#Laogao E-commerce Newsletter#[November 9 E-commerce Evening News]

Evening News: 2022 Taobao Double 12 Investment Rules Announced: Sellers will start to register on November 9; Crazy Little Brother Yang: Buying a house is to make the company bigger and help everyone find jobs better; Xu Lei said that JD is the largest private enterprise in China; Amazon Japan website launched the Point Central tool to facilitate sellers to update product points management; Shopee updates the scope of application of return refund function...

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E-commerce newsletter

1. Pinduoduo starts the first round of Ningbo consumption coupon collection channel today

According to reports, the first round of coupons for Pinduoduo platform has started on November 9, and will be opened at 10 o'clock every day. Home textile department store coupons are suitable for Ningbo brand Pinduoduo Ningbo store products, and home appliance digital special coupons are suitable for Ningbo home appliance digital brand Pinduoduo Ningbo store products. Pinduoduo users can receive coupons online, and receive them on the same day and use them on the same day. (Ningbo local treasure)

2. Crazy Brother Yang: Buying a house is to make the company bigger and help everyone find jobs better

According to news on November 9, the news that Crazy Brother Yang recently spent 103 million to buy a house has attracted a lot of attention on the Internet. On the evening of November 8, Brother Xiao Yang responded to the buying of a house again during the live broadcast, saying, "That technology company went bankrupt as early as 2017, but we have bought it now. The purpose of buying a house is to make the company bigger and help everyone find employment better." Previously, Brother Xiao Yang had responded, "This building was not bought by an individual, it was bought by the company, and buying this building was also made up." (Five Ring Short Video)

3. The 2022 Taobao Double 12 investment rules are announced: Sellers will start to register on November 9

According to November 9, although the Double 11 event is still in progress, Taobao platform has officially announced the 2022 Taobao Double 12 investment promotion rules. It is reported that for this year's Taobao Double 12 event, Taobao will make efforts on the PC and wireless terminals at the same time, join hands with sellers to create a Taobao carnival feast for buyers and create a beautiful shopping experience together. (Taobao Rules Center)

4. Douyin revises the "Douqiu Station Outside Promotion Violation Management Rules": Prohibiting Rebates

According to November 9, Douyin E-commerce recently issued a public notice on revision of the "Douqiu Station Outside Promotion Illegal Management Rules". The public notice period: from November 8, 2022 to November 14, 2022, the platform will issue formal effective rules separately after the public notice period expires.

It is reported that the core content of this revision is the new Douke business/promotional rules scenario, and a margin is deducted for Douke's violations. (Official Douyin)

5. Kuaishou cracked down on illegal health science popularization videos in October

According to November 9, Kuaishou recently released the tenth issue of the punishment announcement on cracking down on illegal health science popularization content. In October, the platform dealt with more than 240,000 related videos.

Kuaishou said that in order to create a positive, healthy and positive community environment and convey scientific, rigorous, true and credible health science popularization content to users, Kuaishou platform continues to crack down on illegal content involving health science popularization, prohibits accounts that do not have Kuaishou health qualification certification to conduct professional health science popularization, and prohibits publishing health science popularization content that may have adverse effects on users.

The platform has verified illegal accounts through technical means and manual review, and has imposed penalties on relevant accounts based on the violation, such as stream limit, video removal, and video inappropriate disclosure. In October 2022, the platform dealt with more than 240,000 related videos.

At the same time, netizens are reminded that health science popularization is for reference only. If you have any medical needs, please go to a regular medical institution in time to avoid delaying the disease. (Kuaishou official)

Internet news

6. Didi adjusts the rules for accepting special orders. Drivers can refuse to accept orders without responsibility.

According to November 9, Didi recently issued a notice that starting from 12:00 on November 14, five cities including Quanzhou, Jiaxing, Dalian, Quzhou and Ningde will adjust and upgrade the rules for accepting special orders. The driver has the right to refuse to accept the special order. If the driver turns on the special order switch, there are 5 opportunities for refusing without responsibility every day. It is reported that the special order rejection function has been tried in Lishui, Changzhou and other places, and there are three chances of rejection every day. (Online Car-hailing Intelligence Bureau)

7. Xu Lei calls JD.com the largest private enterprise in China

On November 9, at the Wuzhen Summit of the World Internet Conference on November 9, JD Group CEO Xu Lei said that as a new type of physical enterprise, JD.com has a highly collaborative multi-level supply chain infrastructure and warehouse distribution network. 94% of districts and counties and 84% of townships in the country can achieve same-day delivery or next-day delivery. JD.com has always adhered to "coming from the entity and going to the entity", and can have a deeper understanding and precise grasp of the needs and pain points of the real economy, and is better at grasping the key core links of the transformation and upgrading of physical enterprises.

JD.com has always attached importance to promoting stable and high-quality employment. As of the end of 2021, the number of employees in the JD system has exceeded 420,000, and 70% of the employees come from rural areas, making it the largest private enterprise in China. (Yibang Power)

8. Zhang Yong's speech at the World Internet Conference: Alibaba will always be rooted in the real economy

According to November 9, the 2022 World Internet Conference opened today in Wuzhen, Zhejiang. At the plenary meeting after the opening ceremony, Zhang Yong, Chairman of the Board of Directors and CEO of Alibaba Group, shared his observations and practices on the integrated development of the digital economy and the real economy. Zhang Yong said that Alibaba's growth benefited from the opportunities of the times and the large market in China. Alibaba will always be rooted in the real economy, make good use of digital technology to help small and medium-sized enterprises, and promote the acceleration of industrial transformation. He said, "Today, whether it is on Taobao and Tmall, Hema, a new retail representative under Alibaba, or RT-Mart, a large supermarket that has undergone comprehensive digital transformation, they are all using digital circulation channels and digital marketing methods to understand and create market demand and better serve consumers' pursuit of a better life." (E-commerce News)

Cross-border newsletter

9. Scope of application for Shopee update return refund function

On November 9th, Shopee recently issued an update announcement on "Management Return/Refund Request Functions After Order Completed". Shopee China Seller Center has previously launched the function of managing return/refund request after order completion. Sellers can view and manage this type of after-sales return/refund record in the Seller Center.

According to the latest announcement, Shopee has updated the function of managing return/refund requests after order completion. The update point is: From November 8, 2022, and from November 1, 2022, orders generated by mall sellers' stores will be applicable to this policy. (Seller's Home Morning News)

10. Amazon Japan website launches Point Central tool to facilitate sellers to update product points management

On November 9th, Amazon Japan Station issued an announcement today stating that the Japanese Station has launched the Point Central tool to facilitate sellers to update the points management of each product. The announcement shows that the Point Central tool has undergone the following changes since November 8: First, sellers can currently download the percentage point of each listing to make it easier to review and update the required settings. The second is that when uploading the points settings for each listing to Amazon Points Central, the seller can send the SKU that wants to update the percentage of points. Third, once the points file for each exhibit is uploaded, the seller's listing information will be automatically updated without clicking "Update all listings". (Amazon Seller Forum)