Laogao E-commerce Newsletter on December 26

　　#Laogao E-commerce Newsletter# [E-commerce Morning News on December 26] 1. Taobao’s new gameplay, Taobao’s naughty value is destined to be a destined person; 2. Tmall takes tough measures on unqualified products and cancels merchant self-inspection! 3. "China's richest man" Zong Qinghou CCTV challenged: e-commerce cannot replace me; 4. First instance of the draft E-commerce Law: the platform's "payment first" caused controversy over rights and responsibilities; 5. Huajiao Live announced annual data: university professors gave 50 million yuan.

　　1. Taobao’s new gameplay, Taobao’s naughty value is destined to be

　　On December 26, Taobao launched a new gameplay. Just open Taobao, check your own Taobao naughty value, click to enter the poster of the person who is destined to find the naughty value, and follow the rules to find the naughty value, and then you can participate in the Taobao naughty value event, divide 1 million, and find 10 people and have the chance to win the 2017 yuan prize.

　　Comment: Nowadays, you need to pay attention to skills when sending red envelopes.

　　2. Tmall takes tough measures on products that are not qualified and cancels merchant self-inspection!

　　According to the news on December 26, in response to the quality of products that are not qualified, Tmall said it will cancel the opportunity for self-inspection of merchants. The specific items for canceling self-inspection are: the second item of "other categories" in the case of deduction of 6 points; the second item of automobile accessories such as car seat belt buckles with traffic safety hazards in the 7th item of "involving personal safety and privacy"!

　　Comment: Good thing.

　　3. "China's richest man" Zong Qinghou CCTV challenged: E-commerce cannot replace me

　　On December 26, the chairman of Wahaha Group Zong Qinghou said bluntly: E-commerce in my industry cannot be done, and most e-commerce companies have an impact on the retail industry. Take delivery for example, the cost is very high. Wahaha focuses on developing urban markets, with frequent delivery and small volumes. If the urban market is well done, the power in this area will not be weakened. Therefore, e-commerce does not have any major threat to Wahaha, it only has some impact and cannot be replaced. In addition, e-commerce is still combining with offline, and the cost of e-commerce is higher than that of offline costs (delivery costs, etc.), e-commerce has begun to shrink, so physical retail has begun to rebound, and dealer confidence is also increasing.

　　Comment: It depends on your opinion. Any business model requires time testing and growth.

　　4. First instance of the draft E-commerce Law: Platform "payment first" leads to disputes over rights and responsibilities

　　On December 26, the 25th meeting of the Standing Committee of the 12th National People's Congress conducted group reviews on the draft E-Commerce Law (hereinafter referred to as the draft). At the meeting, members of the Standing Committee held a heated discussion on the issue of "protecting rights and interests". "For example, 7-day unreasonable return is a very good choice for regulating the market, but some online stores still have their own unruly terms." Fu Ying, a member of the Standing Committee of the National People's Congress, said, "Legally, the requirements for e-commerce and online merchants should be smoothed out as much as possible. For this law, protecting consumers' rights and interests should be the first priority.

　　Comment: Just like the restaurant’s “no take-out alcohol”, the overbearing terms of merchants require strong rules to supervise, and consumers themselves cannot change it.

　　5. Huajiao Live Annual Data: University professors give 50 million yuan

　　According to December 26, Huajiao Live recently released the platform's annual data report. Data shows that the total number of gifts received by anchors on Huajiao Live has exceeded 5 billion times; on the list of local tycoon rewards, freelancers, company employees, industry/service workers, and company executives ranked in the top four occupations, and university professors ranked fifth with annual rewards of over 50 million.

　　Comment: The crowd who watch the live broadcast is not limited to "diaosi".

　　6. The Ministry of Foreign Affairs responded to the "notorious market": Sino-US trade is essentially mutual benefit and win-win, and we hope that the United States will provide a fair and just environment!

　　According to the news on December 26, a spokesperson for the Ministry of Foreign Affairs said that the essence of Sino-US economic and trade relations is mutually beneficial and win-win, and we hope that Sino-US economic and trade relations can develop smoothly and healthily with the joint efforts of both sides! The industry also pointed out that the various events encountered by Taobao are not isolated cases, and this is full of prejudice and even discrimination against Chinese companies!

　　Comment: In international business competition, without the support of the country, enterprises will suffer a great loss.

　　7. Alipay responds that AR red envelopes can be cracked using PS, which has raised the technical threshold and limited the number of receipts.

　　On December 26, Alipay launched AR real-life red envelopes and suddenly ignited user enthusiasm and even led to a wave of AR concept stocks in A-shares. While it is very popular, some people are also looking for ways to get loopholes. By scanning other people's mobile phones or computer screens, PS Dafa has been launched one after another. In response, Alipay officially released a Weibo post saying that it has upgraded its product technology to AR red envelopes, and the probability of scanning other people's screen clues to receive red envelopes has been further reduced to a few tens of thousands of yuan, and the probability of grabbing red envelopes through PS has also been greatly reduced. In addition, because a single red envelope has a limit of up to 200 yuan, and an Alipay account can only receive AR real-life red envelopes 10 times in a day, it is unreliable to rely on PS and other methods to get rich.

　　Comment: If there are any loopholes, please make up for them.

　　8. Mobile QQ will launch AR red packets in January next year

　　According to the news on December 26, Alipay's LBS+AR red envelopes have been having a lot of fun recently, and the mobile QQ team announced that they would also play like this. In January 2017, QQ LBS+AR red envelopes will be officially launched. The gameplay is somewhat similar to Alipay and Pokemon. It is also the initiator who issues red envelopes at designated locations. The user turns on the camera and goes to collect them according to the location. QQ is not unfamiliar with AR. In July this year, it held a QQ R torch relay, claiming that the number of online participants exceeded 100 million.

　　Comment: It’s boring to find a hot topic and everyone is rushing to the crowd.

　　9. Taobao will clear the zero-out rules and deduct points, and it is difficult for merchants to "turn over" in selling fake products?

　　According to December 26, every year at 24:00 on December 31, Taobao will implement different zeroing plans based on different violations and deduct points. Among them, the illegal deductions include general illegal deductions, serious illegal deductions (excluding the sale of counterfeit goods), and illegal deductions for counterfeit goods. Regarding general violations, Taobao has always adopted a policy of "all pardons", and all general violations in 2016 will be cleared. For serious violations of the rules other than selling counterfeits, Taobao has adopted the practice of clearing all points less than 48 points, and not clearing all points for those with 48 points or above, and maintaining the status of the account seizure.

　　Comment: Last-place elimination system.

　　10. Fight to socialize, Alibaba DingTalk has added live broadcast function

　　On December 26, recently, DingTalk announced that it will be upgraded again, and will be connected to the new function "Witness Live Broadcast", which can provide enterprises with three different live broadcast services. According to DingTalk, users can directly open the corporate live broadcast channel after that. Depending on the scenarios and needs, only three application solutions are currently supported, namely light internal training live broadcast, high-definition annual meeting live broadcast and large-scale special live broadcast.

　　Comment: I think the fundamental problem of Alibaba’s social networking is that it is not accurate to meet the needs.

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