How does Weitao create content?

　　Why do we need to do Weitao? We know that Taobao’s public domain product threshold is relatively high, and your store needs to operate to a certain level before it can be captured and displayed on the public domain platform. Private domain products, such as Weitao, Taobao details page, Taobao stores , etc., are all our store’s own platforms and are controllable. We can operate them directly, and even buyers who open new stores can operate immediately. And Weitao is more important.

　　So, how does Weitao create content?

　　Micro-innovation

　　Regarding micro-innovation, people think that it is actually just to use other people’s articles to modify them and use them yourself. In fact, it is not all the same. Learn from other people’s structural ideas and write your own content according to your own content, and turn other people’s things into your own. In the early stages, referring to excellent merchants is the best way to refer to excellent merchants. This not only has a high yield rate, but also has a fast speed. Over time, you will also make a lot of progress. You will not need to refer to others' styles slowly.

　　It should be noted that Weitao must be original content and cannot be used directly with other people's, as this will be locked up in a small dark room and the platform will block your Weitao. So how can we avoid it? As long as we refer to excellent merchants for cross-category purposes when we micro-innovate, we can make our own product content in their form, so there will be no infringement problems.

　　Be your own product expert

　　In fact, each of our merchants is a product manager in their own store and should have a special understanding of their products. Therefore, when introducing products from a professional perspective, it not only reflects our professionalism, but also allows buyers to understand the products. So it should not be difficult for us to post similar content.

　　Inlay topics

　　Finding topics is also a good choice. Finding some headlines that have been popular recently is best to have a relationship with our product selling points. Combining this topic with our products is also a good article. Moreover, this kind of content is easy to spread and the effect will be better.

　　Social content

　　This should be more common to everyone. Our WeChat friends usually post some of this kind of content.

　　New

　　When there are new products, we must post them. Although the system will automatically push them, we can write the copywriting content more professionally.

　　Pre-sale

　　Of course there is a preview before the launch of the new product, so that everyone can pay attention to it in advance.

　　Holiday promotions

　　How can you miss this opportunity? And you can also bring some marketing activities to attract fans. In terms of form, you can directly refer to the content and gameplay of marketing activities across the entire network.

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