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Viewing the social e-commerce economic model through micro-business—— Sharing of Laogao E-commerce Club Members

2017-09-16

  At the regular meeting of the Laogao E-commerce Club , the directors of Member Jifu Asia Investment expressed their opinions on WeChat.

  Wechat business. I remember that the last class was a sharing of WeChat business. The host knew more about WeChat business than I did in WeChat business. This is just a preliminary personal opinion. When WeChat business started, we also regarded it as a main investment direction. We seriously thought about it and there were no investment opportunities in it.

  I was also wondering if there was any investment benefit at that time. Wechat business is built on the direct relationship chain of C2C just like pyramid schemes back then. 80% of Wechat business sells facial masks, while 80% of Wechat business are women, of which 80% are mainly housewives. However, when the power of the circle of friends is no longer there and personal credit overdrafts, wechat business encounters a bottleneck. WeChat official’s focus is on establishing the most relevant network of relationships rather than backtraffic. Therefore, it is questionable to use the circle of friends to promote the sustainability of products. WeChat official hopes that enterprises can use WeChat to serve old customers in the field of Wechat business to trust the economy.

  Social e-commerce, so we can explore and accumulate more to see if we can find sustainable models. Simply selling through the circle of friends, the sustainability is poor, and the capital may be more conservative.

Viewing the social e-commerce economic model through micro-business—— Sharing of Laogao E-commerce Club Members

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