#Laogao E-commerce Newsletter# [E-commerce Morning News on April 2]

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on April 2] 1. Tmall released four core development strategies of 2019 Fast-Mobile Consumer Goods; 2. Tencent responded to the "two-choice one" incident: taking a team is a false proposition, a choice and judgment of its own business interests; 3. Didi Takeout is a small-scale grayscale test in Wuxi today; 4. The official definition of "unicorn" is here, and 7 companies including Alibaba and Tencent meet the conditions for issuing CDRs; 5. Zhou Hongyi: The frustration comes from the incompetence of poor balance of work and family; 6. China imposes tariffs on 128 imported goods in the United States...

　　E-commerce newsletter

　　1. Tmall releases four core development strategies for fast-moving consumer goods in 2019

　　On the afternoon of March 28, Tmall released the core development strategy of the fast-moving consumer goods industry in 2019. Gu Mai, general manager of Tmall Fast Consumer Business Department, said that in 2019, Tmall’s four focus is user development, new retail, brand operation and data assets. (Source: Yibang Power)

Tmall releases four core development strategies for fast-moving consumer goods in 2019

　　2. Intervene in social e-commerce JD version of "Pinduoduo" is also coming

　　In July last year, Taobao launched a "group buying" function, and recently launched a Taobao special price version of the app. These actions were interpreted as Taobao will face Pinduoduo head-on. Yibang Power Network learned that JD.com is also building momentum for its "group buying" gameplay, called "JD.com Group buying".

　　According to the official introduction, JD Group Purchase is a tool based on JD merchants, which uses group purchase marketing tools to stimulate multi-level sharing fission through group purchase prices and social gameplay, and realizes low-cost traffic and user conversion by merchants. It focuses on the concept of "low price but not low quality".

　　However, JD.com said that it is not just about benchmarking prices, but focuses on goods with high cost performance and large price difference. At the same time, JD.com's inherent warehousing and logistics, after-sales service and other products ensure the quality and user experience. (Source: Yibang Power)

　　3. Tencent responded to the "two-choice" incident: Taking a team is a false proposition, which is a choice and judgment of its own business interests.

　　According to Titanium Media, Huang Li, deputy general manager of Tencent WeChat Pay, responded that companies' control over their own interests will not change because of whether Tencent invests. A global Fortune 500 company like Walmart will not easily take sides with Tencent because of "Tencent and Walmart jointly hold stakes in JD." "Surviving is a false proposition. There is no absolute positioning. It should be the choice and judgment of enterprises at a certain strategic development stage for their current business interests." (Source: Titanium Media)

Huang Li, deputy general manager of WeChat Payment Industry Center

　　Internet news

　　4. Didi Takeout today tests in Wuxi in a small range of grayscale

　　On April 1, Didi takeaway promotion was tested in a small-scale grayscale manner in Wuxi. According to user experience, Didi will gradually expand its service scope. In the view of most industry insiders, Didi's trial of takeaway is not only a coordinated expansion of its own online ride-hailing business, but also a counterattack against Meituan Taxi. Meituan's entry into the travel market is a supplement to one-stop service and a solution to increase valuation. (Source: 36kr)

　　5. CCTV named short video platform for young pregnant mothers to hype and show off, Kuaishou checked overnight

　　Recently, CCTV's "News Live Room" program reported that a large number of minors' pregnancy videos appeared on the short video platform, using minors' birth as a gimmick to show off. Early this morning, Kuaishou, who was named in the program, responded on its official Weibo, saying that it had conducted a full-site inspection, deleted and banned a batch of videos and accounts, and at the same time, it turned off the recommendation function, upgraded the artificial intelligence identification system, and strengthened verification. (Source: Tencent Technology)

Screenshot of Kuaishou Weibo

　　6. The official definition of "unicorn" is here. 7 companies including Alibaba and Tencent meet the conditions for issuing CDRs

　　According to financial reports, Guan Qingyou, chief economist of Rushi Financial Research Institute, estimates that a total of 7 overseas listed companies meet the requirements of "large red chip companies" in the pilot conditions, namely Tencent Holdings (0700.HK, 3110.9 billion yuan), Alibaba (BABA.N, 291.21 billion yuan), China Mobile (CHL.N, 117.78 billion yuan), Baidu (BIDU.O, 487.4 billion yuan), JD.com (JD.O, 362.3 billion yuan), NetEase (NTES.O, 230.9 billion yuan), and China Telecom (CHA.N, 223.9 billion yuan). (Source: Finance Network)

　　7. Yidao adjusts its existing business model and says it will select 470,000 drivers to be selected for zero commission.

　　On April 1, a Beijing Business Daily reporter learned that Yidao will make a series of adjustments to its existing business model, including exempting car owners from commissions, improving travel experience, implementing ladder rebates, and lowering ride rates, breaking the traditional commission model of online car-hailing.

　　Yidao also announced the launch of the "commission-free + ladder rebate" plan, selecting 470,000 car owners in 47 cities across the country, implementing a commission-free policy, and implementing a ladder rebate for car owners, becoming an online car-hailing platform that realizes "commission-free + ladder rebate". (Source: Beijing Business Daily)

　　8. Zhou Hongyi: Frustration comes from poor balance in work and family incompetence

　　On the morning of April 1, Zhou Hongyi, Chairman and CEO of 360 Group, posted a Weibo response to why "life failed", saying that frustration comes from the incompetence of poor balance in work and family, and also hopes that "everyone does not have to be far-fetched and guessed randomly." (Source: Weibo)

Zhou Hongyi Weibo

　　Cross-border newsletter

　　9. China imposes tariffs on 128 imported goods in the United States

　　According to the Ministry of Finance, in order to safeguard our interests and balance the losses caused by the US 232 measures to our interests, since April 2, 2018, I have suspended the obligation to reduce tariffs on 128 imported goods of seven categories originating from the United States, and impose tariffs on the basis of the current applicable tariff rates. The tariff rate on 120 imported goods such as fruits and products is 15%, and the tariff rate on 8 imported goods such as pork and products is 25%. The current bonded and tax exemption policies remain unchanged. (Source: People's Daily)

　　10. Inman also became the founder of cross-border e-commerce and revealed his overseas plans for the first time

　　On March 29, at the Amazon Global Seller Thousands Summit, Fang Jianhua, Chairman and CEO of Guangzhou Huimei Fashion Group Co., Ltd. and founder of Inman brand, disclosed for the first time Huimei Group's plan to compete in overseas markets and its thoughts on the evolution of the global market. Fang Jianhua said that the overseas market has become the next storm in the fashion industry, and Inman will closely integrate with overseas platform trends. (Source: Yibang Power)

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