Can’t Taobao store traffic increase? 5 tips to teach you how to break through a hundred easily!

　　Friends who have done Taobao operations are very familiar with Taobao's natural traffic. Although we will use promotion methods to obtain traffic, we cannot ignore natural traffic. Due to advertising restrictions and investment costs, it cannot exist anytime and anywhere like natural traffic. So what is Taobao's natural search?

　　Natural search means that we open Taobao and search for what we want to buy in the search bar. Natural search traffic is free traffic that doesn’t cost money, so it is also a traffic that many sellers must compete for.

　　There are a total of 100 pages in the search page, which means that if the buyer searches for a word, our baby must be displayed in front of the 100 pages before the buyer can click in. Therefore, our optimization of natural search is to enable our babies to appear within these hundred pages, the higher the better.

　　Weight is an important factor in improving natural search. Basic data maintenance: collection and purchase, conversion, etc., the conversion rate will increase, and the traffic will also increase.

　　1. Improve product attributes and main pictures

　　(1) Improve the attributes of the baby: including the integrity and accuracy of the attributes of the baby category;

　　(2) The clarity of the main picture: the main picture requires clear and concise;

　　(3) The promotional information in the main picture must not feel like it is overwhelming, and do not exceed one-third of the main picture. Try to keep the promotional information within ten words, the font is unified, and the promotional information is simple.

　　2. Baby title optimization

　　For our baby, no matter what stage we are at, we must regularly optimize the title. It can be optimized weekly or according to the sales stage. By checking which participle in the title, the natural traffic obtained is low or not converted, it replaces it. The survival of the fittest on precise data is constantly eliminated, and bad words are found, and efficient words are found.

　　There are also several things to note when optimizing baby titles:

　　(1) Inconsistent phenomenon

　　(2) Do not abuse words

　　(3) Product Center Keywords

　　(4) Do not pile up keywords

　　(5) There cannot be special symbols

　　3. Window settings

　　Windows recommendation refers to the search method to allow your baby to have more views and click-through rates. That is, if your baby sets up window recommendations, it will be given priority to consumers.

　　4. Time for baby to get on and off the shelves

　　Among all the rankings of babies, the time for on-off and off-off is the most important influencing factor. The baby is displayed in one cycle of 7 days. The shorter the time for off-off, the higher the baby is displayed. The baby's up and down shelves contains the logic of search. If the baby's up and down shelves can be reasonably optimized, your baby can rank high, save traffic costs and increase the weight of searches.

　　5.Tao internal and external activities

　　Activities can also quickly increase the store’s turnover and accumulate our old customers quickly. Activities can also drive our store’s natural search. Recommended reading: How new store sellers quickly ignite organic traffic

　　If you have questions about store operations, you can leave us a message online. We have been focusing on e-commerce operation and analysis for more than 10 years. We have a big-name circle team. I hope to use our circle to bring you success! Click to leave a message to join us: Message portal