Evening News: Tmall and Danone have reached a strategic cooperation to jointly build an "innovation factory"; Kuaishou's e-commerce strategy upgrade will "engineer on industrial belts" next year; Douyin e-commerce book consumption report in 2021: book sales increased by 312% year-on-year; Apptopia: Shopee application downloads ranked first in the world, and Amazon fell to fourth; Dunhuang Online E-Yuanbao Beijing (P+T)-HP channel...
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1. Tmall and Danone reach strategic cooperation to jointly build an "innovation factory"
According to December 30, Danone recently signed a strategic cooperation with Tmall New Product Innovation Center. The two parties will jointly build an "innovation factory" to innovate new products from the front end of product research and development. At the same time, Danone will launch a new brand "Damai" through Tmall to lay out the adult nutrition product market. It is reported that the cooperation between Danone and Tmall TMIC began in 2018. Data shows that the total sales of milk rice noodles during Tmall Double 11 exceeded 40,000 cans; older children's milk powder participated in Tmall Double 11 for the first time, with a transaction volume exceeding 4 million, ranking first among new children's milk powder products. (E-commerce News)
2. Meituan Maicai and Chenguang Dairy reach strategic cooperation
According to December 30, Meituan Maicai and Shenzhen Chenguang Dairy recently reached a strategic cooperation, and the two parties jointly established an exclusive ranch and developed a series of customized products. It is reported that this cooperation is part of Meituan Mai’s series of plans to “procure good goods directly from the source and create quality of fresh milk”. Since 2021, Meituan Maicai has reached strategic cooperation with well-known dairy companies such as Mengniu, New Hope, and Junlebao. (E-commerce News)
3. Kuaishou’s e-commerce strategy upgrade will "engage industrial belts" next year
On December 30, at the 2021 Kuaishou E-commerce Service Ecology Year-end Summit held today, Kuaishou E-commerce Head Xiaogu said that Kuaishou E-commerce's business has entered the era of professional, systematic and refined operations in 2021. Based on the "big engagement in trust e-commerce, big brands, big service providers" proposed in July this year, Kuaishou E-commerce's strategy in 2022 will add "big engagement in industrial belts" to support more industrial belt merchants and emerging brands relying on industrial belts. Xiaogu said that Kuaishou E-commerce has discovered this year that a large number of high-quality industrial belt anchors and brands have grown in the ecosystem. (E-commerce News)
4. TikTok e-commerce book consumption report in 2021: Book sales increased by 312% year-on-year
According to the news on December 30, the "2021 Douyin E-commerce Book Consumption Report" released by Douyin E-commerce shows that interest e-commerce helps publishing institutions to develop the online market. This year, the sales of book on the platform increased by 312% year-on-year, among which, the sales of popular science books increased the fastest year-on-year. In addition, the number of consumers increased by 205% year-on-year. The report shows that in 2021, the total live broadcast time of Douyin books selling goods reached 5.818 million hours, the cumulative live viewing volume was 8.05 billion times, and the video views of book topics was 148.57 billion times, and more than 450,000 books were sold through Douyin e-commerce every day. (E-commerce News)
Internet news
5. Cainiao Logistics releases the top ten logistics technology trends in 2022
December 30th news, today, the Institute of Logistics and Decision Optimization of Zhejiang University jointly released the top ten trend reports of logistics technology in 2022. In the unmanned driving scenario at the end of the express delivery, Cainiao has deployed the largest unmanned vehicle delivery cluster in the country. This year, more than 350 Cainiao unmanned vehicles have been put into operation in more than 200 universities across the country this year. (E-commerce News)
6. Qunar.com: The number of hotel reservations for the Spring Festival in the Year of the Tiger has exceeded the same period in 2019
According to the news on December 30, Qunar platform shows that as of December 30, the number of hotel reservations from the first to the sixth day of the lunar calendar in 2022 has exceeded the same period of the end of 2019. The number of train tickets issued in the last week of 2021 increased by about 20% month-on-month compared with last week. The top 10 popular cities for booking hotels in China during the New Year's Day holiday are Beijing, Shanghai, Chongqing, Chengdu, Guangzhou, Changsha, Sanya, Shenzhen, Wuhan and Nanjing. Among them, the number of hotel bookings in New Year's Day in Beijing and Chengdu increased by 2022 twice compared with 2021. (E-commerce News)
Cross-border newsletter
7. Dunhuang Online E-Yibao Beijing (P+T)-HP Channel
On December 30, Dunhuang.com issued an announcement stating that in order to better provide sellers with diversified logistics products, the new online delivery channel "E-Yubao Beijing-HP". The announcement shows that E-mail Beijing (P+T)-HP channel service countries include the United States, Mexico, Canada, Brazil, New Zealand, Australia, Russia, Ukraine, the United Kingdom, Spain, France, Germany, etc. The transportation time is 30-40 days. The product attributes can be sent with reference to the delivery attributes. The weight limit is Israel and Russia to be 3kg, the UK is 5kg, and other countries and regions are 2kg. (E-commerce News)
8. Anhui Wuhu cross-border e-commerce 1210 business orders exceeded one million
According to the Wuhu Daily, the order volume of imported bonded retail business of Wuhu cross-border e-commerce public service platform 1210 has exceeded 1 million mark, with a cumulative transaction volume exceeding 150 million yuan. It was learned from the Wuhu area of the Free Trade Pilot Zone that since this year, the Wuhu Comprehensive Bonded Zone has successively settled in two central warehouses: Cainiao Cross-border E-commerce Wuhu Central Warehouse and Ningbo International Cross-border E-commerce Wuhu Public Warehouse. The completion and operation of these two warehouses has brought Wuhu cross-border e-commerce companies a full range of cross-border services such as logistics, customs, warehousing, express delivery, etc. During the "Double 11" and "Double 12" period, the orders for import bonded retail business of 1210 in the district reached 200,000. (E-commerce News)
9. WhatsApp launches physical store search function to further expand e-commerce business
According to foreign media reports, in order to further expand e-commerce business, Meta's WhatsApp recently launched a new feature called "Business Nearby", which users can use this feature to search for nearby merchants in the app. At present, this function has been tested on a small scale in the Brazilian market and has not been fully opened yet. However, WhatsApp is likely to launch a full merchant directory first and then iterate over the search function. According to reports, the new feature can allow physical and medium-sized merchants to gain new exposure opportunities on WhatsApp, the leading instant messaging platform. The report said that the feature will cover all WhatsApp users on iOS and Android platforms. (E-commerce News)
10. Apptopia: Shopee app downloads ranked first in the world, Amazon fell to fourth
On December 30, the latest data from market research firm Apptopia showed that Amazon fell to fourth in the world in 2021 shopping app downloads, while Amazon ranked first in this ranking last year. It is reported that the top three are Shopee, China's "fast fashion" leader Shein and Indian social e-commerce Meesho. In recent years, Shopee has been continuously expanding its international territory and expanding to Europe and Latin America in one fell swoop. It has now occupied a certain market share in the Latin American market. (E-commerce News)
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