What advertising slogans cannot be used on Taobao?

　　What advertising slogans cannot be used on Taobao? I believe this is something that both the new store owners and the old store owners are very confused. Below, the editor of Laogao Crown Club will explain to you the advertising slogans that are prohibited by Taobao. Why can’t some Taobao advertising slogans be used? Punishment for Taobao’s extreme terms.

　　On September 1, 2015, the Alibaba Group Legal Department summarized the use of language standards for e-commerce products in accordance with the requirements of relevant laws and regulations. The penalty for extreme language is changed from the original refund of one compensation of three to a fine of 200,000 yuan! The new advertising law applies to both the market and Tmall. In this regard, the impact of Taobao agent operations is also very huge.

　　It is reported that extreme terms include but are not limited to product list pages, product titles, subtitles, main pictures and details pages, product packaging, etc. For shops with extreme terms, once a store is found to be illegal, it will be deducted points and fined, and a fine of not less than 200,000 yuan and not more than one million yuan will be fined. If the circumstances are serious, the store will be directly closed. Once a customer complains about the limit term and the rights protection is successful, the merchant will bear the full amount of compensation. Therefore, friends who operate Taobao agents must not out of your advertising terms, otherwise there will be a series of problems.

　　Many of the Internet's supervision and monitoring may not be in place, but some merchants still have a lucky heart, because such words can bring certain advertising effects to merchants. There is so much information on the Internet and the law enforcement department has limited energy, so how can they be caught?

　　The limiting terms include the following vocabulary:

　　National, world-class, most advanced, best, well-known, first, only, first choice, best, well-known, accurate, high-end, highest, lowest, most, most affordable, cheapest, latest, most advanced, well-known, latest technology, most advanced science, national products, fill the domestic gap, absolute, exclusive, latest, most advanced, first brand, gold medal, famous brand, excellent, first, high-end, exclusive, first network sales first, world first, national, first network sales first, world-leading, world-leading, high-end, latest technology, most advanced processing technology, most fashionable, best, high-end, top, ultimate, most popular, ace, sales champion, first (NO.1Top1), extreme, permanent, ace, leader, leader brand, unique, exclusive, unique, unprecedented, unprecedented, unprecedented, universal, etc.

　　The above are the advertising slogans that cannot be used on Taobao compiled by the editor of Laogao Crown Club. As Taobao store owners, you should pay attention to it and learn more about it to avoid using unusable advertising slogans. I hope these can help new store owners and old store owners solve their doubts. Good advertising slogans can help the store gain a reputation and deepen customers' impression of your store.

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