#Laogao E-commerce Newsletter# [June 25 E-commerce Morning Newsletter]

Morning information:

1. Baozun E-commerce CEO: Target to turn losses into profits in Gap’s Greater China business in three years;

2. According to reports, Douyin takeout will be launched in first- and second-tier cities across the country;

3. Kuaishou will charge a 0.4% fee for WeChat payment first and then payment service from July 1;

4. You can log in with your WeChat account for QQ;

5. Shopee announced that it will hide buyer information from June 21;

...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. Douyin e-commerce will launch the special event "Looking for Jade in China" on June 24

On June 22, Douyin e-commerce "Jade Out and Douyin - Jade See Origin" will launch the special event "Looking for Jade in China" on June 24, bringing more new opportunities for business growth for Yunnan jade merchants. This "Jade Searching China's Yunnan" will link multiple live broadcasts through on-site visits to the source of jade, jade trading market, master studio and other multi-dimensional traceability, and links up with many leading merchants to conduct special live broadcasts. (Douyin e-commerce marketing observation)

2. Kuaishou will charge a 0.4% fee for WeChat payment first and then payment service starting from July 1st

On June 23, the Kuaishou e-commerce platform's "Free Trial" first-use and then pay the reward marketing tool activity will end on June 30, 2023. Starting from July 1, 2023, the platform will charge merchants for some first-use and then pay the payment orders. It is reported that the "use first and pay later" function of Kuaishou e-commerce is a marketing tool provided to merchants by the platform. After activation, buyers "place orders at 0 yuan first, and pay after receiving the goods", which helps reduce consumption decision-making costs and promote commodity conversion. The Kuaishou platform will adjust the service fee rate first and then pay according to the platform's operating conditions. Merchants are asked to pay attention to the Kuaishou store's first and then pay news. (Zhongguancun Online)

3. News says TikTok takeaway will be launched in first- and second-tier cities across the country

However, a Douyin supplier told "Leopard Change" that he had received a notice that Douyin takeout will be launched in first- and second-tier cities across the country, and many suppliers have made corresponding preparations, and there will be assessments on when the takeout function will be launched, and under normal circumstances, it will be promoted. A resigned employee of Douyin revealed to "Leopard Transformation" that the original national opening plan may be postponed because the performance of takeaway is not as good as expected, but the takeaway will not be given up at will. The only uncertainty now is the time issue. (Leopard transformation)

Internet news

4. JD Logistics comprehensively upgrades the delivery guarantee for Yangshan Peach

Again, in terms of sales and services, in addition to the JD Mall venue, we will increase the promotion of live broadcasts and JD Alliance leader to create hot products. Finally, JD Logistics has upgraded its after-sales service: it provides a special team for after-sales guarantee. If consumers receive damaged peaches, they can make claims through the fast claims channel. JD will handle it within 48 hours to ensure that consumers receive compensation based on their actual value. (Sina News)

5. Baozun E-commerce CEO: Target to turn losses into profits in Gap’s Greater China business in three years

On June 24, Baozun E-commerce completed its acquisition of Gap's Greater China business in February this year. Baozun CEO Qiu Wenbin said in an exclusive interview with the Hong Kong Economic Daily that it is currently focusing on reshaping Gap's brand positioning, supply chain, and optimizing the store network, with the goal of turning losses into profits in three years. Qiu Wenbin emphasized that the scale is not important at this stage, but will localize the product and add elements such as trendy brands and college styles, which will be more in line with Asians. Product discounts will also be reduced and brand positioning will be higher-end. In terms of supply chain, Gap will be basically 100% produced locally. In addition to reducing costs, it can also quickly rebate orders and reduce inventory. (HKET)

6. Meituan: Two days before the Dragon Boat Festival holiday, the national daily life service consumption increased by 60% year-on-year

北京、上海、深圳、广州、成都等城市消费规模位居全国前五。其中，住宿类和旅游景点类的消费规模增速较高，同比增长均接近200%。从旅游目的地来看，南京、西安、成都、北京、重庆、上海、青岛、武汉、长沙、广州上榜全国十大热门旅游城市。其中，青岛成为热门旅游城市的“黑马”，相较五一期间排名上升8位。威海、秦皇岛、大连等北方海滨城市的热度也显著上涨。（品橙旅游）

7. You can log in with your WeChat account

According to reports on June 25, in order to promote WeChat installations in the early days, users could use QQ accounts to log in to WeChat. This function was removed around 2014. Currently, QQ can use WeChat account to log in by binding it. In the QQ latest client login interface, the option "WeChat Login QQ" also appears. (Sina Technology)

8. Yunda launched a series of activities on the entire network of "Safe Production Month"

According to June 25, June this year is the 22nd National "Safe Production Month", with the theme of "Everyone talks about safety, everyone will respond to emergency." Since June, Yunda outlets and distribution centers across the country have carried out theme activities to thoroughly implement a series of work deployments of the headquarters on safety work, and further enhance the safety awareness of all employees and improve safety operation skills through various forms such as online education and training, offline emergency drills, etc. (Yunda Express)

Cross-border newsletter

9. Shopee announced that it will hide buyer information from June 21st

According to June 23, in order to further protect user data, Shopee announced that the platform will hide the contact information of sellers and buyers on all logistics bills of lading starting from 2023/6/21. Shopee reminds that in order to protect the seller's personal information, please do not change the logistics bill of lading format to display the contact information. The platform strongly recommends that all sellers contact buyers through Shopee chat to facilitate the retention of chat and transaction history. It should be noted that this adjustment applies to PC version Seller Center, Shopee App and all third-party software. According to reports, the Shopee system will automatically exclude buyers with invalid addresses. (Shopee)

10. Amazon Cloud spends $100 million to launch generative AI innovation center

On June 23, Amazon announced that its cloud business Amazon Web Services has launched a new project called "AWS Generative AI Innovation Center", with an investment of US$100 million. It is currently working with two customers, Highspot and Twilio. Amazon said that the above-mentioned center is called the center, but it is not a real-world entity, but a project. Sri Elaprolu, senior data science manager at AWS and head of the above-mentioned AI Innovation Center, revealed that the $100 million investment will specifically fund "people, technologies and processes" related to generative AI, and will support cooperation with AWS customers to help them conceive, design and launch new generative AI products and services. (Wall Street News)