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How to operate county e-commerce in 2016

2016-11-04

With the development of e-commerce, the county economy is becoming increasingly closer to e-commerce. We must actively change and innovate, make good use of this opportunity to change the previous traditional economy, and bring a new wave of development to our county economy.

Faced with a new tool, you will inevitably be at a loss and have nowhere to start ; this leads to a situation where flowers bloom ; more counties choose to hold on and expect to become famous overnight, but things go against their wishes ; there are many " self-employment " , and many e-commerce companies have emerged in counties in a short period of time. These companies will quickly obtain government funds for " e-commerce services " , but the outcome is not very good. As a new model related to the country's agricultural economy, I believe that the country will continue to provide policy support and resource support, and will form a more standardized system to guide and supervise the development trend of e-commerce in various places.

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So how can we do a good job in county e-commerce ?

First of all, we need to participate in the whole nation . Nowadays, e-commerce participants in many counties are generally concentrated in enterprises, and most of them are formalism ; the development of rural e-commerce cannot be separated from the participation of farmers, so we must expand the popularity of e-commerce knowledge to a maximum extent, lay a foundation, and set a model, so that e-commerce concepts can enter thousands of households, so that agricultural people have e-commerce ideas, quality awareness, and market awareness.

The second is to focus on products , circulation, services, implementation, and implementation.

The basis for developing rural e-commerce is agricultural products. If agricultural products want to go out of their homes and enter cities, they need to withstand the test of the market and the recognition of consumers. This must start from the source of the product, including the selection of county specialties, packaging design with regional characteristics, quality control, cultural implantation, brand implementation and other systems. The actual situation is that the packaging of many county products is too simple and too crude, and cannot convey the core content of the product, and cannot display the cultural characteristics of the county, which greatly reduces the market value of the product, and there is no such thing as brand building.

Nowadays, many people think of Taobao when it comes to developing rural e-commerce. Except for not knowing that more platforms and methods can be used, many people understand that even if you go to Taobao, you may not be able to sell products. Therefore, you must expand the market promotion and transaction probability of products, and use more platforms with low threshold and effective thresholds, such as WeChat, Youhe.com, etc.

Today, when the industry division of labor is becoming more and more refined, while consumers are purchasing products, they enjoy the fast and convenient online shopping and the high-quality services of merchants. Therefore, while doing a good job in products, they must provide pre-sales, during-sales and after-sales services. The concept of electronic service in rural areas is generally weak, and the training in this area is not in place in actual talent incubation, which greatly affects the quality of actual transactions. Therefore, we must change our thinking and make agricultural businesses have a good service awareness.

No matter how perfect the plan is, it is in vain to not take action. We will carry out the e-commerce campaign step by step. We believe that the rapid development of e-commerce will bring new breakthroughs to local economic development.

Thank you for your attention and support  to Laogao Crown Club . Please indicate the source for reprinting by Xuanming Network   www.shxuanming.net

 


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