Laogao E-commerce Newsletter on June 9th

　　#Laogao E-commerce News# [E-commerce Evening News on June 9] 1. Tmall 618 battle report: domestic time-honored food has increased significantly; 2. Ofo released a new product "princess car" to start a new stage of quality riding; 3. JD Finance 618 also joined in the fun: you can get safety insurance; 4. Jack Ma and 17 Alibaba founders and partners donated 560 million yuan to Zhejiang University First Hospital; 5. Tmall Supermarket 618 super cash coupons for 7 days to receive 7 days of netizens: "Rounding means you don't have money!"

　　1. Tmall 618 Battle Report: Domestic time-honored foods have increased significantly

　　According to June 9, during the Tmall 618 event, a series of time-honored brands such as Zhiweiguan's mung bean cake, Wufangzhai's rice dumplings and braised food, Daoxiangcun's pastry gift boxes, Ma's hand-torn bread, Zhou Heiya's locked duck neck and crayfish all became popular products that the shoppers rush to buy late-night. It is reported that the sales of Liao Ji Bangbang chickens have exceeded 40,000 servings, and the growth rate of many brands such as Daoxiangcun has exceeded 100%. (Source: Tmall)

　　Comment: Good things can always wait for good sales.

　　2. ofo releases new product "Princess Car" to start a new stage of quality cycling

　　On June 9, the reporter recently learned that ofo Xiaohuangche, a major player in the shared bicycle field, released a new "princess car" today. It is reported that the new car released this time is produced by the century-old brand "Phoenix" and is specially tailored for female users. The new car has undergone retro-style design in terms of product and experience, and adopts metal and imitation leather design elements for the first time. The design shape is unique and fully considers the needs of female users in terms of practicality. Ofo said that the model has been put into use in Beijing and Shanghai first, with the first batch of 10,000 vehicles being launched. (Source: 36Kr)

　　Comment: The key is whether it is easy to ride.

　　3. JD Finance 618 also joins in the fun: you can get security insurance

　　According to June 9, during the 618 period, in order to solve the payment risks that users have in the consumption process, JD Finance jointly launched a free account-gathering security insurance activity with China People's Property Insurance Co., Ltd. If unfortunately, the user can apply for compensation by being "blackhanded" by criminals. In accordance with the insurance provisions, compensation can be obtained in the following two situations: one is that the criminals use the user account to steal; the other is that the criminals use the user information to re-register and open the account, and cause losses to the user. (Source: Yibang Power Network)

　　Comment: This is pretty good.

　　4. Jack Ma and 17 Alibaba founders and partners donated 560 million yuan to Zhejiang University First Hospital

　　On June 9, Zhejiang University announced in Hangzhou that Zhejiang Jack Ma Public Welfare Foundation, 17 founders and partners of Alibaba, Alibaba (China) Co., Ltd., and Zhejiang University Education Foundation donated RMB 560 million to support the establishment of the "Zhejiang University Medical School First Affiliated Hospital Development Fund". The donation aims to support Zhejiang University's medical education, talent training and scientific research, and is limited to the purchase of medical equipment, talent training and introduction, medical research, etc. in the Yuhang Campus of the First Affiliated Hospital of Zhejiang University Medical School. (Source: Tianxia Online Business)

　　Comment: Liu Qiangdong just donated it some time ago.

　　5. Tmall Supermarket 618 Super Cash Coupons crazily received 7 days of netizens: "Rounding means you don't have money!"

　　According to June 9, Tmall Supermarket became the pioneer unit of Tmall 618 Ideal Life Carnival. From June 7th, Tmall Supermarket will issue three "super cash coupons" every day, and consumers can also add half-discount discounts based on the bare price. On June 7 alone, Tmall Supermarket issued cash coupons with a total price of nearly 100 million yuan, and this intensity will continue until June 13. The speed of collecting coupons by the shoppers is also constantly refreshing their limits. Compared with the calmness of receiving the coupon on June 7, it only took 15 minutes for the shopkeepers to grab all the cash coupons on the 8th. The most popular fresh food coupon was snatched up in less than 1 minute. (Source: Tianxia Online Business)

　　Comment: The coupon is the most realistic.

