There is no traffic for new products on Taobao? You may have entered a misunderstanding_Taobao Operations

　　Taobao has traffic support for new products, but many novice sellers found that there was no traffic at all after putting the new products on the shelves. They didn’t know which link was a problem. In fact, they stepped on some minefields during operation, resulting in no traffic. Today, the teacher of Laogao E-commerce Club will introduce to you which minefields are there, which can be avoided in the future!

　　Misconception 1: Upload directly on Alibaba with one click

　　Many novice sellers do not publish products correctly, or in order to save time, they click "Taobao" (i.e., upload one click) to release new products on Alibaba. The new products released in this way are seriously homogenized, with large competition, and there is no better weight for new products, so there is very little traffic or even no traffic during the new product period.

　　Therefore, it is recommended to manually publish products (on the web page or Qianniu Workbench Seller Center - Baby Management - Publish baby to manually publish products)

　　Misconception 2: Copy the title of the supplier or peer

　　There are directly copied the title of the supplier, there are copied the title of the hot-selling treasure of the peers, and there are also randomly modified several keywords and used directly after copying the title. This kind of practice often wastes your title effect.

　　Because we copy other people's titles, we don't know which words in the early and mid-term words in this title are the drain words of this product, and we cannot improve the weight of your title keywords. Sometimes the titles you copied are all conversion words, not the drain words you need for your new product, so they will not have a good effect on your new product. At the same time, copy the title of the peer. When the buyer searches for the title, many of the same styles will appear. In this case, the buyer's choice of purchasing the product will change. He will give priority to stores with low prices, high store reputation, good sales, and many reviews to buy it. You will not have the effect of attracting traffic. Instead, you will be a "stepping stone" for these hot-selling peers. Your new product will become "green leaves".

　　Suggestions: Standard writing titles for correct methods for analyzing data

　　Misconception 3: Believe that the more products you publish, the greater the chance of selling.

　　The most important thing most novice merchants do when operating a store is to keep releasing new products to the store, not analyzing the industry, not choosing and testing the products. If you feel good about yourself, you will go to the store and you will not put it on and off the shelves. The release of the baby is also determined according to your own time. Today I will release several products when I have time. Tomorrow I will not be available for new products. And the products after release will be placed in the store for traffic, and will not operate them. There are many merchants that are not working hard enough, but that your products are not good enough and are not suitable for novices to do, such as: standard products (electrical appliances, brand sockets, etc.), virtual products, ultra-low-priced products, etc. These are not suitable for us novices to operate. So there is a saying that goes, "choice is more important than hard work." In other words, if you find a good product in the early stage, the effect will be very obvious and the benefits will be very large.

　　Suggestions: 1. Publish the quantity of products according to your own ability.

　　2. After the product is newly launched, you must operate it.

　　3. Before building a store, you must analyze the industry well, analyze the market trends of your product, whether it is seasonal, and whether it is suitable for selling now. You must learn some Taobao selection techniques. The product after release must be operated.

　　Misconception 4: The more product categories the store, the better the sales effect will be.

　　Many of our novice merchants have very messy stores, such as making women's clothing, where there are woolen jackets, cotton coats, down jackets, leather pants, boots, and sneakers. There are even other categories of products. Such as children's clothing, men's clothing. Because in his understanding, these belong to clothing. This is a big misunderstanding. Some even have stools and mirrors in clothing stores. The result is that the store positioning is inaccurate and the crowd is not accurate. The conversion is very poor

　　Suggestions: Build a store with a unified style, especially a large category to create a small, beautiful, exquisite and excellent store on Taobao.

　　Misconception 5: The price of the product is sold directly at a fixed price

　　Some novice merchants directly publish the sale price when publishing products. The disadvantage of this is that when your product registration activity adjusts the price, or when your supplier adjusts the price, the product you are selling needs to be modified. It can only be modified to modify the original price (fixed price). Doing so will bring the risk of downgrading the product.

　　Suggestion: After calculating the sale price of the product, increase the price and then sell it at a discount. When we adjust the price in the later stage, just adjust the discount rate (remember not too large the adjustment discount range~)

　　As long as everyone understands these, there will basically be no traffic. If you want a steady stream of traffic, you need to use some practical skills to attract traffic! If you want to obtain these practical skills and methods, you can join the Laogao E-commerce Club! Meet more big names and teach you how to run a store!