Speaking of Taobao stores, we have to talk about the express train. At the July regular meeting of Laogao E-commerce Club, I was fortunate to invite Toto Tang, a trader at the billion-level Tmall store, to tell you the purpose of opening the express train to all night talk members.

Tmall Double 11 pre-sale will begin on October 20, 2017. For consumers, what they care most about is the principle of using the final payment and coupons. The latest "Tmall Double 11 pre-sale consumer rules" here are released. Do you want to know how to pay and how to use coupons? Don't worry, the editor will introduce the main content of the "Tmall Double 11 pre-sale rules".

#Laogao E-commerce Newsletter# [October 23 E-commerce Morning News Brief] 1. Jack Ma: If crying is useful, I will cry every day; 2. WeChat IOS restarts the "reward" function and users scan the praise code to pay; 3. Alibaba sues several self-media for claiming 1 million yuan for "Jack Ma's luxury house"; 4. Inspirational! The delivery guy's meal delivery text message is bilingual in Chinese and English; 5. "Anti-counterfeiting Youth" responded to Alibaba's anti-counterfeiting and contributed more than 400 copies of the destruction of creativity.

#Laogao E-commerce Newsletter# [October 20 E-commerce Evening News Brief] 1. iPhone 8 sales were less than expected. Apple cut 50% of the orders; 2. Beibei.com is suspected of bundled sales and automatically renews for members; 3. Liu Qiangdong talks about organizational evolution under the retail revolution: JD.com will move towards integrated opening; 4. It is said that WeChat subscription account is undergoing major revisions or changed to information flow. The official will not respond yet; 5. 1688 will launch a "super store" and will reach a trillion-dollar scale within three years.

The annual Double Eleven "Shopping Festival" is coming soon. This year's Tmall red envelopes are not only up to 1,111 yuan, but also superimpose them. In other words, you can grab 200 today and 500 tomorrow, and all these 700 can be used. Below, the editor of Laogao E-commerce Club will share with you what red envelopes you can grab on Double Eleven this time.

There are actually two phenomena in the maternal and infant market now. On the one hand, both online and offline merchants are worried about expensive traffic and cannot attract consumers with high cost performance and fall into business difficulties. On the other hand, some merchants have won unanimous favor from customers through new products, new experiences, new channels and new methods, and their business is very prosperous.