#Laogao E-commerce Newsletter# [May 25th E-commerce Morning News]

      Morning News : On the first day of the 618 pre-sale, Li Jiaqi and Weiya's live broadcast room view exceeded 100 million yuan; the total e-commerce transaction volume in Kuaishou in the first quarter reached 118.559 billion yuan, an increase of 219.76% year-on-year; Meituan Takeout: The reform of rate transparency is still in the pilot stage; cross-border e-commerce SheIn launched an IPO valuation to rise to 300 billion yuan; news said that Amazon is about to reach an agreement: to acquire MGM for nearly 9 billion US dollars...

      Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. The live broadcast room view of Li Jiaqi and Weiya on the first day of 618 pre-sales exceeded 100 million

      36Kr learned that Fat Ball data shows that as of 00:00 on May 25, 2021, the first day of pre-sale of 618, Li Jiaqi's live broadcast room has a current sales of 2.565 billion, current sales of 8.4986 million pieces, and 106 million views. The current sales of Weiya’s live broadcast room are 2.379 billion, 6.1742 million pieces, and 104 million views. (36Kr)

2. The total e-commerce transaction volume of Kuaishou in the first quarter reached 118.559 billion yuan, an increase of 219.76% year-on-year.

      On May 24, Kuaishou released its first quarter financial report for 2021. In the first quarter, Kuaishou's total revenue was RMB 17 billion, an increase of 36.6% year-on-year. According to the financial report, the average daily active users in the first quarter was 295 million, compared with 253 million in the same period last year, with an average monthly active users of 520 million, compared with 495 million in the same period last year. The total amount of e-commerce transactions was 118.559 billion yuan, compared with 37.078 billion yuan in the same period last year, an increase of 219.76% year-on-year. (E-commerce News)

3. Meituan Takeout: The reform of rate transparency is still in the pilot stage

      On May 24, Meituan Takeout released a message through the WeChat official account "Meituan Meituan" today. Since May this year, Meituan has launched a pilot program of transparent rates to change the original extensive charging method. At present, the reform of rate transparency is still in the pilot stage. Since it involves different cities and merchants, the reform of rate transparency still needs to continuously optimize and iterate in the process to solve the practical problems of merchants after clarifying the major principles and directions. Meituan Takeaway also stated that while the rate transparency project is being promoted, we are also planning to further increase the number of BD people, and we will increase BD by about 30% this year. (E-commerce News)

4. 119 financial apps including NetEase Payment and Suning Finance have passed real-name registration

      According to May 24, today, the China Internet Finance Association announced the list of the tenth batch of real-name registrations for mobile financial client applications, and a total of 119 apps have passed the registration. Up to now, the China Internet Finance Association has announced a total of 1,072 mobile financial apps that have been registered. The mobile financial apps registered this time include payment SDK, Wanzhong Payment, Aiyi Payment, Lianfubao, Fulinmen, Jin Wallet, Kuaishuabao, Feiqian Payment, Aoweila Payment, Yipai, Yinjia Wallet, Kaidianbao, NetEase Payment, Suning Finance, etc. (E-commerce News)

Cross-border newsletter

5. Cross-border e-commerce SheIn launches IPO, valuation rises to 300 billion

      According to May 25, cross-border e-commerce platform SheIn has begun preparing for an IPO and is expected to submit a listing prospectus in the near future. It is reported that the valuation of the latest round of financing before SheIn went public has exceeded 300 billion yuan. (Yibang Power)

6. News says Amazon is about to reach an agreement to acquire MGM for nearly $9 billion

      On May 25, sources familiar with the matter revealed that Amazon is about to reach an agreement to acquire Hollywood production company MGM Holdings for nearly $9 billion and turn it into the company's streaming asset. It will be Amazon's second largest acquisition ever, second only to Whole Foods' $13.7 billion deal. It is reported that MGM representatives have been hoping for the acquisition price to reach $9 billion for months, but industry insiders believe it is worth about $5 billion. (E-commerce News)

7. The average monthly active users of Kuaishou in the first quarter exceeded 100 million

      According to May 24, Kuaishou released its first quarter financial report for 2021 and disclosed the latest progress in the international market for the first time. Kuaishou said that it has made breakthroughs in different overseas products such as Kwai and SnackVideo with South America and Southeast Asia as its core goals. Data shows that the average monthly active users of Kuaishou's overseas market exceeded 100 million in the first quarter. In April this year, the MAU of overseas markets further increased to more than 150 million. (E-commerce News)

8. Dunhuang.com: UPS red order - (Shenzhen Fuyong Warehouse) offline

      According to the news on May 24, Dunhuang.com announced today that in view of the long time of the UPS red warehouse in Shenzhen Fuyong Warehouse, in order not to affect your delivery time and experience, the platform has decided to temporarily remove the UPS red order-product at 12:00 on May 24, temporarily close the order entrance of this line and no new orders will be accepted. If you have new orders, you can choose to ship the goods through other channels. The resumption of online launch is scheduled for June 1st. (E-commerce News)

Internet news

9. Tongcheng Tourism and Vanke Property launch a rural fun tour event

      On May 24, Tongcheng Travel announced today that on May 22, Tongcheng Tourism and Vanke Property jointly launched the "Rural Fun Tour" activity of "Looking for Taste of Taihu Lake, Checking in for the Beauty of Taihu Lake" to create a "community + countryside" tourism form. In terms of rural tourism, it is reported that Tongcheng Tourism has been focusing on rural tourism layout since last year. It has established an annual travel development cooperation plan with more than 100 villages across the country, and has integrated more than 1,000 resource merchants. It plans to continue to promote the "Thousand Villages Plan" through the integration of rural tourism and industry, and purchase and launch high-quality rural agricultural commodities throughout the year. (E-commerce News)

10. Cao Cao travel has registered more than 50 million users

      According to May 24, on May 21, Cao Cao Travel released a 6th anniversary green development data report. From May 2015 to May 2021, Cao Cao Travel has been launched in 59 large and medium-sized cities, and landed in Paris, France in January 2020, embarking on the journey of globalization. Up to now, Cao Cao travel has deployed more than 50,000 vehicles, with a total of more than 50 million registered users; cooperative charging piles cover 66 cities across the country, 90% of the number of piles connected to the country, operators have access to more than 100 fast charging piles, and more than 100,000 fast charging piles. (E-commerce News)