#Laogao E-commerce Newsletter# [May 17 E-commerce Morning News Brief] Alibaba launched a 618 promotion: a 100 billion subsidy lasted for 18 days to benchmark Double 11; preparing for 618, JD Logistics will expand its recruitment of 5,000 employees in the second quarter; Alibaba was complained by the EU consumer rights protection organization, saying that there were unfair terms; Yunji's first promotion after its listing: the transaction volume exceeded 871 million in 15 hours; Robin Li: The leader said that "doing his best" was useless and he had to win...
E-commerce newsletter
1. Alibaba launches 618 promotion: 100 billion subsidies continue to be benchmarked for 18 days.
On the afternoon of May 16, Alibaba announced today that the June 18 e-commerce promotion will be launched: it will invest 100 billion shopping subsidies to create a "10 million hot-selling group" for 18 consecutive days. Jia Luo, general manager of Alibaba's marketing platform business department, said that in order to create the greatest growth opportunity for brand merchants, the investment scale of Tmall 618 this year is aligned with Double 11. (Sina Technology)
2. Preparing for 618, JD Logistics will expand its recruitment of 5,000 employees in the second quarter
On May 17, JD Logistics announced yesterday that in order to fully meet the logistics needs of JD and more than 200,000 third-party merchants and ensure the high-quality service experience of JD 618 Global Mid-Year Shopping Festival, JD Logistics will expand its recruitment of 5,000 employees in the second quarter, mainly focusing on front-line employees and grassroots managers, of which more than half of them will serve warehouse production and operation positions. (Europe)
3. Alibaba was complained by the EU consumer rights protection organization, saying there are unfair terms
Consumer organizations in Belgium, France, Italy, the Netherlands, Portugal and Spain called on consumer protection agencies in their respective countries to take action on Alibaba's alleged unfair terms for EU users. These complaints target Alibaba AliExpress platform. The six organizations are part of the European consumer organization BEUG, who are concerned about a clause of AliExpress, which mentions the filing of the buyer and seller disputes to the Hong Kong Arbitration Tribunal for handling. (Sina Technology)
4. Small commodity B2B e-commerce "Yicaibao" completed a Pre-A round of financing of 20 million yuan
The small commodity B2B e-commerce "Yicaibao" has completed a 20 million yuan Pre-A round of financing, invested by Zhejiang Beida Venture Capital. The investor mainly targets start-up and growth projects. After this round of financing, Yicaibao will focus on the purchasing side, promote market promotion in cities, counties and towns through urban partners, promote transactions to online conversion, and increase the total number of orders on the platform. (36Kr)
5. Yunji's first big promotion after its listing: the transaction volume exceeded 871 million in 15 hours
According to reports on May 16, Yunji held a fourth anniversary promotion. This is Yunji's first big promotion after its listing. It started in less than 15 hours and the transaction amount exceeded 871 million, breaking the single-day platform transaction record set by Yunji during the Double Eleven in 2018.
Data shows that in the early morning of May 16, Yunji's sales exceeded 100 million in the first 15 minutes, setting a record of 100 million in the same period last year. As of 9:45 am on May 16, Yunji's sales exceeded 500 million. (Yibang Power Network)
Internet Information
6. Li Yanhong: The leader said that "doing his best" is useless and he must win
According to morning news on May 17, Beijing time, Baidu announced its first quarter financial report today. At the same time, Baidu Chairman and CEO Robin Li announced in an internal financial report that Xiang Hailong would resign from Baidu's senior vice president and search company president from now on. In the letter, Li Yanhong said that as a leader, it is useless to say "we tried our best" and we must ensure that we win on the battlefield where we must win; every employee must do his best in his work to ensure that everything is implemented in place. The leader said that "doing his best" was useless and he had to win. (Chuangyebang)
7. Jack Ma: Don’t believe in the existence of “long-term investors”
Jack Ma attended the Viva Technology Technology Summit and said in an interview, "As an entrepreneur, you must get used to being challenged and being said to by investors and customers. When everyone believes in one thing, you have no chance. Only a small number of people see the future, you believe and prove it, is your opportunity." He said that you should invest time in the team and customers. These two types of people can succeed if they are happy, "Don't believe that there are 'long-term investors'." (36Kr)
8. News says Pinduoduo and Kuaishou have reached a cooperation
Some industry insiders revealed that Pinduoduo and Kuaishou have reached a cooperation, and Pinduoduo merchants will be able to access Kuaishou anchor resources for live product promotion. The person provided a statement on cooperation between Pinduoduo and Kuaishou mentioned that the two parties have completed the connection of the backend system. The disclosure also pointed out that after the cooperation between the two parties, Pinduoduo will introduce some anchor resources in the investment square of its official shopping cashback platform "Duoduojinbao", and merchants can directly choose the anchor that suits them to cooperate. At the same time, Pinduoduo stipulates that merchants can also find external anchors to cooperate with themselves. (Yibang Power Network)
9. TikTok posts suggest users who log in with Tencent account to change their Douyin avatar/nickname
Douyin published an article saying that Tencent recently submitted an application to the Tianjin Binhai New Area Court, believing that users who register and log in to Douyin through the WeChat/QQ open platform have their user avatars/nicknames and other data for Tencent to carry out business activities and conduct business competition. The Binhai New District Court issued a lawsuit injunction based on this, saying that if the relevant users do not update their avatar/nickname as soon as possible, they will be unable to log in with Douyin, and other functions and services of Douyin will also be restricted. Douyin stated in the article that it is recommended that users who register through WeChat/QQ and whose avatar nickname are the same as WeChat/QQ are updated as soon as possible. (36Kr)
Cross-border e-commerce
10. Amazon cooperates with European retailers to launch store pickup service
Amazon announced this week that it launched a new service called Counter in the UK and Italy. Amazon partnered with Next, a major UK fashion chain, to offer click-to-receive options: Shoppers can now place orders on Amazon’s website and then pick up one of Next’s 500 UK stores in the UK. Italian bookseller Giunti is also a partner of Amazon. This third-party pickup service is not currently available in the United States. (Wall Street Journal)
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