#Laogao E-commerce Newsletter# [E-commerce Evening News on July 25] 1. Suning community e-commerce covers more than 500 million users; 2. Meituan Buy Wuhan pilots the iterative forward warehouse model in store self-pickup 3. JD promotes the celebrity incubation plan and invests at least 1 billion yuan of resources 4. Tmall water super category day: monthly transactions of high-end drinking water increase by 130%. 5. JD promotes the celebrity incubation plan and invests at least 1 billion yuan of resources...
E-commerce newsletter
1. Tmall Water Super Category Day: Monthly transactions of high-end drinking water increase by 130%
According to reports on July 25, Tmall data showed that from July 23 to 24, the transaction volume of high-end water categories exceeded 10 million yuan, with a total sales of nearly 2.4 million bottles and 1.2 million liters of high-end drinking water. In recent years, sparkling water has been loved by young people today. In May 2018, the sparkling water "Paris Water" entered Tmall and participated in Tmall's high-end water super category day two months later. The sales volume on the first day of the event was 33 times the average daily sales. On this year's Tmall's high-end water category day, the proportion of new customers on the first day of Paris water pre-sale reached 87%, and the number of visitors increased by 266% month-on-month. (E-commerce News)
2. Suning community e-commerce covers more than 500 million users
On July 25, at the "Rank Now" press conference of Suning.com 818, President Hou Enlong announced that Suning's social e-commerce covers more than 500 million users.
Up to now, through channels such as Su Xiaotuan, Tuoke, and Tuoke, Suning.com has recruited 1 million communities, and relying on the community coverage effect, it has reached more than 500 million users. Suning continues to empower millions of communities, match user needs, realizes the model of user groups + products + community operations in circles, and opens up the "last mile" of community group purchases. (Yiou.com)
3. JD.com promotes the incubation plan for the popular person and invests at least 1 billion yuan in resources
On July 25, JD.com has recently invested at least 1 billion yuan in resources to promote the celebrity incubation plan, including on-site resources such as JD.com App Discovery Channel and Video Live Broadcast, as well as off-site traffic resources such as Douyin, Kuaishou, and Toutiao. The project joined forces with several MCN institutions and finally selected no more than 5 "Jingpin Recommenders" and the selection will focus on assessing the sales ability of celebrities inside and outside the JD site, the number of live content views, the explosive sales power of single live broadcasts, and the activity of fans. (E-commerce News)
4. Suning's first fully digital store will be launched in Nanjing
On July 25, Suning.com President Hou Enlong said at the 818 press conference that Suning’s first fully digital store will be launched in Nanjing. Suning introduced that the store will rely on Suning Technology's big data, artificial intelligence, the Internet of Things and Suning's proprietary human-computer coupled video interaction and other technical means, and combine it with Suning's financial payment and risk control platform to implement it. Store managers can conduct intelligent product selection, precise marketing and real-time prediction and analysis of product sales based on Suning Technology's big data analysis. (Yibang Power Network)
Internet news
5. Alibaba Cloud’s “four trump cards” of digital government affairs appeared. Zhang Jianfeng: This year is the turning point for cloud computing to completely replace traditional IT
On July 25, the 2019 Alibaba Cloud Summit Shanghai Station was officially held. Zhang Jianfeng, President of Alibaba Cloud Intelligence, proposed at the meeting that this year is a watershed in the comprehensive transfer from traditional IT to cloud computing. Alibaba Cloud will use the "four trump cards" - Feitian Cloud operating system, Feitian big data platform, Alibaba dual middle platform and intelligent network AIoT, to help government and enterprise customers enter the All in Cloud era. (Titanium Media)
6. Didi receives US$600 million in investment from Toyota, and the two parties will establish a joint venture
It is reported that Didi Chuxing announced today that Toyota will invest a total of US$600 million in Didi. Some of the funds will be used to jointly establish a joint venture with GAC Toyota Motor Co., Ltd., cooperate in the field of smart travel services, and provide car-related services to drivers on the platform. (36Kr)
7. State Post Bureau: The express delivery business volume in June exceeded 5.4 billion pieces to grow by nearly 30%.
According to reports on July 25, it is understood that the State Post Bureau Office "Notice on the Economic Operation of the Postal Industry in the First Half of 2019" stated that in the first half of the year, the total business volume and business revenue of the postal industry increased by 29.5% and 21.1% respectively, and the express delivery business volume and revenue increased by 25.7% and 23.7% respectively. On the basis of achieving a stable start in the first quarter, the growth rate in the second quarter accelerated significantly and the growth trend was better than expected. (E-commerce News)
8. Meituan Made in Wuhan pilots the iterative forward warehouse model of self-pickup in store
According to July 25, after Beijing and Shanghai, Wuhan became the third city to enter Meituan’s grocery shopping. Unlike the instant delivery service launched in Beijing and Shanghai before, Meituan Maicai adopts the service model of "place orders today, pick up the next day" in Wuhan - users can place orders and make reservations through the mobile APP from 6:30 am to 22 pm, and go to nearby sites to pick up their own time at the agreed time. (E-commerce News)
Cross-border newsletter
9. Amazon releases new Kindle Paperwhite
On July 25, Amazon Kindle launched the new Kindle Paperwhite, adding fog blue, smoke purple and jade green colors to the original ink black color scheme. Among them, the smoky purple and jade green colors are specially customized for Chinese users. In addition to the color scheme, the other configurations of the new product are consistent with the ordinary version. In terms of price, the new Kindle Paperwhite 8GB version is priced at 998 yuan, and the 32GB version is priced at 1,258 yuan. (E-commerce News)
10.Johnson and Johnson join Tmall International to introduce its five new brands
On July 25, Johnson & Johnson's overseas flagship store recently officially entered Tmall International and introduced five new overseas brands under the group.
据了解，这5大品牌分别是法国肌肤修复品牌Biafine比亚芬、夏威夷洗发水品牌Maui Moisture、美国身体乳品牌Lubriderm、美国天然健康品牌Zarbee’s Naturals，以及日本进口邦廸产品线系列。目前，强生海外旗舰店上新的是Biafine比亚芬和Maui Moisture，另外三个品牌将在今年年底前上线（亿欧网）
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