#Laogao E-commerce Newsletter# [E-commerce Morning News on December 7] Taobao special price version launched the "worry-free version" for the elderly; JD.com acquired Meijia Maijia, a subsidiary of Meicai.com; Huawei Chengdu flagship store opened today, the first in the southwest region; Hurun released the top 100 most investment potential in China in 2020, and Shanghai Pudong New Area ranked first; Alibaba International Station's first 12.12 Cross-border Trade Shipping Festival will be launched...

E-commerce newsletter
1. Taobao special price version is launched on the "worry-free version" for the elderly
Recently, Taobao Special Price Edition has launched the "Worry-saving Edition". First, the font size and product info map area are increased to facilitate the elderly to accurately read information; at the same time, the purchase jump link is simplified: open Taobao Special Price Edition, enter the "Worry-saving Edition" password to complete the page switching, and you can enter the special area for filtering and purchasing. The special zone has launched subdivisions of 1 yuan, 5 yuan and 10 yuan based on products that are frequently consumed by the elderly. (IT Home)
2. JD.com becomes the first online scenario to access digital RMB
On December 7, the E-commerce Daily learned that on December 5, the pilot work of digital RMB red envelopes jointly carried out by the People's Bank of China and the Suzhou Municipal People's Government officially launched an appointment. The pilot will issue digital RMB red envelopes totaling 20 million yuan to all qualified Suzhou citizens. The total number of red envelopes is 100,000, and each red envelope is 200 yuan. It will officially take effect at 20:00 on December 11. It is reported that JD.com will support citizens to use digital RMB to pay when purchasing self-operated hot products, becoming the first online scenario to access digital RMB in the pilot. At the same time, stores support the use of digital RMB in offline scenarios such as JD.com's Five Star Electric Appliances, JD Home, and JD Convenience Store. (E-commerce News)
3. JD.com acquires Meijia Mai Cookie, a subsidiary of Meicai.com
According to Times Weekly, recently, JD.com has started a acquisition of Meijia Maicai, a sub-brand of the fresh food e-commerce platform Meicai.com. An insider close to the senior executive of Meijia Grocery confirmed that the situation was true. However, the amount of the acquisition is unknown, and industry insiders predict that it will not exceed US$200 million. Public information shows that Meijia Mai Cookie is a platform with a community group purchase nature, that is, using the community as a unit, mothers or shop owners become group leaders, and community residents can buy groups online with the help of WeChat groups, mini programs, etc., and offline delivery and self-pickup are provided by the platform. Procurement, logistics and warehousing and after-sales support is provided. (E-commerce News)
4. Himalaya 123 Carnival in 2020: Total content consumption exceeds 1.08 billion, and first-time paid users exceed 26%.
36Kr learned that at 24:00 on December 5, the total consumption of content in Himalaya 123 Carnival in 2020 exceeded 1.08 billion yuan, breaking a new record. Himalaya big data shows that during this year's 123 Carnival, the proportion of first-time paid users exceeded 26%. In the urban dimension, Beijing, Shanghai, Shenzhen, Guangzhou, Chengdu, Hangzhou, Suzhou, Tianjin, Xi'an and Nanjing ranked among the top ten in total consumption, and Xi'an and Nanjing became emerging cities for content consumption. Second-dimensional, film and television and education have become the fastest-growing categories this year, with the total consumption of second-dimensional content increasing by 476% year-on-year. (36Kr)
5. Ye Guofu: Working in community group buying for another year or two, there will be no chance for supermarkets with a total of more than 500 square meters.
