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How to operate the baby details page to bring traffic

2018-12-17

  We all know that Taobao needs to pay attention to store decoration and page design when doing operations. If there is traffic but no conversion, a large part of it may appear on the conversion of the baby's details page. Ordinary details pages and popular details pages are definitely different. The obvious difference is reflected in the conversion rate. The first version of the details page that can arouse customers' interest and make a deal can naturally save customers time when purchasing. Anyway, the boring details page will also allow customers to close the page directly. What are the indispensable parts of a product that makes customers look comfortable and has a high conversion rate?

  1. Details page Brand and promotion

  Even the smallest store has its own brand, which can be used to promote the store or brand to deepen customer promotion of the brand or store. Also, the setting allows customers to collect more stores, which can enhance stickiness. There is also the promotion area, which lets customers know that there are activities and increase access depth.

  2. Details page announcement area

  It contains a lot of information, such as delivery, inventory, customer service, after-sales service, etc., which allows customers to quickly dispel their worries. Let customers also clearly understand the details.

  3. Details page customer experience

  The details page can affect the customer experience more, including buyer praise, complete categories, product information, stimulating sentiment, resonance, ideal consumption, improving return rate, and rational guidance. In fact, the entire length of the details page is from rationality to sensibility, and then to rationality.

  Product information cannot be just a product introduction, but also guide collections, price comparisons, product promotions, and copywriting should be attractive. There is also the increase in return rate through physical display, product details, model buyer show display, and packaging, customer maintenance, membership, etc.

  Store operation is actually not as difficult as imagined. As long as we master the operation skills, we can easily operate the store and make a living, so as to ensure the stable development of the store. In addition, we need to constantly summarize and summarize operation knowledge and accumulate to promote the growth of the store.


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