Will Tmall Supermarket collapse? Tmall response is a rumor

　　On August 2, e-commerce analyst Li Chengdong broke the news in WeChat Moments that Tmall Supermarket will be disintegrated and split into various categories, and has communicated with merchants and will be officially announced tomorrow. In response, Yan Qiao, special assistant to Alibaba Group CEO, responded on his circle of friends that the news was purely a rumor. But he also said that there is indeed a major news about Tmall Supermarket to be announced tomorrow.

Tmall has not responded to any major news releases 　　to Tmall Supermarket . Log in to the Tmall App and noticed that Tmall Supermarket is still with Suning.com, Tmall International, Juhuasuan, etc., and has a first-level entrance at the top of the page. Yan Qiao said that for the upcoming major news, we should increase efforts to provide consumers with better products and services.

　　It can be noted that not only in daily operations, but also in the previous "6.18" promotion node, Tmall Supermarket has assumed the role of Alibaba as "winning surprise". For example, during the "June 18" period, Tmall Supermarket was launched in Hong Kong, becoming the trump card of Tmall's overseas strategy. According to data released by Tmall Supermarket, from June 7 to 9, Tmall Supermarket increased by more than 300% year-on-year. On June 18, Tmall Supermarket increased by 13 times year-on-year in the first hour. In addition, on July 21, Tmall Supermarket announced that when consumers in Beijing shop at Tmall Supermarket, the weight limit will be lifted as long as a single order exceeds 88 yuan, which is also regarded as another heavy lifting for Tmall Supermarket to increase its market investment.

　　The current Tmall Supermarket is affiliated to the fast-moving consumer goods business group in Alibaba's architecture system. Alibaba Group CEO Zhang Yong once said that Tmall Supermarket is the fourth consumer platform alongside Taobao, Tmall and Juhuasuan. But Li Chengdong also said that in Alibaba's "three vertical and two horizontal" architectural system, Tmall Supermarket has actually been downgraded to a higher level. Whether Tmall Supermarket will be increased or “breaking into pieces” will be announced tomorrow for the upcoming “big news” .

 Click to register to apply for the qualification to attend the Laogao e-commerce classroom. Laogao strongly invites e-commerce veterans to teach everyone step by step, increase their popularity and create a hot product, and occupy the first place in the category !