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In Taobao operation practice, you must do 5 things well! 【Promotional Network】

2018-05-09

  Taobao operation is a comprehensive position, and it does not mean that you can do a good job in one aspect. Many merchants think that the operation is difficult actually lies in these aspects. In many cases, they cannot do it well and take into account multiple aspects at the same time. Next, let’s talk about what needs to be done in the actual operation of Taobao.

  1. Find a source of goods

  Whether a store can operate well is very important to choose the source of goods. The selection of supply sources must ensure supply volume, quality, after-sales service, price, etc. If there are advantages in these aspects, it will lay a solid foundation for Taobao operations.

  2. The importance of store weight cannot be ignored

  Many people think that just by doing the search well, but in fact, it is not, the weight is about ranking. For example, if a ticket issuance can be searched by customers, but the ranking is very low, it will be of no use. Therefore, we must ensure good weights. Weights are related to a lot of data, such as grade, dsr dynamic rating, sales, refunds, dispute refund rates, conversion rates, etc. These are just some of these aspects, so if you want to weight the stores and products, it is important to do all aspects well.

Taobao Operation-Premiere Network

  3. What you need to do just opening a store is to lay a solid foundation

  In fact, there will be a lot of support for the newly opened new stores, and many merchants hope to continue to increase sales at the beginning. In fact, it is of course the best if you can, but more attention is to basic evaluation, store reputation, etc., which can prepare for the future upgrade of the store to the level of heart, diamond, crown, etc.

  4. Only by doing every step carefully can you create a hot product more easily

  The beginning is the time for the product to be released. The time for the store cannot be said to be all the products selected at one time, but it needs to be staggered. The next step is to optimize the title of the product. The title optimization can be achieved by using multi-dimensional tools, so that the title can be optimized from multiple aspects. A store should divide levels according to the product's own advantages and characteristics, such as profit, promotional, matching, traffic, etc. Then we must do a good job in promoting and draining the site and outside the site. While driving the site, we must also train customer service. After all, customer service is still very important to the conversion rate.

  5. Online store decoration can add points for customers to purchase your products

  Online store decoration does not mean that the more gorgeous the better. The key is to suit your product's style positioning, and the best one is suitable. For example, the ones sold are canvas shoes, and the target group is generally younger. The style of online store decoration positioning can be fresh and fresh. If the decoration is the same as the five-star luxury hotel, it will make customers feel uncomfortable.


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