#Laogao E-commerce Newsletter# [November 21 E-commerce Evening News Brief] Taobao officially released the operating guide preview of the "E-commerce Law"; Cainiao released Tmall Double 11 parcel signing photo: Overseas Russia receives the most goods; IKEA Retail China President: China's consumption upgrade brings more opportunities; Hema CEO apologized for the general manager of Shanghai District to be dismissed on the spot; JD Global Purchase has changed its name to Haitun Global, and has an overseas direct procurement center

#Laogao E-commerce News# [November 21 E-commerce Morning News Brief] Pinduoduo released its third quarter financial report: revenue of 3.372 billion yuan increased by 697% year-on-year; report: China will continue to maintain its position as the world's largest e-commerce market; Pinduoduo Huang Zheng responded to the "profile brand problem": copycat brands have been cleaned up; 7-11 convenience stores have opened 67,167 stores worldwide in mainland China 2,783; large-scale shipments of 5G equipment have begun, and Huawei has shipped 10,000 5G base stations...

#Laogao E-commerce News# [November 20 E-commerce Evening News Brief] Zhao Gang, senior vice president of Liangpinpuzi: The retail industry is facing the biggest challenge and transformation; Cainiao’s import order clearance on the same day as Double 11 exceeds 20 million orders; Taobao Global Shopping embraces the east gate of South Korea; JD Global Shopping has been renamed "Haidun Global"; Apple’s largest assembly factory Hon Hai fell below the trillion mark, the first time in five years...

Optimizing titles in Taobao operations is an important step in daily store maintenance. How to write topics for creating popular products on Taobao to attract people? Taobao’s titles must be attractive enough. If the titles of popular titles are better displayed, they will bring clicks. If the keywords of the title are good, then it can be the same.

Merchants who operate Taobao know that there are actually many factors that affect Taobao’s search rankings. It is not just because the promotion is not done well, but the main factors can be summarized as follows: dynamic rating, collection popularity, delivery speed, sales volume, conversion rate, window recommendation, reading volume, time for baby to be put on and off, is it a public welfare treasure, quotation, whether it is a guaranteed deposit, etc. So, where do you start with the optimization of natural ranking?

#Laogao E-commerce Newsletter# [November 20 E-commerce Morning News] Tmall: This year's Double 11 return rate is only 6%, far below the industry average; JD.com released its third-quarter financial report: net profit was 3 billion yuan and 200% year-on-year; Tmall International Black Friday's coming activities rules and gameplay are here; express delivery companies' data in October are released, and Shentong Yunda's business volume growth rate is leading; Ma Huateng: Tencent is favored by fate to get to this day, and the first thing to do is to attribute to this era...