Alibaba and Amazon Cold War Will Influence the Geopolitical Scenario of China and the United States

　　#Laogao E-commerce Online Information# According to American media, the two sides in the world that are currently engaged in an important e-commerce war are the "cold war" between Amazon and Alibaba, not Amazon and Walmart. It is understood that this war may last for ten years, and Southeast Asia may become the most important battlefield for both sides in the next few years.

　　On November 27, according to the website of Forbes magazine in the United States, the e-commerce landscape in the Indian market has been clear. Both Flipkart and Snapdeal are threatened by wealthy U.S. rivals, which Amazon announced it would invest $3 billion in the country. In Indonesia, there are also rumors that Amazon will invest $600 million in the country. This is a strategy of strangling on both sides, India to the west and Indonesia to the east, and Singapore, sandwiched in the middle, may become a new center. Amazon's layout in this region is well-intentioned.

　　Alibaba has not wasted time either. It spent $1 billion to acquire Lazada, a hugely expensive e-commerce company. Alibaba also invests in the financial industry in Southeast Asia through its Ant Financial.

　　Small e-commerce websites are obviously not ready to face Amazon and Alibaba. In India, Flipkart's valuation has been lowered by investors. There is no evidence that Southeast Asia’s e-commerce websites are more well prepared. But this is not the most worrying issue.

　　In fact, if the entire ecosystem of Southeast Asian markets is not properly handled, these two elephants have the potential to stomp everyone in this war.

　　The Cold War in E-commerce Will Influence the Geopolitical Scheme of China and the United States

　　The report believes that all this highlights the importance of the Southeast Asian market. The war will determine the fate of Alibaba and Amazon's global expansion plans. There is no doubt that the Middle East, South America and Africa are also their long-term strategic goals, but the time is ripe for the Southeast Asian market.

　　The interests of China and the United States meet here, and local e-commerce "representatives" have gained dominance. Therefore, Southeast Asia is the first to be hit in the fight between giants.

　　The importance of the Southeast Asian market cannot be ignored. The e-commerce cold war breaks out here will even affect the geopolitical pattern between China and the United States. At the same time, this also highlights Southeast Asia's innovative capabilities, allowing the outside world to understand the ecosystem composed of giants, startups and government stakeholders.

　　One is the most popular technology field, and the other is the most popular subcontinent in the world. Whether the battle between the two giants can create new value for them can only be seen.

　　Walking on thin ice is probably the only magic weapon to survive in a world where two red suns are hanging high at the same time.

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