　　6. The rich Jin Bicycle has a close relationship with the P2P platform. The supervision of deposits of nearly 300 million to be resolved.

　　According to June 9, a netizen recently said on Weibo that he saw a very special shared bicycle on the roadside. On June 8, shared bicycles wearing electroplated gold coats flooded Weibo and WeChat Moments. Some netizens lamented in their circle of friends, "It's blind, perfectly restored the texture of the Golden Saint Seiya Clothes." Many netizens also said that the combination of blue and gold is not beautiful. According to Kuqi, as of now, the registered users of Kuqi Bicycle have reached 10 million, and the investment volume is 1 million, and the deposit for each car is 298 yuan. Based on the investment volume, the total deposit for Kuqi is about 298 million yuan. According to the "Guiding Opinions on Encouraging and Regulating the Development of Internet Rental Bicycles (Draft for Comments)" released by the Ministry of Transport in May, according to incomplete statistics, there are currently more than 30 Internet Rental Bicycle Operating Enterprises nationwide, with a total of more than 10 million vehicles deployed, more than 100 million registered users, and more than 1 billion people served in total. More than 10 million vehicles are placed on the market, and behind it is a huge deposit, and the supervision of bicycle deposits has become a regulatory problem. (Source: Sina Comprehensive)

　　Comment: Once there are more people involved and more money involved, it is not an exaggeration to be cautious.

　　7. The founder of LeTV's resigned employee organization said that it has covered more than 2,000 people.

　　According to June 9, a WeChat official account called "The Taste of Ecological Potato Chips" recently announced that it had officially established a LeTV employee organization, but the organization has not yet confirmed its official name. After Tencent Technology checked the functions of its official account, it was found that this official account is a LeTV employee service platform and has now covered more than 2,000 "potato chip people". In addition, the public account also published its first article on June 8, hoping to "allow students to talk about a bright future in a short time, hold hands and tell stories about the new front, exchange each other's feelings, encourage each other, and share the days when they work hard to eat potato chips together." (Source: Tencent Technology)

　　Comment: LeTV is going to work hard.

　　8. Two men rolled the boy and punched him and only fought for the shared bicycle

　　On June 9, two men had a conflict with a 10-year-old boy in order to compete for a shared bicycle. They rode the bike and knocked the boy to the ground from behind, crushed the child's legs, and then turned back and punched the child and kicked him and left. The child had a broken leg. The police filed a case to find two perpetrators and reminded: Shared bicycles are not allowed to be used under 12 years old. (Source: Beijing Morning Post)

　　Comment: Alas...

　　9. Asia is the beginning, and investment institutions collectively raise Alibaba’s target price to up to $164

　　On June 9, after listening to the sharing of executives on the first day of Alibaba's second Investor Day (June 8), some investment institutions participating in the conference released reports on the same day, excited about Alibaba's 2018 revenue guidance and raised their target prices for Alibaba, among which BOCI raised the highest to US$164.5. Affected by this positive news, Alibaba's stock price rose 13% to $142.3, with a total market value of over $360 billion, which also means that the company surpassed Tencent ($332.3 billion) and became the highest-capital company in Asia. (Source: Tianxia Online Business)

　　Comment: This is also related to the popular Tmall 618 now.

　　10. The longest-name company became popular and turned out to be selling domestic condoms on Taobao.

　　On June 9, a company called "Baoji has a group of teenagers with dreams that believe that under the leadership of Uncle Niu, the miracle of life will be created by Internet Technology Co., Ltd.", is popular on the Internet. The registered company has a name of 39 words and is nicknamed by netizens as "the longest-name company". A reporter then contacted Niu Xiaolu, the "Uncle Niu" in the company name. He told the reporter of The Paper that they are a company selling "Uncle Niu" brand condoms, and their products come from OEM production. The dream is to sell condoms produced in China to foreign countries. (Source: The Paper)

　　Comment: A successful marketing.

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