It is understood that the 2017 Taobao Creation Festival has been preparing for it since May this year. On July 8, the second Taobao Creation Festival officially opened, and 108 selected Taobao stores appeared in Hangzhou. The 2017 Taobao Creation Festival is trying to turn the scene into a "trendy version of the Qingming River During the Qingming Festival". 108 offline Shenshang stores are located in four sections: East City, West City, South Street and North Street.

Alibaba Group Chairman Jack Ma unexpectedly appeared at Taobao Creation Festival and personally experienced this stage born for young people. Shuttled through 108 Taobao stores and passing by tens of thousands of "shopping players", Jack Ma couldn't help but post on Weibo to like young people.
At the Taobao Creation Festival , 108 Jianghu Shenshang gathered together, and 108 Shenshang heroes showed their strengths. They were scattered in four sections, east, west, south, and north, and staged a live-action version of the "Along the River During the Qingming Festival". Many viewers sighed, "It turns out that the store I have been shopping has such a handsome shopkeeper..." "Even if I give me another day, I can't go through so many weird stores..."
Alibaba Group CEO Xiaoyaozi once said at the Investors Day conference that there is no difference between physical store transactions and online transactions in the new retail era. Every user can identify, reach, understand, and serve. In order to make bold imagination a reality, Tmall's new retail technology came into being on June 18 this year, with the "Sky Eye" coming into being. Similarly, at this Taobao Creation Festival, the "unmanned retail store" Tao Coffee once again allowed everyone to explore the road of new retail online and offline integration. 》》》Creation Festival opens, Taobao wants to add a trendy label to itself
Let’s briefly experience the strange style of this year’s Taobao Creation Festival .



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