food orders increased by 180% at night, and Ele.me’s late-night snack orders also increased by 3 times. (Beijing News)

3. JD Express: "Mobile Bookshelf" has been launched in more than 80 cities, and three free educational services have been opened.

According to the news on February 29, JD Express said that at present, JD Express’s “Mobile Bookshelf” student aid project has been launched in more than 80 cities, delivering textbooks and teaching materials to nearly one million students’ families. In addition, on February 28, JD Logistics Education Platform launched three free education services during the epidemic, including "logistics big online live broadcast", "free learning of logistics courses" and "free teaching system" to about 500,000 teachers and students in secondary vocational, higher vocational and undergraduate colleges across the country, as well as logistics companies and employees in related fields. (E-commerce News)

4. The first stop of the 1688 production area recovery plan ended. Shantou's recovery rate reached 90% and ranked first in the country.

According to reports on March 1, Alibaba 1688 said today that after the "Shantou Live Broadcast Day" on February 28, the recovery rate of Shantou's production areas has reached 90%, and it still ranks first in the country. It is reported that on the day of Shantou's live broadcast, the overall sales of Shantou's production areas increased by 20% compared with the previous day, and the buyer's payment conversion rate increased by 40% compared with the previous day. Compared with last week, the number of live broadcast rooms of Shantou merchants on 1688 live broadcast this week increased by nearly 300%. (E-commerce News)

5. The second phase of Taobao Live "Cloud Spring Outing" opens the first online live broadcast of the Potala Palace

According to the report on March 1, according to the World Online Business, the second phase of Taobao Live "Cloud Spring Outing" was launched today. In addition to many museums such as Suzhou and Gansu, the Potala Palace will also conduct its first online live broadcast in history. Visitors only need to search for "Museum Cloud Spring Outing" on the Taobao APP to enter the live broadcast page. At the same time, due to the lack of offline passenger flow pressure, the Potala Palace will also display areas that were rarely open before, such as Jinding. In Taobao live broadcast room, tourists can not only enjoy the 1V1 explanation service, but also decide the tour guide's visiting route through interactive forms such as voting and commenting. (E-commerce News)

Internet news

6. WeMall Group: The emergency repair is completed at 9 am on March 3rd.

According to reports on March 2, on the evening of March 1, WeMang officially announced that all the data has been retrieved and will be officially launched at 9 a.m. on March 3. At the same time, it also announced a detailed merchant compensation plan, with a total amount of 150 million yuan. According to the latest announcement, as of 8 pm on March 1, with the assistance of Tencent Cloud team, WeMall's data has been fully recovered. (Cailianshe)

7. Jack Ma: Real charity needs to be result-oriented and efficiency-oriented

On March 1, recently, the video of the Second Council of the Third Jack Ma Charity Foundation was made public throughout the entire process, and directors such as Jack Ma, Wang Wei, and Jet Li conducted a report on their work in 2019. At the meeting, Jack Ma said that true charity must be achieved, first, efficiency-oriented, and third, resource integration capabilities must be improved. At the same time, it hopes to build a Whampoa Military Academy for China's charity in the next few years. (Huaxia Times)

8. State Post Bureau: Strengthen the interconnection and sharing management of e-commerce platforms and express delivery data

According to March 1, the State Post Bureau held a 2020 National Postal Market Supervision Video Conference on February 28. At the meeting, Liu Jun, member of the Party Leadership Group and deputy director of the State Post Bureau, said that it is necessary to strengthen the interconnection and sharing management of upstream e-commerce and other platforms with express delivery data, explore "Internet +" regulatory innovation, and strengthen cross-departmental data resource sharing. At the same time, we must strengthen source control, strictly enforce safety conditions for market access, strictly control the acceptance and inspection of delivery channels and real-name acceptance and delivery checkpoints, ensure that there are no blind spots in the inspection of production safety risks and hidden dangers, strictly implement the enterprise safety education and training system, and adhere to emergency management and prevention as the main focus. (Lieyun.com)

9. NetEase Yanxuan launches the "Spring" plan to help original merchants get out of trouble

According to March 1, starting from March 5, NetEase Yanxuan will launch a support plan for original merchants in its crowdfunding column, the "Spring" plan, committed to helping every dedicated creator. It is reported that the plan aims to help original merchants on the platform get rid of the troubles caused by the epidemic, and mainly provides them with smooth sales and user support through crowdfunding. At that time, NetEase Yanxuan crowdfunding column will also launch the One-way Street "Spring Lucky Bag" product to help One-way Street Bookstore realize its "spring" wish. At present, NetEase Yanxuan’s “Spring” plan through the crowdfunding column has connected with 12 factories and intangible cultural heritage craftsman studios. (Securities Times)

Cross-border newsletter

10. The coronavirus pandemic affects Amazon restricts employees from traveling domestically in the United States

March 2 news, according to foreign media reports, an Amazon spokesperson confirmed to the media that with the spread of the new coronavirus, Amazon has begun to restrict all non-essential domestic travel for employees. Amazon sent this notice to employees on Friday. In another internal communication, Dave Clark, who runs Amazon's retail business, told employees that it would not take at least the end of April to hold group or team meetings that require a business trip. He estimates that by then Amazon will have a better understanding of the spread and impact of the virus. Amazon urges employees with any symptoms to seek medical care before returning to the office. (Tencent Technology)

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