#Laogao E-commerce Newsletter# [October 16 E-commerce Morning News]

　　#Laogao E-commerce Newsletter# [October 16 E-commerce Morning News] JD.com announced the Double 11 traffic distribution mechanism: it will use the horse racing mechanism; Toutiao launches the "value point" of e-commerce apps; this year's Double 11 JD.com's four core changes; Ziroom responds to the room camera incident: it has cooperated with the police to investigate; Bill Gates mourns Paul Allen: Without him, there would be no personal computer...

　　E-commerce newsletter

　　1. JD.com announces Double 11 traffic distribution mechanism: it will continue to use horse racing mechanism

　　JD.com recently announced the traffic distribution mechanism for this year's Double 11. It is reported that the "horse racing mechanism" will continue to be adopted this year. Only those who sign up for horse racing can advance if the relevant data performance within the corresponding cycle of the merchants who register to participate in horse racing activities can evaluate the relevant data performance during the corresponding period. According to JD.com, the horse racing mechanism is to allocate resources based on the real-time performance of the store. Stores with good performance can obtain more resource displays.

　　For merchants, horse racing has a wider coverage than the original reporting method, which allows more merchants to participate for free and obtain activity traffic during the promotion period; second, merchants can exert their independent initiative and gain more resource locations and traffic for themselves by improving corresponding assessment indicators. (Yibang Power Network)

　　2. Toutiao launches e-commerce app "value points"

　　In September this year, an e-commerce app called "QiDian" was launched. Public information shows that "QiDian" is a product of Beijing Space Transformation Technology Co., Ltd., and Toutiao Co., Ltd. is the only shareholder of the company, accounting for 100% of the shares. On the "Value Point" App recommendation page, words such as "free shipping on 9.9", "up to 30% off", "exclusive benefits for newcomers (1 yuan)" are attracting attention. Under the entrance to "Commodity Classification", it specifically includes 11 categories including trendy men's clothing, shoes, boots, luggage, and automobile supplies. (Daily Economic News)

　　3. JD.com creates a "super province" plan for e-commerce, Fujian becomes its first stop

　　JD.com announced its plan to build an e-commerce "super province", and Fujian became the first stop of the "super province". JD Fresh will link Fujian fresh agricultural products and other categories of products to create a targeted e-commerce service solution for Fujian Province. After the model matures, the "super province" plan will be packaged into products and quickly replicated in other provinces, becoming a model plan for JD fresh food provincial cooperation. (36Kr)

　　4. Wumei Zhang Wenzhong: Comprehensive digitalization of business is the basis for realizing online and offline integration

　　Wumart Chairman Zhang Wenzhong said at the 2019 Wumart Supplier Annual Meeting that the comprehensive digitalization of business is an inevitable choice and a huge change in the mobile Internet era. It is based on new technologies such as the Internet, the Internet of Things, big data, artificial intelligence, cloud computing, blockchain, etc., and provides high-quality and low-priced good products and services with high quality and low prices, and completely realizes online and offline integration. The zero supply and both parties work together to improve the efficiency of the entire supply chain, improve the experience, and truly put customer first. (Lianshang.com)

　　5. The four core changes of JD.com this year’s Double Eleven

　　On October 15, JD.com revealed the four core changes in this year's Double Eleven strategy in an internal merchant communication meeting. It is a horse racing mechanism that can achieve thousands of people and use store traffic distribution through optimization algorithms; increase the exposure of small and medium-sized categories; tap the potential of social e-commerce; and enable boundless retail empowerment offline. (Yibang Power)

　　Internet news

　　6. Bill Gates mourns Paul Allen: Without him, there would be no personal computer

　　On the morning of October 16, Microsoft co-founder Paul Allen passed away on Monday, and Gates issued a statement to commemorate the partner and friend.

　　Gates mourned: "The death of my closest friend Paul Allen is extremely heartbroken. We met at Lakeside Middle School in our early years, and later founded Microsoft together. Over the years, we launched several charity projects together. Paul is a real partner and a close friend. Without him, we wouldn't have our current personal computer." (Titanium Media)

　　7. Ziroom responds to the room camera incident: has cooperated with the police to investigate

　　On the evening of October 15, in response to Ziroom customer service's recent reports that the pinhole camera was found in his rented room, Ziroom issued an explanation and responded that Ziroom attached great importance to it. The company's safety center immediately set up a working group to cooperate with the police to investigate the matter. The incident is still under further investigation. Ziroom said that Ziroom has strict process inspection and system control over the decoration and configuration of newly acquired and secondary rental properties. After this incident, the company's safety management center, together with the quality management, decoration configuration and lease management departments, further sorted out the relevant links and investigated hidden dangers. (Chuangyebang)

　　8. Signs of "recovery" in the online lending industry: Many platforms have submitted self-inspection reports

　　After experiencing the P2P online lending industry turmoil, the regulatory authorities issued a compliance inspection notice in August, with a total of 108 issues, which the industry calls "108 P2P online lending". The reporter learned from many sources that P2P platforms in many places across the country have submitted self-inspection reports and are waiting for on-site inspection. (21st Century Business Herald)

　　Cross-border e-commerce

　　9. Amazon CEO Bezos: Technology companies should support the US Department of Defense

　　According to foreign media reports, Amazon CEO Bezos said Amazon will continue to support the US Department of Defense, in sharp contrast with its rival Google. The latter said after employees protested that they would not seek some military contracts. "If the U.S. technology companies betray the Department of Defense, the country will be in trouble," Bezos said on Monday. (Sina Finance)

　　10. Google will launch the "shopping" tag in India to facilitate users to jump to merchants

　　According to the afternoon news on October 15th, Beijing time, according to the Economic Times of India, Google will soon launch the "shopping" tag in India to facilitate users to search for products and jump to merchant websites or e-commerce platforms.

　　The “Shopping” tag will soon be tested in India and will be officially launched by the end of the year, people familiar with the matter said. (E-commerce News)

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