Will Juhuasuan’s first customized e-commerce satellite be launched into the sky?

             Minister Li Tongyu of the Aerospace Department of the China Academy of Launch Vehicle Technology (right) presented the Long March Wu rocket model to Liu Bo (left) of General Manager of Juhuasuan

On September 22, Juhuasuan, together with the China Launch Vehicle Technology Research Institute and the China Aerospace Museum, jointly launched the "Qiju Space" plan to create a series of new ways to play the space industry with a broad mind. The three-party plan explores innovative projects including customization of rocket shedding materials, connecting Internet data and aerospace technology, and space agriculture. It even issued an initiative to "come to the earth to buy, buy, buy" to aliens by customizing the first e-commerce satellite.

In Beijing that day, Liu Cixin, the winner of the Asian Hugo Award and author of the Three-Body Problem, helped this unique launch ceremony to explore the possibility of e-commerce and world grafting from a science fiction perspective. "Juhuasuan's exploration provides imagination for future e-commerce innovation." This time, he will release his new book "Liu Cixin's Science Fiction Short Stories Collection" through the Juhuasuan platform, which shows his confidence in the combination of e-commerce and technology.

Rocket Materials is online to play commercially

From September 23 to 25, the first issue of "Qiju Space Exploration Shenzhou 11" will be the first to log in to Juhuasuan, allowing science fiction fans to enjoy the addiction. After the shedding materials from the Shenzhou 11 carrier rocket have been transformed, they have been customized into umbrellas, jewelry boxes, thermos cups and other commemorative daily necessities for the pre-sale of Juhuasuan.

"Rocket shedding materials are extremely scarce metal materials. Jewelry and various daily necessities made of materials that have been used in space have strong collection and commemorative value. In the future, the Rocket Technology Research Institute will continue to cooperate in depth with e-commerce platforms such as Juhuasuan to explore more commercial space methods." Guan Song, director of the Aerospace Department of China's Launch Vehicle Technology Research, said.

Previously, as one of Alibaba's three major retail platforms, Juhuasuan has always played a pioneering role in innovation. Taking advantage of the general trend of content economy, it has created many cultural events in the IP field. For example, last year, it cooperated with the Forbidden City Taobao to launch the Forbidden City cultural derivatives and launched cultural jewelry with palace colors; at the beginning of this year, it jointly launched a birthday customized version of the Long March series rocket model with the China Aerospace Museum, allowing consumers to burn the blessing words on the model, and truly fall in love with it.

Industry insiders pointed out that Juhuasuan's use of technology IP will once again lead the industry trend and create a template for the combination of aerospace and future commerce.

Juhuasuan customized the world's first e-commerce satellite

"Send the high-quality brand of the earth into space and let astronauts come and buy." This may no longer be a slogan. In addition to the commercial development of rocket shedding materials, the three parties will also launch a series of creative space marketing plans.

The tripartite plan to launch the world's first e-commerce satellite, Juhuasuan, in 2017. Through the combination of aerospace technology and e-commerce consumption data, a series of new ways to play including space agriculture, space Valentine's Day and even space customized records will be launched in the future. For example, Juhuasuan can use satellite functions to take photos to monitor global agricultural planting and harvesting, so as to deliver the world's best vegetables to consumer tables as soon as possible.

It is reported that commercial satellites have already made relatively mature attempts in developed countries such as the United States, but it is still the first time to explore with e-commerce companies in China. "This cooperation is a milestone for both parties," said Guan Song.

"In the future, Juhuasuan consumers will have the opportunity to enjoy global good goods synchronized with the rotating trajectory of satellites, deliver tokens or souvenirs between couples to space, and convey high-quality earth products and beautiful earth culture to space life, and open up a series of satellite customized economies." Liu Bo, general manager of Juhuasuan, said, "Juhuasuan will continue to innovate in event marketing and promoting merchant outbreaks."

It is reported that in order to explore more novel gameplay, starting from September 22, Juhuasuan will also solicit opinions and suggestions on space plans through the Q&A platform where technical experts gather, and send users' creativity to heaven.