[Taobao Operation] How to query Taobao keyword search volume and keyword index?

　　Taobao is not only a simple platform for sellers, but also a search platform. Customers can find the products they want through searches. This is also a powerful tool for sellers to optimize their stores. So how to find the search volume of Taobao keywords? After the Taobao index is offline, is there any tools that can be perfectly replaced?

　　Taobao Index is Taobao's official free data sharing platform. It was launched at the end of 2011. Through it, users can peek at Taobao shopping data and understand Taobao shopping trends. Moreover, the products are not only targeted at Taobao sellers, but also Taobao buyers and the vast number of third-party users.

　　What should I do if the Taobao index is closed?

　　"Thank you for your support and attention to Taobao Index. Since the release of Taobao Index, it has provided services to many data users. However, multiple data products are parallel and have different statistical calibers, which has also caused trouble to many users.

　　In order to improve user experience and ensure data accuracy and consistency, it is now decided to lower the Taobao index. If you are a seller, the business consultant will explore the way of data-based operations for you; if you are a market researcher, etc., Alibaba Index will discover the beauty of the region and industry for you. ”

　　It is understood that Taobao Index was once an official free data platform on Taobao. It has been in operation for 4 years since it was launched at the end of 2011. For Taobao sellers and market researchers, this consumer data research platform has extraordinary significance for them. They understand users’ search behaviors on Taobao and Tmall through Taobao index, thereby mastering Taobao search hotspots and targeting consumer groups.

　　It is reported that in more than four years since the release of Taobao Index, there is no system maintenance at present, and there are problems such as lack of wireless data. It can no longer keep up with Taobao and Tmall's business rhythm and cannot meet users' strong data analysis needs. However, another function of Taobao is recommended on the page where Taobao index is offline - Taobao business consultant.

　　How to check the search volume of keywords after the Taobao index is closed?

　　After the Taobao Index was offline, another Taobao business consultant was launched. The Business Staff Platform is the first unified merchant data platform created by Alibaba, providing a one-stop, personalized and customizable business decision-making experience for all merchants.

　　It integrates the massive data of Quantum Hengdao and the store management ideas of business consultants. It not only integrates most of the functions of Quantum Hengdao, but also adds new functions such as self-service number acquisition, single product analysis, product thermometer, and real-time live broadcast large screen.

　　2018 Taobao daily keyword search rankings:

　　　How to query?

　　1. Enter the seller center to find a business consultant (if there is no business consultant, order it first). Click on the business consultant in the figure below.

Enter the seller center and click on business consultant

　　2. After entering the business consultant, click on the topic tool above to enter the topic tool (as shown in the picture).

Enter the business consultant click on the special tool

　　3. After entering the topic tool, click on the word selection assistant on the left (as shown in the picture) to enter the word selection assistant interface.

Enter the topic tool and click on the word selection assistant

　　4. After entering the word selection assistant interface, find the industry-related search terms, and then click to enter the industry-related search terms interface (as shown in the picture).

Enter the word selection assistant to click on industry related search terms

　　5. After entering the industry-related search terms interface, enter keywords in the input box. For example, if I enter women's clothing for query, as shown in the figure, you can query the Taobao keyword search popularity, changes in search popularity across the entire network, click rate across the entire network, the number of products across the entire network, and the average click unit price of the direct train. Among them, the popularity of Taobao keyword search is what we often call Taobao keyword search volume or Taobao keyword index.

Enter industry-related search terms and input vocabulary to search

　　For searching for keywords on Taobao, we need to use data to speak, and this tool for querying data is a business consultant. For specific search methods, refer to the above steps, I hope it can help you!