Morning News: Alibaba Harvest Festival: Sales growth rate in 160 key counties in the western region is 19.3%; Tmall’s adjustment of old-for-new service standards will take effect on September 30; iPhone 14’s 7-day pre-sale sales on Tmall platform increased by 7% year-on-year with iPhone 13; Ctrip: The proportion of high-end brand car bookings has more than doubled from 2019 to 2021; Dunhuang.com’s 18th anniversary promotion ended: Germany and Spain became the fastest-growing countries...
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E-commerce newsletter
1. iPhone 14's 7-day pre-sale sales on Tmall platform increased by 7% year-on-year
According to the news on September 25, according to Sandalwood e-commerce market monitoring data, the 7-day pre-sale sales of the iPhone 14 series on Tmall platform increased by 7% compared with the 7-day pre-sale of the iPhone 13 series, and sales increased by 17% year-on-year; in terms of pre-sale sales by version, the pre-sale volume of the standard series decreased by 70% and the pre-sale volume of the Pro series increased by 56% year-on-year. As of September 19, the cumulative sales of the iPhone 14 series on Tmall platform decreased by 6% compared with the same period of the iPhone 13 series, and sales increased by 4% year-on-year. Among them, the sales of the standard version fell by 71% year-on-year, and the sales of the Pro version series increased by 38% year-on-year. At present, it still takes about 4-5 weeks to buy iPhone 14 Pro on Apple's official website, and the shipment time of iPhone 14 Pro Max is still 5-6 weeks. (E-commerce News)
2. Alibaba Harvest Festival: Sales growth rate in 160 key counties in the western region is 19.3%.
On September 26, Alibaba released its first "Alibaba Harvest Festival Origin Observation". Data shows that this year, the sales growth rate of all 160 key counties for rural revitalization assistance in the western region reached 19.3%, and Gansu, Fujian and Henan provinces ranked among the top three in the growth rate. The top ten counties in the country are: Hulin, Heilongjiang, Weiyuan, Gansu, Chun'an, Zhejiang, Binchuan, Yunnan, Wuzhi, Gansu, Yongchang, Henan, Zhongmu, Ningxia, Helan, Shaanxi, and Guanghe, Gansu, 6 of which are located in the west. "Observation" presents four major trends: western agricultural products are more popular with consumers, nutritional agricultural products are growing sales, tea products are accelerating upward, and flower and green plants sales are increasing. During this year's Harvest Festival, the top five fruits with the largest number of transactions on Taobao and Tmall are: Sichuan Panzhihua mango, Sichuan Liangshan pomegranate, Fujian Zhangzhou grapefruit, Shaanxi Wugong kiwi, Shaanxi Xi'an apple, four of which are from the west. The increase in sales of tonic agricultural products has become a highlight. Pine pollen, donkey-hide gelatin products, Ganoderma lucidum products, health creams, and Poria cocos are leading the sales at 185%, 136%, 104%, 90.8% and 83.9% respectively. At the same time, tea products continue to accelerate their upward trend, and Fujian's teas such as Fenghuang Dancong, Gongmei, and Zhengshan Xiaozhong have achieved high growth, with an increase of 66.6%, 53.4% and 5.9% respectively. Flowers and green plants are also popular, with seeds of bulbs, thistles, leaf viewing and home gardening increased by 36.1%, 29%, 28.2%, and 24.6% respectively. (Yibang Power)
3. Huinong.com: The lemon attention increase in the largest increase in the month-on-month period in the 37th week
According to September 26, Huinong.com recently released the platform search popularity data for the 37th week. Data shows that in the 37th week, the top 15 agricultural products on the Huinong Network platform were mainly distributed in four major categories, including poultry, livestock, meat, eggs, fruits, vegetables, grain, oil, rice and flour. Compared with the 36th week, the number of categories under fruit increased by 1, and the number of categories under vegetables decreased by 1. Judging from the month-on-month increase, the market attention of the top 15 agricultural product categories in the 37th week was "8 ups, 5 downs, 2 setbacks." The search popularity of eight categories, including chicken seedlings, live chicken, eggs, beef and sweet potatoes, has increased, and the search popularity of live sheep and rice has been basically the same as last week, while the search popularity of five categories, including apples, peppers, grapes, pears and live beef, has declined. Specifically subdivided into categories, lemon's attention increased the most, up 21% month-on-month; grape's attention decreased the most, down 23%. (Yibang Power)
4. Tmall’s adjustment of old-for-new service specifications will take effect on September 30
On September 24, Tmall platform recently issued a notice on the change of the "Tmall Trade-in Service Specifications". The announcement stated that in order to bring a better service experience to merchants and consumers, Tmall plans to change the rules of the "Tmall Trade-in Service Specifications". This rule will be announced on September 23, 2022 and will come into effect on September 30, 2022. (E-commerce News)
5. Taobao Live "921 Clothing Trends to New" event ended on September 21
