#Laogao E-commerce Newsletter #May 21 E-commerce Morning News

　　#Laogao E-commerce Newsletter# [May 21 E-commerce Morning News Brief] Pinduo has been active buyers for many years, an increase of 50% year-on-year; Pinduoduo: At present, we are willing to use revenue for investment and marketing; Tmall: 80% of core brands will release new products on Tmall 618; Qudian: Sales of new Dabai Automobile from May 21; JD New Channel Evaluation Rules: The platform will randomly check comments from time to time...

　　E-commerce newsletter

　　1. Pinduoduo: At present, we are willing to use revenue for investment and marketing

　　On May 21, Pinduoduo founder and CEO Huang Zheng said on the earnings call, "We regard marketing expenditure as an investment to realize long-term value." Huang Zheng said, "We are still in the early stages of development. Our user base is very large, with high user retention rate and high brand recognition, but our brand is not deeply rooted in the hearts of users. Therefore, at this stage, we are willing to invest in marketing, and at the same time consolidate Pinduoduo's position in the minds of users." (China National Power Grid)

　　2. Tmall: 80% of core brands will release new products on Tmall 618

　　The general manager of Alibaba's marketing platform business department announced today that 80% of core brands will release new products on Tmall 618. Tmall said that Tmall 618 will become the largest new product launch destination in China in the first half of the year. (36Kr News)

　　3. Pinduo has been active buyers for many years, an increase of 50% year-on-year

　　The first quarter financial report of 2019 released by Pinduoduo shows that in the 12 months ended March 31, 2019, the number of active buyers on the platform reached 443.3 million, a net increase of 148.4 million from 294.9 million in the same period last year, an increase of more than 50% year-on-year; in the first quarter, the average monthly active users of Pinduoduo mobile client reached 289.7 million, a net increase of 123.5 million from 166.2 million in the same period last year, a year-on-year increase of more than 74%. (Sina Finance)

　　4. Qudian: Sales of new Dabai Automobile cars will be stopped from May 21st

　　Qudian Group released its first quarter 2019 financial report today and announced that based on the huge opportunities of open platforms and uncertainties in the risks of the automobile industry, Dabai Auto's business has been strategically shrinking. The company will stop Dabai Auto's new car sales business from May 21, 2019. For existing users of Dabai, Qudian retains the headquarters operation team and set up more than 20 after-sales service centers nationwide to continue to follow up on user services. All users' rights and after-sales services such as repayment, renewal, transfer, and insurance will not be affected. (Phoenix Finance)

　　5. JD.com's new channel evaluation rules: The platform will randomly check comments from time to time

　　According to May 20, in order to regulate the evaluation behavior of new channel users and merchant evaluation response standards, JD.com has added the "JD New Channel Business Evaluation Management Rules", which will take effect on May 24. It is reported that this rule is used for the evaluation information management of non-virtual products, services, etc. on JD.com's new channel platform. (E-commerce News)

　　Internet Information

　　6. Xiaomi refutes the rumor that Xiaomi mobile phone "succession of the new overlord" remarks: the content is purely rumor-making

　　According to May 20, today, a screenshot of Xiaomi's official microblog circulated online, with the content saying "This may be an opportunity. When a overlord falls, a new overlord will succeed you. Everyone is welcome to change to Xiaomi's mobile phones." It implies that after Huawei has suspended some of its Google business, Xiaomi will reach the top. Xiaomi then issued a statement on Weibo saying, "The content is purely a rumor!" (E-commerce News)

　　7. NetEase CEO Ding Lei: It will expand the online course live charity project to 100 schools

　　On May 20, NetEase Chairman and CEO Ding Lei recently publicly stated that NetEase Games will work with NetEase Charity Trading to promote the online course live broadcast charity project that had previously announced an investment of 100 million yuan. Players can do charity while playing games. NetEase plans to expand the scale of the live broadcast project to 100 schools, benefiting more than 100,000 students. (Crowdfunding Home)

　　8. Hujiang: The cumulative users exceed 200 million, and 1/3 of them come from third- and fourth-tier cities

　　Internet education technology company Hujiang announced that the total cumulative user base has exceeded 200 million, covering learning groups including college students, white-collar workers, primary and secondary school students. Data shows that users cover 34 provinces, cities, autonomous regions and municipalities across the country. More than half of the users are distributed in first-tier and new first-tier cities such as Shanghai, Shenzhen, Tianjin, Hangzhou, and Jinan. Learners in third- and fourth-tier cities and even sinking towns account for nearly one-third. (36Kr)

　　9. Alibaba Group and Shanghai Putuo District Government signed a memorandum of cooperation

　　According to May 20, this afternoon, the Putuo District Government and Alibaba Group signed a memorandum of cooperation. Alibaba will actively participate in the economic development and social construction of Putuo District, and provide support and preferential treatment to Putuo District in terms of group resource allocation and future "settlement" of related business sectors. (E-commerce News)

　　Cross-border e-commerce

　　10. Dunhuang.com China-Korea cross-border platform is launched

　　Dunhuang.com recently signed a strategic cooperation agreement with the Weihai Municipal Government in the Weihai Comprehensive Bonded Zone, and announced that the Dunhuang.com China-Korea cross-border e-commerce trading platform was officially launched. While announcing the cooperation and the official launch of the China-Korea cross-border e-commerce trading platform, Dunhuang.com has issued seller recruitment and support policies for relevant categories for advantageous industries such as Weihai clothing and fishing gear. (Yibang Power)

 Click to register to apply to join the well-known domestic e-commerce network - Laogao E-commerce Club. Any merchants from all over the country, Tmall merchants, Taobao Crown Store, Jinguan Store, and other e-commerce platform merchants can apply to join!

,