#Laogao E-commerce News# [E-commerce Morning News on April 15] Morning News : News says Honor will launch its first foldable screen mobile phone in the second half of the year, named Magic X; Gojek and Tokopedia finalized a merger of US$18 billion to form a new company GoTo; Tmall Beauty GMV doubled in two years, and the annual transaction volume of 603 brands exceeded 100 million yuan.
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1. Tmall Beauty GMV doubled in two years, and 603 brands sold over 100 million yuan per year.
According to April 14, at today's 2021 Golden Makeup Awards event, Tmall Fast Consumer Business Department General Manager Jiyun said that Tmall Beauty has achieved the goal of doubling its overall performance in three years in two years. Among them, three brands have annual sales exceeding 5 billion yuan, 42 brands have annual sales of 1 billion yuan, and 603 brands have annual sales exceeding 100 million yuan. In addition, 70 beauty merchants sold more than 100 million yuan in live broadcast rooms, and 28 brands sold more than 100 million yuan in self-broadcast rooms. (E-commerce News)
2. Suning.com: It is expected to make net profit of 450 million to 550 million yuan in the first quarter, turning losses into the previous year
36Kr learned that Suning.com announced that the company expects to achieve a net profit attributable to shareholders of listed companies in the first quarter of 2021 to be 450 million yuan to 550 million yuan, and a loss of 550 million yuan in the same period last year. In the first quarter of 2021, the company focused on its main retail business and accelerated its opening and empowerment. Suning.com's retail cloud business maintained rapid development, and in the first quarter, nearly 600 new retail cloud stores were opened. (36Kr)
3. JD Luxury Products: Tailoring a unique customized cooperation model for LV
On April 15, JD.com announced that JD Luxury Products has tailored a unique customized cooperation model for Louis Vuitton. Consumers enter the JD APP and search for "LV" in the search bar to enter the official Louis Vuitton mini program to enjoy the brand's exclusive consumption experience. It is reported that in JD.com Double 11 in 2020, the transaction volume of its luxury goods in the first 10 minutes increased by more than 500% year-on-year; in the first 30 minutes, the transaction volume of more than 130 luxury goods brands increased by 100% year-on-year. (E-commerce News)
4. News says that Douyin internal testing map service increases local life
According to Tech Planet, TikTok has once again increased its investment in local life services . In the internal beta version of the Douyin App, Douyin has added a map service to its city page. Users can search for food, attractions, games, hot information, activities and other related contents. The information content will be presented in the form of short videos. Users can pay for online products through relevant links in the short videos, and then write off offline to finally complete consumption. (E-commerce News)
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5. Wish: A+ logistics plan will be launched on South Africa Road from April 21, and will be open to Chinese sellers
According to April 14, Wish recently stated that from 2:00 am on April 21, 2021, the A+ logistics plan South African Road will be officially launched and will be open to all Chinese sellers who have opened South African Road. According to reports, the A+ logistics program aims to improve merchants' logistics performance and users' overall shopping experience on the Wish website. From the above effective time, orders sent by merchants from China to South Africa will be automatically included in the A+ logistics plan. All eligible orders included in the plan will enjoy a series of benefits from the A+ Logistics Program project in terms of logistics and transportation, and will be subject to the Wish Merchant Platform Terms of Service and all A+ Logistics Program merchant policies.
Wish mentioned that merchants must use Ansupai Economic (type: 5001-1) or Ansupai Standard (type: 5002-1) one of the WishPost logistics channels to fulfill South African road-to-road orders released after 2:00 a.m. UTC time on April 21, 2021 and with the "A+ Logistics Plan" logo, and deliver the order package to the Wish merchant platform and the domestic warehouse address displayed on WishPost.
At the same time, the criteria for choosing a suitable logistics channel are as follows:
In a WishPost waybill, if the order amount of each order, i.e., "Quantity* (merchant set product price + merchant set freight)" is less than US$10, merchants can choose WishPost's "Ansupai Economy" or "Ansupai Standard" logistics channels.
In a WishPost waybill, if the order amount of at least one of the orders, i.e. "Quantity* (merchant set product price + merchant set freight)" is greater than or equal to US$10, the merchant must choose WishPost's "Ansupai Standard" logistics channel.
For merchants who currently only need to provide RMB product prices, the threshold for the above logistics channel selection standard is RMB 70.
At present, A+ Logistics plans to South Africa Road will not accept packages with a declaration value of more than $15. Therefore, if the merchant needs to deliver a South African road-to-door parcel order with a declaration value of more than US$15, please contact the staff to remove the order from the A+ logistics plan and send the order directly.
