Laogao E-commerce Newsletter on November 10

　　#Laogao E-commerce Newsletter# [November 10 E-commerce Morning News] 1. Online store customer service picked up 2,000 customers in one day: how comfortable you are, how scolding you; 2. 15 hotels around Hangzhou Driving Test Center bribed 58 coaches, and were fined a total of 1.33 million yuan; 3. OFO was sued for trademark infringement and responded: the other party maliciously registered trademark; 4. Tmall Elf Robot hosted the Double 11 Gala Lang Lang Karen Mok's cross-border performance; 5. Mobike's mobile power supply starts selling: the first price is 199 yuan.

　　1. Online store customer service picks up 2,000 customers in one day: how comfortable you are, how to scold you

　　As the gold medal customer service of an outsourcing customer service company in Linyi, Shandong, this beautiful girl told us in an interview with Jiang Sida #Transparent People that they receive an average of 2,000 people a day on Double 11. After midnight, all you can hear is the keyboard sound. It is understood that these young girls aged 18-25 are the main force of online store customer service. Most of them have only high school education and have to receive hundreds to thousands of people in front of the computer every day. On average, they have to reply to a buyer in 15 seconds. Unlike other industries, they cannot talk back when faced with common abuse and difficulties, and they must laugh and type and reply when they are scolded and cry. (Source: Sina Weibo)

　　Hot comments from netizens: Then, it seems that customer service will not be replaced by intelligent robots for a while.

　　2. 15 hotels around Hangzhou Driving Test Center bribed 58 coaches and were fined 1.33 million yuan in total

　　In June this year, some driving school coaches in Hangzhou took advantage of the opportunity to arrange accommodation for students and colluded with hotels around the driving test center, which raised housing prices and received kickbacks. After the incident was exposed, the Hangzhou Fuyang District Market Supervision Bureau immediately started an investigation. After investigation, 15 hotels and 58 driving school coaches around the Hangzhou Driving Examination Center were involved in the case. The parties involved were established for commercial bribery and were fined 1.33 million yuan in total. A relevant person in charge of the Fuyang District Municipal Supervision Bureau said that the normal housing price in the local area is about 80 yuan per night, but some coaches can take the students there. Two nights of accommodation and meals cost 500 yuan, of which about 300 yuan is the kickback for the coaches by the hotel. Some hotels are also gradually filled up in the local area and some hotels are empty. The difference is whether they will give the coach a kickback. (Source: The Paper)

　　Hot comments from netizens: It is located in a poorest county in Zhejiang. I went to the city to take the exam and got 1,000 yuan. After the exam, it cost 6,000 yuan +

　　3. OFO's sued trademark infringement response: The other party maliciously registered a trademark

　　News on November 9, a Shanghai technology company sued ofo, the trademark owner ofo, the "ofo small yellow car" in court for believing that the "ofo small yellow car" infringed the registered trademark of "small yellow car" and claimed 3 million yuan of economic losses. The company that sued Xiaohuangche in court was named Shuren (Shanghai) Intelligent Technology Co., Ltd. (hereinafter referred to as Shuren Company). Shuren Company believes that the trademark of "of Xiaohuangche" is similar to the registered trademark "Little Yellowche", which the plaintiff has exclusive rights, and constitutes infringement. Regarding the appeal of several companies, ofo said that the company's use of "little yellow car" is descriptive and reasonable use, and that it is used in the "bike rental and Internet bicycle rental" service. Even if it is trademark use, it is not the use of goods and services approved by the plaintiff's registered trademark involved in the case. In addition, ofo also pointed out that the plaintiff has not used the "little yellow car" for a long time, which is a malicious registered trademark, and its purpose is to make profits through litigation. In the end, after a 4-hour trial, the two sides expressed their willingness to mediate under the auspices of the court, and the verdict was not announced in court. (Source: Voice of China)

　　Hot comments from netizens: It is necessary to popularize legal knowledge. A trademark means that whoever registers first will have exclusive rights. The plaintiff registers first, and of course it can protect his rights. Moreover, if a company wants to use a certain trademark, it can be found on the official website of the State Trademark Office to check whether someone registers first to avoid risks. If you understand this, you may not blame the plaintiff. Instead, you should ask the defendant whether there was any inquiries before use. If you don’t understand this, you will have to pay more tuition fees in the future.

