Dong Mingzhu: Why do employees have to use Gree mobile phones? Gree air conditioners do not increase their prices, and other air conditioners will also be difficult to increase their prices.

　　#Laogao E-commerce Online Information# Dong Mingzhu was named "Top Ten Economic Person of the Year in 2016". At the award ceremony, Dong Mingzhu said: "I became an internet celebrity last year, and I added 100 yuan to my installation workers, adding 1,000 yuan to my employees every month. At the end of the year, we gave bonuses of 10,000 yuan per person, and we also gave them a mobile phone."

　　The mobile phone used for employees is given away, so you don't need to buy it.

　　On the afternoon of January 9, an email photo of Gree Electric Appliances' "Notice on the Use of Gree Mobile Phones" was circulated on the Internet, with the content: According to the spirit of the cadre meeting, all employees need to use Gree mobile phones after the Spring Festival, please implement it as soon as possible.

　　As soon as the rumors came out, they immediately attracted attention and interpretation from all parties. Some people believe that after just getting a salary of 1,000, they forced employees to buy their own mobile phones.

　　"It's not to buy it, it's a gift." "If you have any objections, you can also give your employees a mobile phone." Before the award ceremony, Dong Mingzhu accepted an exclusive interview with "Chinese Entrepreneurs" and also talked about this issue.

　　"You are an employee of Gree. Who do you don't need to use Gree products? You don't like them yourself, so why do you want others to like your products?" Dong Mingzhu believes that it is necessary for Gree employees to use their own mobile phones. As an employee, my products are very good, why not use them? "I have always used Gree mobile phones, the first and second generations, and I think that using more can allow me to experience more and market better."

　　Dong Mingzhu said that making mobile phones is to bring more and better products to consumers. "Some people say that Gree mobile phones are not successful, and I don't think this is true. It's not that I produce mobile phones today, but it means that I have to make 10 million or 100 million today, and there is a time to settle down. However, I have to be responsible for the market and consumers. Either I don't sell it, selling is definitely the best."

　　Regarding some comments from Hegree on the Internet, Dong Mingzhu said, "We first increased our salary by 1,000 yuan, paid the year-end bonus at the end of the year, and then gave a mobile phone. What's wrong with it? What's the point of making a fuss about? If you have any opinions, you can also give employees a mobile phone."

　　China's taxes are not high, but there are too many fees

　　At the award ceremony on January 10, Dong Mingzhu also talked about the issues of the Internet and the real economy. She said, "In this era of the Internet, others say that we are traditional industries, and the Internet does not seem to belong to us, but in this we have just found that the Internet is most suitable for the development of our real economy. We have changed this era with efficiency and benefits. We have adhered to the manufacturing of entities, but we have still received good returns.

　　Our performance in the past year has not declined, but has increased by 10%, and its profit has reached 15 billion yuan. So I think in this process, we must see more about the opportunities brought by the Internet to our era, rather than the confrontation between traditional industries and the Internet. Because we have the Internet tool, we have taken off, our employees have grown well, and we have also received good returns with our companies. ”

　　In an exclusive interview with "Chinese Entrepreneur", Dong Mingzhu also talked about the excessive tax burden of the real economy reflected by Cao Dewang, Zong Qinghou and others.

　　Dong Mingzhu said that everyone said that China has high taxes. Without taxes, there would be no investment in national construction, such as medical care, education, national defense, etc., and the finance required is very huge. "So, I think as an enterprise, I have to pay taxes. This is what I have been sticking to for ten years. I will not be happy because of reducing my taxes, but because I can pay more taxes. This is the value of the real economy, the real enterprise."

　　The key is that there are too many fees now, and many fees have not been clearly determined. The Prime Minister has also said recently that the non-tax burden of enterprises is too heavy. If compared with the United States, I don’t think our taxes are high. The key is that there are too many fees and the institutional transaction costs in the middle are too high. This is indeed a problem and needs to be solved.

　　Zong Qinghou said that there are more than 500 fees to pay a year. Dong Mingzhu said, "I haven't counted it. I heard many entrepreneurs complain to me, and the fees are inexplicably too much. I can't explain the numbers clearly if I don't do these jobs."

　　Gree air conditioners do not increase their prices, and other air conditioners will also be difficult to increase their prices.

　　At the award ceremony on January 10, when talking about the impact of rising raw materials on Gree, Dong Mingzhu said, "Our peers are discussing how to increase prices, but companies still have to take into account the impact of the whole society, and we still don't increase prices. Air conditioners with a market share of 50% do not increase prices, so other prices may not increase prices."

　　In an exclusive interview with "Chinese Entrepreneur", Dong Mingzhu also talked about this issue. She said that the operating costs are indeed rising now. Some peers say that prices should be raised, but Gree proposed not to raise prices. Why? Because their cost control is not good. When the price of materials rises, it is said that materials should be raised, so air conditioners should also increase prices.

　　However, the current material prices are still far from the highest material prices before. Take copper as an example. The highest time is 70,000 or 80,000, but now 50,000 has not arrived yet, and there is no question of affecting your company's profits.

　　Therefore, even if the price of materials increases, if the per capita efficiency is improved, it can still be produced. Dong Mingzhu said, "I don't agree that raising prices now will bring chaos to society, so we insist on not raising prices. This is the responsibility of entrepreneurs and the responsibility that enterprises must bear."

　　The ballpoint pen tip that stumped Dong Mingzhu was made

　　In the past two days, "the ballpoint pen tip that alarmed the Prime Minister and stumped Dong Mingzhu was created", and this news has flooded the screen. But was Dong Mingzhu really stumped?

　　It is understood that at the end of 2015, Dong Mingzhu told Beifa Group that it would cooperate to develop equipment for producing ballpoint pens within one year, "not ballpoint pen tips."

　　Dong Mingzhu said that in 2016, we did a lot of transformations, automation transformations, and some equipment and process transformations, and we also cooperated happily. But we didn't make the most important ballpoint pen tip device. "It's not because I can't make it, it's because I don't have the materials they need. If we do the materials, I will tell you if I can make that head. But I'm not. Without this material, I can't produce this material, so I can't make it."

　　Dong Mingzhu said that now it is said that the pen tip is made, but it has not been before. This also shows that China's manufacturing industry has been improving.

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