According to September 24, the three-day Taobao live broadcast "921 Clothing Trend New" event ended on the 21st. During the event, the platform launched a variety of gameplay for industrial belts such as clothing and jewelry to mobilize consumers' enthusiasm from different dimensions, give full play to the advantages of the industrial belt, meet the diversified business needs of merchants, and help merchants increase their business and improve efficiency. (E-commerce News)
Internet news
6. Ctrip: The ratio of bookings for high-end brand cars has increased by more than 100% from 2019 to 2021
9月26日消息，携程和上汽奥迪日前联合发布《中国高端旅游出行趋势洞察》报告。报告发现，旅行者对于出行服务的各项品质提出了更高需求，且注重对旅游六大要素“行、住、游、吃、购、娱”每一项的投资回报。 携程用车产品数据显示，选择高端品牌车的人群比例逐年攀升。从2019至2021年的三年间，高端品牌车预订比例翻倍不止。同时，相比疫情前，有更多的旅行者愿意为高品质住宿服务买单，与2019年相比，5星酒店的预订量占比显著提升。其中，高端旅行者更希望能够在旅途中获得独特、舒享的住宿体验。在交通方式的选择上，高端旅行者趋于集中化，机票预订人群的接送机使用率在2019至2021年间上涨趋势明显。而在景点类型的偏好上，高端旅行消费者同样呈现出集中化的趋势。 携程钻石及以上用户最喜爱的景区TOP 10榜单中，自然风光类景点在2019年仅有3个上榜，而到2021年已跃升为7个。与2019年上半年相比，2021年上半年与自然风光相关的景点预订量增加了66.7%。（电商报）
7. Mafengwo: Macau resumes electronic visa application and search popularity rises by 330% within 5 hours
On September 26, the Chief Executive of the Macao Special Administrative Region Ho Iat Seng recently announced at a press conference on the measures to benefit Australia held by the government headquarters that it will resume electronic visa processing with the mainland, and the mainland tour group travel to Australia that has been suspended for nearly three years is also expected to resume implementation in November this year, including Guangdong, Shanghai, Zhejiang, Jiangsu and Fujian. Within 5 hours after the news was released, the overall visits on Mafengwo platform about "Macau" increased by 330%, of which the popularity of "Macau gameplay" increased by 241%, and the popularity of "Macau Strategy" increased by 275%. The attractions in Macau with high instant access are: Macau Grand Sanba Archway, Macau Venetian, Macau Fisherman's Wharf, etc. It is understood that in the past two years, Macau has been one of the outbound travel destinations that mainland tourists can visit with confidence, and its travel popularity has remained high. (Yibang Power)
Cross-border information
8. Shanxi's cross-border e-commerce export "9710" first place
On September 25, the cross-border e-commerce B2B direct export (regulatory code 9710) knitted goods submitted by Huayuan Lugang Group recently declared clearance at Wusu Customs and set off for Hong Kong, realizing the first order of Shanxi's cross-border e-commerce export "9710". "9710" is the full name of "9710" to direct exports of cross-border e-commerce enterprises to enterprises. It is suitable for goods directly exported by cross-border e-commerce B2B. The national "9710" model will be implemented from July 1, 2020. ?Huayuan Land Port Cross-border E-Commerce Co., Ltd. began to organize a research team in early September this year to conduct trial experiments on the "9710" model. Using the "Luganghui" cross-border e-commerce platform independently developed by the company, it overcame many technical difficulties. On the 16th, it adopted the "9710" model to declare knitted goods from Wusu Customs, and completed customs clearance in Hong Kong on the 18th. This is another new breakthrough after the company has achieved a breakthrough in the performance of the cross-border e-commerce model of "1210 bonded import" and "9610 direct mail export" of the self-built platform within the province and a breakthrough in the overseas warehouse sales business. (Shanxi Daily)
9. Dunhuang.com's 18th Anniversary Celebration Promotion Ending: Germany and Spain become the fastest growing countries
On September 24, the "Dunhuang.com 18th Anniversary Celebration Promotion" has come to an end recently. Data from the Dunhuang Network platform shows that during the promotion, the transaction volume of lamps and mobile phone accessories increased by 136% and 110% month-on-month respectively, and the transaction volume of toys increased by as much as 277%, becoming a veritable order-making king. From the perspective of countries and regions, Germany and Spain, which have the most active e-commerce market in Europe, became the fastest-growing countries during this big sale. This big promotion has driven a month-on-month increase of Dunhuang Network's Class B transactions by nearly 60%, and the platform has further expanded its unique advantages of a large number of high-quality Class B customer groups. (E-commerce News)
10. China Post Wuxi Branch cooperates with the local Commerce Bureau to promote the development of cross-border e-commerce
On September 25, China Post Wuxi Branch recently signed a strategic cooperation agreement with the Wuxi Municipal Bureau of Commerce. First, carry out cooperation in the construction of county commercial systems. Wuxi Municipal Bureau of Commerce provides policy guidance and assistance to Wuxi Post, coordinate local business departments with Wuxi Postal branches to strengthen docking, and promote the implementation of county commercial system construction projects on the premise of complying with relevant regulations to form practical results. (E-commerce News)
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