　　4. Tmall Elf Robot takes on the cross-border performance of Lang Lang Karen Mok, hosting the Double 11 Gala

　　The highly-watched 2017 Tmall Double 11 Global Carnival Night (i.e. Tmall Double 11 Gala) will be held at the Mercedes-Benz Cultural Center in Shanghai on the evening of the 10th. A reporter from China News Service conducted a field rehearsal on the evening of the 8th. It is reported that the rehearsals that night included the famous pianist Lang Lang, the famous mind reading master Lior, and the Austrian orchestra. Lang Lang, who missed two Tmall Double 11 party due to schedule, finally confirmed his participation in the 2017 Tmall Double 11 carnival night event held in Shanghai as he wished. On that day, Lang Langtie brought his little apprentice Li Junjie to the scene rehearsal. "In addition to my little apprentice, I will also cross-border with American singer Farrell and Chinese Hong Kong singer Karen Mok to perform a song that blends the East and the West at the evening party. This can be said to be a very meaningful cross-border. I also hope to bring more surprises and inspiration to everyone and make the atmosphere excited."

　　5. Mobike mobile power supply starts selling: the first price is 199 yuan

　　On the evening of November 9, Mobike recently launched a shared electric bicycle, and the highlight is that the battery is a power bank. This power bank is currently on sale, with the initial price of 199 yuan. It can not only be used with Mobike electric bicycles, but also be used as a real power bank to quickly charge your mobile phone. (Source: 36Kr)

　　6. Achieve cooperation with JD.com Double 11 Liangpin Shop can be delivered 24 hours a day

　　On November 9, this year's Double Eleven, Liangpinpu and JD.com will open up a new cooperation model and open up an intelligent inventory system. 90% of JD.com orders can be delivered within 24 hours. (Source: Yibang Power Network)

　　7. Globalization of e-commerce accelerates: Australia prepares for Tmall's "Double 11" six months in advance

　　From Sydney's fish market to large shopping malls and airport duty-free shops, e-commerce platforms from China are seizing offline payment channels for Chinese tourists, international students and Chinese groups. The dazzling array of publicity posters is the main battlefield of e-commerce platforms - Alipay, WeChat, and UnionPay. Almost all large domestic payment companies have posted posters in the market. (Source: Sina Technology)

　　8. Sogou logs on the New York Stock Exchange: Opening price of US$13 is the same as the issue price

　　Sina Technology News on the evening of November 9th, Sogou (NYSE:SOGO) was officially listed on the New York Stock Exchange tonight Beijing time. The stock trading code is "SOGO" and the issue price is US$13 per American depositary stock (ADS). Based on this, Sogou's market value will reach US$5.096 billion. Sogou's opening price was $13 tonight, the same as the issue price. Before ringing the bell on the spot, the New York Stock Exchange awarded two customized medals to Wang Xiaochuan and Zhang Chaoyang, and prepared two bell hammers to Wang Xiaochuan and Zhang Chaoyang respectively. (Source: Sina Technology)

　　Hot comments from netizens: Wang Xiaochuan, who once said that he would not go public and would not find a partner, finally no longer has to fight by himself.

　　9. To ensure the industry leader Nike holds tightly on e-commerce

　　Sports goods giant Nike is running wildly on the road to e-commerce. On November 8, Nike and Tmall launched new cooperation in the new retail field, and their stores were connected to Tmall to try out smart stores. In fact, Nike has continued to increase its investment in e-commerce, and various actions may have a tendency to "hold e-commerce thighs". (Source: E-commerce News)

　　10. JD.com establishes a "military academy" for drones and makes every effort to increase drone delivery

　　Liu Qiangdong just held the first JDD (JD Discovery) conference in Beijing. His remarks revolved around JD’s strategic layout of AI, imagining the future vision of the X business unit that can improve industry efficiency, user experience, and reduce costs. On the other hand, taking advantage of the launch of the Jingdong Flight Service Center in Beijing, I went there to visit and felt the latest developments of JD drones up close. (Source: News Center)

Thank you for your attention and support to Laogao E-commerce Club . Please indicate the source of the reprinting website www.shxuanming.net

 Click to register to apply to join the well-known e-commerce network - Laogao E-commerce Club. Any merchants from all over the country, Tmall merchants, Taobao Crown Store, Jinguan Store, and other e-commerce platform merchants can apply to join!