April 13 E-commerce Morning News

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on April 13] Marbury’s personal flagship store settled in Pinduoduo and will start its first e-commerce live broadcast show; Koala Haigou: “Hardcore Subsidized Lipstick Special Festival” single-day lipstick sales increased by 6,300% month-on-month; Fortune’s 50 most influential business leaders in China in 2020: Jack Ma and Zhang Yong were on the list; Haval responded that Luo Yonghao’s live broadcast “only 4 half-price cars were removed from the shelves”: 8 failed to pay in time; third parties exposed Luo Yonghao’s second live broadcast data: sales of goods dropped by nearly 70%...

　　E-commerce newsletter

　　1. JD Logistics joined hands with 11 express logistics and e-commerce companies to propose “express delivery into villages”

　　On April 13, JD.com Group and JD.com Logistics jointly advocated "express delivery into villages" with 11 express logistics and e-commerce companies. JD.com will focus on the sinking of "new infrastructure" and the "24-hour delivery of thousands of counties and tens of thousands of towns" timeliness improvement plan, etc., to fully promote the realization of logistics inclusiveness and "Village-to-village express delivery" goals based on its own situation. (36Kr)

　　2. Koala Sea Shopping: Spring skin care products increased by 67% month-on-month

　　According to reports on April 12, Koala Haigou data shows that since March, sales of beauty products have grown rapidly. Sunscreen products performed the most well, with a month-on-month increase of 394%, far exceeding the beauty market; spring skin care products increased by 67% month-on-month; base makeup products increased by 48% month-on-month, and lip makeup products, which are most affected by masks, also maintained rapid growth. (Yibang Power Network)

　　3. Marbury’s personal flagship store settled in Pinduoduo and will open its first live broadcast show for e-commerce

　　According to April 11, it is reported that basketball star Marbury's "Horse Coach Sports Outdoor Flagship Store" has entered Pinduoduo, and "Glowing Basketball" will also be available for 10 billion subsidies. At 7 pm on April 12, Marbury will also start her live e-commerce debut in Pinduoduo. According to the Pinduoduo page, Marbury's flagship store currently launches two products: basketball and anti-collision knee pads. (E-commerce News)

　　4. JD Logistics: Wuhan’s large-scale goods delivery orders increased by 9 times month-on-month in one week

　　According to reports on April 12, JD Logistics' big items data showed that in the first week of April, the delivery order volume of large items such as furniture, appliances, fitness equipment, etc. surged by more than 9 times compared with the same period in March, among which the order volume of air conditioners, refrigerators, and gas water heaters increased the most obvious. (Lieyun.com)

　　5. Alibaba International Station: The toilet paper flow during the New Trade Festival in March increased by 79% month-on-month in February

　　According to data from Alibaba International Station on April 11, during the New Trade Festival in March, toilet paper traffic increased by 79% month-on-month in February, orders increased by 295%, and buyers increased by 282%. The top five order countries are the United States, Australia, Thailand, Canada and the United Kingdom. (E-commerce News)

　　Internet news

　　6. Fortune's 50 most influential business leaders in China in 2020: Jack Ma and Zhang Yong are on the list

　　On April 13, Fortune magazine selected "50 most influential business leaders in China in 2020", with the top five being: Jack Ma, Ren Zhengfei, Wang Chuanfu, Ma Huateng and Zhang Yiming. It is worth mentioning that Alibaba's current group CEO Zhang Yong also ranked 14th; other Xiaomi Leijuns ranked 9th, and Wang Xing ranked 12th. (Sina Technology)

　　7. Haval responded to Luo Yonghao's live broadcast that "only 4 half-price cars were removed from the shelves": 8 people failed to pay in time

　　Luo Yonghao previously announced that a total of 12 Haval F7s will be sold at half price. After the live broadcast, some netizens questioned that after selling 4 units at half price, Haval F7 was removed from the shelves. At noon today, Haval official issued a statement saying that among the 12 customers who grabbed the half-price car purchase rights, 8 failed to pay in time, resulting in the inability to reflect sales, which led to netizens' mistaken belief that "only 4 half-price cars were sold and removed from the shelves." (Titanium Media)

　　8. ByteDance’s Douyin and Juliu Engine promote the “Small and Medium Enterprises Recovery Plan”, and the subsidy intensity has increased to 200 million yuan.

　　According to April 11, it is reported that ByteDance's Douyin and Juliu Engine have launched the second phase of the "Small and Medium Enterprises Recovery Plan", which will increase the subsidy to 200 million yuan based on the original plan. Previously, ByteDance has launched a total of 12 assistance measures for various industries, with an overall investment of more than 430 million yuan. In addition, ByteDance has invested more than 380 million yuan in funding front-line medical staff in fighting the epidemic. (Yibang Power Network)

　　9. The third party exposed Luo Yonghao's second live broadcast data: sales of goods dropped by nearly 70%.

　　According to reports on April 11, data from the third-party Xiaohulu showed that Luo Yonghao's second live broadcast last night had a total of 11.427 million views, a 76.2% drop compared to the previous game. Among them, the number of viewers in the live broadcast for half an hour exceeded 700,000, and this number in the first live broadcast was more than 2 million; the second live broadcast started for one hour, and the number of viewers in the live broadcast room remained at around 600,000, a decrease of 80% compared with the peak number of 3 million in the first live broadcast. The live broadcast order volume was 370,000, down 59.4% from the previous game, and sales were 34.427 million, down 69.5% from the previous game. (Silicon Valley Analytics Lion)

　　Cross-border newsletter

　　10. Koala Haigou: "Hardcore Subsidy Lipstick Special Festival" single-day lipstick sales increased by 6,300% month-on-month

　　According to reports on April 12, it was learned that Koala Haigou data showed that since March, sales of beauty products have grown rapidly. Sunscreen products performed the most well, with a month-on-month increase of 394%, far exceeding the beauty market; spring skin care products increased by 67% month-on-month; base makeup products increased by 48% month-on-month, and lip makeup products, which are most affected by masks, also maintained rapid growth. (E-commerce News)

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