E-commerce operations: How to increase the search volume of Taobao keywords?

　　Everyone wants to get a good ranking, but the resource position is limited. To get a good ranking, systematic optimization must be carried out. But you should note that different categories and different store foundations will have great differences in operations. When we run a Taobao store, we can view many data indicators based on the word selection assistant in the official tool of the business consultant. The search volume is obvious. Everyone also knows that the search volume of a keyword has a largely directly affected the baby's search or even the entire store. So what are the methods for the store to increase the search volume of keywords?

　　1. Taobao store decoration

　　The decoration of the store should be simple and generous, and the tones should be as soft as possible to make the buyer feel comfortable when coming in. This can greatly improve the customer's return rate and collection rate. When you open a store, you can consider using the free Wangshop support version to add some decorations. I have analyzed quantum statistics that our store used Wangshop support version before the first drilling. The customer return rate in the first three days was above 8%. Because the system automatically collected Wangshop support version when it rushed to the first drilling later, and the return rate was only within 2%.

　　2. Make good time to put the store treasure on the shelves

　　If you need to quickly drill, you must first understand the search rules of Taobao’s treasures, so that buyers can quickly search for their own treasures. Taobao’s search rules are that the closer the time the baby is to the lower price, the easier it is to be searched.

　　3. The title name of the baby

　　As we all know, Taobao’s baby title is limited to 30 words. These 30 words must be used well. Try to slow down the 30 words to increase the chance of being searched.

　　4. Recommended baby

　　Never waste the window recommendations and shopkeeper recommendations in Taobao stores. The easiest thing buyers see when entering the store is the baby recommended by the shopkeeper. This can be directly related to whether the baby can be purchased by the buyer again, so don’t be empty here (no more money is required).

　　5. Cleverly use the price of the baby

　　Reasonable price positioning is essential. Before publishing your own baby, it is best to investigate what prices others sell for similar babies. You might as well set up a search based on price arrangement. Others sell for 15.00 babies, you can sell for 14.99. Don’t underestimate this cent. You should know how many pages can be placed in the top ranking of the baby during peak searches on the Internet? How many sellers can overwhelm?

　　VI. About Service

　　Try to keep Wangwang online, because many buyers will have some questions to ask. And pay attention to your service attitude. Even if you are doing a loss-making business, you must treat your customers as God.

　　7. Be good at sorting out and analyzing, and make corresponding adjustments decisively.

　　The above one to seven points are all major basic elements. Of course, if you want to quickly complete the drilling goal, you must be good at analyzing and sorting it out and be sensitive to data. You can make full use of some free tools

　　As the proportion of wireless terminals becomes higher and the usage methods of computer terminals and mobile terminals are very different, for mobile terminals, we can also increase the search volume by setting up gold coins and other activities on mobile terminals. However, the search rankings are not always the same. As long as we can master the methods, we will definitely have a place for ourselves. The prerequisite for doing a good job in Taobao operation is that knowledge is very important, and we need to learn knowledge and apply it.