At the 2020 China Enterprise Leaders Annual Meeting, talking about building core competitiveness of enterprises, Ye Guofu, founder and CEO of Miniso (Group), emphasized that the first is product innovation, the second is store innovation, and the third is the ability to connect online and offline and omni-channel through digitalization. The fourth is the upgrading of talents. He believes that high-quality stores must be profitable stores, and they must be closer and smaller to customers. "The hottest word in the past two weeks is community group buying. If you work in community group buying for another year or two, supermarkets with a total of more than 500 square meters will basically be out of reach. But the closer you are to customers, the greater value you create for customers, and the more valuable your store is." (Sina Finance)
Internet news
6. Hurun released the top 100 most investment potential regions in China in 2020, with Shanghai Pudong New Area ranked first
Hurun Research Institute released the "2020 Hurun China Top 100 Most Investment Potential Regional List". Shanghai Pudong New District ranks first, followed by Shenzhen Longgang District, Beijing Chaoyang District, Shenzhen Bao'an District and Beijing Haidian District. The Hurun report pointed out that the industrial structure with service economy as the main body and the development model dominated by innovation-driven development has basically built the "four centers" of economy, finance, shipping and trade. In the future, it will focus on the construction of science and technology centers and form the "five centers" to develop in a coordinated manner. (Sina Finance)
7. Huawei Chengdu flagship store opened today, the first in the southwest region
36Kr learned that today, Huawei's Chengdu flagship store was officially opened in Hall C, Vientiane City, Chenghua District, Chengdu. This is Huawei's first flagship store in the southwest region. Huawei Chengdu flagship store has introduced AR Panda interactive experience. The flagship store is divided into two floors, with a total area of 1,276 square meters. The HUAWEI HiCar real car "Smart Travel" experience area was exhibited at the entrance of the first floor of the flagship store. Using the BYD "Han" real car is the first car to cooperate with Huawei during the production stage, and consumers can enter the car to experience it. (36Kr)
8. Baidu Map: Enlarged view of navigation intersection officially logged into Tesla electric vehicles
Today, Tesla released the 2020.48 software version update, bringing functions such as navigation map intersection magnification, QQ music shuffle and single loop, voice broadcast text messages, dynamic brake lights, sentinel mode improvements, TRAX v.02 and other functions. Baidu Map said that the enlarged image of the navigation intersection has officially landed on the Tesla car machine map and will gradually launch push for all models in China. Car owners can accurately and quickly find the correct road through the magnification of the intersections, overpasses, highway entrances and exits and other road scenes. (IT Home)
9. Wangchuan withdrew from 8 Xiaomi affiliated companies in the past week
According to the news on December 6, Tianyan Check APP showed that on December 3, Xiaomi Home Commercial Co., Ltd. had an industrial and commercial change, and the legal representative was changed from Wang Chuan to Lu Weibing. In the past week, many of Xiaomi's affiliated companies have also undergone industrial and commercial changes. Among them, the legal representatives of Beijing Tianmi Technology Co., Ltd., Beijing Xiaomi Electronic Products Co., Ltd., Guangzhou Xiaomi Communication Technology Co., Ltd., and Zhuhai Xiaomi Communication Technology Co., Ltd. have been changed from Wang Chuan to Zhang Feng; the legal representatives of Xiaomi Information Technology Wuhan Co., Ltd., Beijing Xiaomi Digital Technology Co., Ltd., and Guangzhou Xiaomi Information Service Co., Ltd. have been changed from Wang Chuan to Lu Weibing. (E-commerce News)
Cross-border newsletter
10. The first 12.12 Cross-border Trade Shipping Festival of Alibaba International Station will be launched
On December 6, Alibaba International Station’s cross-border supply chain announced that it will hold the “12.12 Cross-border Trade Shipping Festival” from December 12, 2020 to January 11, 2021. At that time, Alibaba International Station will join forces with ecological charter flights to launch a China-US worry-free charter flight dedicated line. It will take off at 5:30 am on December 16, and will arrive at 12:30 noon on December 16, Chicago time. There is no need to arrange a warehouse, just send it to the warehouse before the order is cut. Moreover, the centralized procurement of trunk lines greatly reduces transportation costs. In addition, this shipment festival also launched benefits such as Yidatong basic service fee, 50% off market procurement and export service fee, 50% off exclusive fiscal and tax service fee, 50 million low-interest business loans, etc. (E-commerce News)
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