Wish also emphasized that merchants need to deliver orders to the warehouse within 168 hours (7 natural days) after the release of A+ logistics plan orders. Merchants can use one of Wish approved collection logistics service providers (Yanwen, Wanse) or send the order to the warehouse by self-sent. (E-commerce News)
6. Gojek and Tokopedia finalize $18 billion to merge to form a new company GoTo
On April 14, Indonesian taxi-hailing software and payment giant Gojek and local largest e-commerce platform Tokopedia have finalized a $18 billion merger agreement. It is reported that the two companies will form a new company called GoTo, and the transaction is expected to be completed this month, with Gojek holding a 60% stake in GoTo. (E-commerce News)
7. The number of new brands entering Tmall International increased by 63% year-on-year in the first quarter of this year
According to the latest data from Tmall International, in the past year, more than 400 new overseas brands have entered each month. In the first quarter of 2021, the number of new brands has entered increased by 63% year-on-year.
It is reported that in 2020, ANA's overseas flagship store, the largest beauty reputation website @cosme, etc., from Japan, all signed contracts with Tmall International's air-to-air videos, introducing more overseas niche and trendy brands; offline merchants in Europe and the United States that are cold offline also use Tmall International to achieve online sales. In 2021, overseas brands will accelerate their entry into Tmall International. In January alone, more than 600 new overseas brands entered. Last year, the number of new merchants with sales exceeding 10 million and 1 million on Tmall International achieved double-digit year-on-year growth, and more than 40 new faces among brands with sales exceeding 100 million throughout the year.
Liu Yiman, general manager of Tmall International, said at the 2021 merchant conference on March 25 that Tmall International’s import “three new” strategy has been upgraded to “five new”, and on the basis of continuously incubating new categories, introducing new brands, and first launching new products, it will launch the imported “new small shops” and “new industrial belt” models. 1,000 imported new stores were opened for overseas small and medium-sized brands in half a year, and a new imported industrial belt was built in the six major comprehensive bonded areas in the country within one year. (E-commerce News)
8. AliExpress and Cainiao launch "Germany and Belgium full upgrade" to speed up the logistics of the unit
According to April 14, AliExpress recently announced that in order to further meet the platform merchants and consumers' demand for logistics acceleration and timeliness certainty, the platform joined hands with Cainiao to launch the "Germany and Belgium full upgrade" combined logistics acceleration. Specifically, starting from April 10, 2021 (Western Time), for AliExpress merchants who have signed up for "72-hour Internet access" to meet the requirements, their products with "72-hour Internet access" will enjoy the following upgrade services:
1. The "Combination Delivery" logo will be displayed on the consumer side of Germany and Belgium, and the purchase link includes search, recommendation, details page, and a certainty timeline of 15-Day Delivery over € 5 will be displayed in the shopping cart to improve the click-through rate/conversion rate of combined items.
2. If the product is only €5, and the single purchase amount of the combined product is €5 (including single pieces/same store multiple pieces/multiple pieces across stores), the buyer can enjoy the registration channel's logistics service for free without paying additional logistics fees, thereby greatly shortening the logistics timeliness, reducing the loss rate, and improving the buyer's fulfillment service experience. At the same time, due to the global data processing, the actual de-pinning and transcoding time of the consumer display side may be slightly different.
3. After the merchant signs up for the "72-hour Internet access speed", Polish combined orders need to ensure 72-hour Internet access from the successful payment, otherwise they will be included in the combined order Internet access rate assessment. The "joint delivery" of combined orders will be marked and cannot obtain traffic for free. (E-commerce News)
Internet news
9. Xiaomi Technology applies for multiple "MIFANS" related trademarks
According to news on April 14, Tianyan Check information shows that recently, Xiaomi Technology Co., Ltd. has applied for multiple "MIFANS" and "XIAOMI FANS" related trademarks, with international classifications involving office supplies, daily chemical supplies, musical instruments, etc., and the trademark status is "trademark application". Public information shows that "MIFANS" originated from a public speech by Lei Jun, and the relevant words also include "are you ok". Some of the contents of the speech were made as ghost videos and widely circulated. (E-commerce News)
10. News says Honor will launch its first foldable screen phone in the second half of the year, named Magic X
According to people familiar with the matter, Honor Mobile will launch its first foldable screen phone in the second half of this year, named Magic X, and the screen supplier is Visiono. Honor has previously stated that it will launch its own high-end product series, named after Magic, and the Magic series will not be a product. In the future, it will focus on different directions, including tablets, notebooks, smart watches, etc. (Tencent First-line)
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