E-commerce Evening News Briefing on June 4

　　#Laogao E-commerce News# [E-commerce Evening News on June 4] Taobao Special Edition reaches strategic cooperation with high-speed rail TV to accelerate the conversion of foreign trade factories to domestic sales; Tmall 618: launches "street special vehicles" such as Wuling Hongguang and Dongfeng Xiaokang; Baidu Map announced that it will open a green channel for POI uploads for street stall owners; Hou Yi talks about new retail: Hema enters the 2.0 era and will open an X membership store in Shanghai; Alibaba AliExpress: Bicycle sales in the Spanish market in May rose by more than 22 times...

　　E-commerce newsletter

　　1. Ministry of Commerce: Promote the formation of a multi-level and multi-category small store economic system

　　Gao Feng, spokesperson of the Ministry of Commerce, said that in terms of supporting small and micro enterprises in the field of trade and circulation, we will work with relevant departments to promote the development of the small store economy as the main tool to accelerate the convenience, characteristics and digital development of small stores, promote the formation of a multi-level and multi-category small store economic system, and promote small and micro enterprises in trade and circulation to increase employment, expand consumption, and enhance economic vitality. (Securities Times)

　　2. Tmall 618: Launch "street special vehicles" such as Wuling Hongguang and Dongfeng Xiaokang

　　36Kr learned that Tmall 618 announced the launch of a special "stand setting car" event, including Wuling Hongguang, Wuling Baojun and Dongfeng Xiaokang. According to Tmall news, car companies have official subsidies, and booking through Tmall, you can get at least 1,000 yuan off for car purchases in the store. (36Kr)

　　3. Taobao special price version reaches strategic cooperation with high-speed rail TV to accelerate the conversion of foreign trade factories to domestic sales

　　June 4th news, today, Taobao Special Edition and High-speed Railway TV officially reached a strategic cooperation. The two sides will give full play to the advantages of their respective platforms to help 300,000 foreign trade factories convert exports to domestic sales. According to reports, consumers can search for "Traveling China by taking the high-speed rail" in the Taobao special price version and go to the direct delivery area of ​​the production area with one click, and purchase foreign trade products from merchants in many provinces such as Guangdong, Zhejiang, Jiangsu, and Fujian. These products cover dozens of categories such as daily necessities, home textiles and home decorations, household appliances, and beauty. In addition, Taobao special price version and high-speed rail TV will also issue 100 million consumption coupons to passengers across the country. (E-commerce News)

　　4. Hou Yi talks about new retail: Hema enters the 2.0 era and will open an X membership store in Shanghai

　　According to news on June 4, Hou Yi revealed that Hema will open its first X membership store in Shanghai. X Membership is a paid membership system launched by Hema in 2018. The following year, it was promoted from Shanghai to Beijing, Shenzhen, Xi'an and other places, and built a membership system with commodity rights as the core. (Titanium Media)

　　5. Baidu Map announced the opening of a green channel for street stall owners to upload POI

　　36Kr learned that Baidu Map's official WeChat account announced that Baidu Map has opened a green channel for POI (location information) uploading for street stall gathering areas, simplifying the process of uploading information content such as location and pictures in the stall gathering areas. The stall owner in the street stall gathering area opens the Baidu Map App, click "Report" on the homepage, selects a new location, and provides the location of the street stall gathering area, on-site photos during operation, etc. After the review is passed, consumers can navigate to the street stall gathering area through Baidu Map. Up to now, Baidu Map has searched tens of thousands of POI points in the morning and evening markets. (36Kr)

　　Internet Information

　　6. Wuling Auto: It is estimated that the number of orders received in one day exceeds the entire month of last month

　　A relevant person in charge of Wuling Automobile Securities Department said: "Today (June 4), the sales company's phone number was blown up, and the number of orders received today is estimated to exceed the sales volume of the whole month last month." According to public information, Wuling Rongguang Wing container truck was just launched in May, and Liuzhou Wuling Automobile Company has not fully promoted it. The car sold more than 300 units last month. (Sina Auto)

　　7. Youzan releases the "cloud stall setting" support plan: support free store opening

　　According to June 4, in order to respond to the street stall economy, Youzan officially released the "Cloud Stall Setting" support plan to help street stall owners start businesses at low cost, purchase goods conveniently, and increase their income. According to reports, support measures specifically include: "Youzanke" provides stall owners with promotional commission-sharing products to help stall owners increase their income; "Youzan Micro Shop" supports stall owners to open stores for free, and provides 170 categories of supply and big data analysis support; Youzan will launch the "Most Stand Owner" competition to give high-quality stall owners cash rewards. (E-commerce News)

　　8. TikTok opens public data services

　　36Kr learned that recently, Douyin’s open platform announced the launch of public data services. According to official reports, developers who access the service can provide users with services such as Douyin hotspot data, video disclosure data, star map list, life service data, etc. At present, the service has been launched and is fully open to external developers such as Douyin users, marketing service providers, mcn institutions, brand manufacturers, and service providers in various vertical fields. You can log in to the official website of the Douyin Open Platform to apply for joining. (36Kr)

　　9. AMD China: There is currently no authorization for Pinduoduo e-commerce platform and any stores on it

　　On June 4, Chaowei Semiconductor Products (China) Co., Ltd. issued a statement saying: Users are asked to purchase Ryzen series processor products from the legally authorized e-commerce platforms JD.com, Tmall, Suning, or its stores. At present, AMD does not authorize Pinduoduo e-commerce platform and any stores on it. Please carefully distinguish them when purchasing. (E-commerce News)

　　Cross-border e-commerce

　　10. Alibaba AliExpress: Bicycle sales in the Spanish market rose by more than 22 times in May

　　36Kr learned that data from Alibaba's cross-border e-commerce platform AliExpress showed that bicycle sales in the Spanish market rose by more than 22 times in May, and Italy and the UK also rose by about 4 times. Sales of electric scooters have also increased significantly, with Italy rising nearly 9 times, Britain rising nearly 8 times, France rising 380%, and Spain, which is already large in size, also grew 280%. (36Kr)

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