#Laogao E-commerce Newsletter# [E-commerce Evening News on April 7]

Evening information:

1. Vipshop's revenue in 2022 was 103.2 billion yuan in active customers of 84.8 million;

2. 1688 announced a cooperation with Chihiro Location;

3. According to reports, SHEIN is promoting third-party platform business;

4. TikTok Shop releases the rights and interests of domestic stocking warehouses on the UK market platform;

5. eBay launches the "Coding Coupon" tool...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. Kuaishou Idealer cooperates with Qicai Yunnan Gudian City to train new brokers for professional real estate anchors

On April 7, the launch ceremony of "2023 Kuaishou Idealer X Colorful Yunnan·Ancient Dian Famous City Gathering Plan and Kuaishou Idealer Star" was held in Kunming, Yunnan. At the meeting, Kuaishou Idealer reached a cooperation with Yunnan Cultural and Tourism Industry IP Qicai Yunnan Gudian City, and will join hands with the real estate business integration platform Kunming Cenfeng and the new home sales platform Caiyun Real Estate to jointly train professional real estate anchors and explore new models of online marketing and transactions for live broadcast houses and new houses. (Financial Network)

2. 1688 announced a cooperation with Chihiro Location

Based on their respective advantages in the "Beidou Space-Time Intelligent Industry Ecology" and "1688 Industrial Product Ecology", the two sides will integrate the "intelligent manufacturing" capabilities of the industrial product industry chain, so that more industrial categories can integrate Beidou Space-Time Intelligent Services, and create Beidou Space-Time and Space-Time Innovation Terminals at a faster and larger scale, and continue to promote the application innovation, scenario innovation and large-scale development of the Beidou system through the application of these innovative terminals. (China Economic News Network)

3. Vipshop's revenue in 2022 is 103.2 billion yuan in active customers 84.8 million

On February 23, Vipshop Holdings Co., Ltd., a Chinese online brand discount retailer, announced its unaudited financial results for the quarterly and full year ended December 31, 2022. In the fourth quarter of 2022, Vipshop's total net income was RMB 31.8 billion, compared with RMB 34.1 billion in the same period last year. The GMV in the fourth quarter of 2022 was 54.4 billion yuan, compared with 57 billion yuan in the same period last year. In the fourth quarter, the net profit attributable to Vipshop shareholders increased by 57.9% year-on-year to 2.2 billion yuan, compared with 1.4 billion yuan last year. The number of active customers in the fourth quarter of 2022 was 47.7 million, compared with 49.2 million in the same period last year. Total orders in the fourth quarter of 2022 increased from 216.9 million in the same period last year to 218.5 million. (Vippshop)

4. JD.com launches the virtual world of "JD.com Universe"

On April 7, JD.com’s own brand JD.com officially announced the virtual world of the “JD.com Universe” on the occasion of its fifth anniversary. In addition, the repeated JD hexagonal markings are also an upgrade in conveying brand vision to users. In the main square scene of "Jingdao Yuan Universe", users can unlock different home scenes, and can roam and appreciate products online without leaving home. While feeling the beauty of technology, they can bring users a fresher and more convenient shopping experience in the Meta Universe. (Tonghuashun)

Internet news

5. Yaowang Technology: The company currently does not have the development and application of MLOps technology

According to the news on April 7, Yaowang Technology stated on the interactive platform today that the company currently has no development and application of related technologies and will keep paying attention in the future. (Stock Bar)

6. Heytea: The city’s new store will also be opened for free to receive urban refrigerator stickers.

On April 7, the phenomenon of cross-city drinking Heytea was received as a refrigerator has caused heated discussion recently, and second-hand reselling and other phenomena have emerged. Heytea responded to this, "Thank you very much for everyone's recognition and love for Heytea City refrigerator stickers, but it's really unnecessary to collect this area through high-priced acquisition." In his response, Heytea mentioned that in the future, other new stores in the same city will also launch a free Heytea city refrigerator sticker activity, and local consumers can collect it according to the store activity rules. (Heytea Weibo)

Cross-border newsletter

7. eBay launches the "Coding Coupon" tool

On April 7th, eBay announced today that it will launch the "Coding Coupon" tool. Using coded coupons is one of the reliable strategies to attract new buyers and existing buyers. By coding coupons, sellers are able to offer discounts to buyers through custom coupon codes. Targeting specific buyer groups: Sellers can easily set which target buyer groups to send coupons to with coding coupons. Attract buyers through social media: Coded coupons can help sellers interact with existing buyers, inspire new buyers to follow sellers' sales channels, and ultimately bring more traffic to sellers' eBay stores. (eBay)

8. TikTok Shop releases the rights and interests of domestic stocking warehouses on the UK market platform

On April 7, TikTok Shop cross-border e-commerce announced that in order to ensure that cross-border British merchants using the TikTok shop platform successfully complete the transition of the warehouse entry model and achieve long-term and stable operation, the platform simultaneously provides full-process logistics solutions, efficient after-sales custody solutions, assessment and punishment exemptions and multiple incentive subsidies, and merchants can enjoy it after completing the warehouse entry. After-sales custody solution: Through warehouse entry and quality inspection management, the platform will assist merchants in reducing the risk of bad reviews. After the quality review is entered, the platform will be unified in management. After logistics after entering the warehouse, the merchant will be exempted from liability. (TikTok Shop cross-border e-commerce)

9. SHOPLINE reaches cooperation with AI content application kua.ai

On April 7, SHOPLINE and kua.ai have officially reached a cooperation recently. The two parties will carry out in-depth cooperation from multiple aspects such as platform connection, resource interoperability, and content sharing through application docking. According to reports, as a cross-border AI content application of a leading domestic AI technology team, kua.ai is based on GPT-4 and AIGC technology to generate a complete set of content for independent websites to build independent websites and supports the graphics and text materials required for daily operation of independent websites. Specifically, kua.ai supports AI writing basic supporting copywriting for independent website building; AI creating daily operation content of independent websites; AI making pictures. (SHOPLINE Ecological Cooperation)

10. News says SHEIN is promoting third-party platform business

According to April 7, "SHEIN may officially open its platform business in April." At the same time, SHEIN is rushing to recruit technical employees from related three-party platforms. This shows that SHEIN is increasing its efforts to promote third-party platform business. An Amazon seller said that he had received an invitation from SHEIN's official investment manager to join its third-party platform's business attempt. (Investment World)