Rules Xiaoer Zifan will share with you about how merchants encounter malicious attacks during Double 11? And which merchant protection tools can prevent malicious attacks in advance and ensure the normal operation of the store before and after the big promotion.
What should the merchant do when he is maliciously attacked on Double Eleven? I will introduce to you two complaint channels that have been subjected to malicious attacks and several merchant protection tools that can prevent malicious attacks.
The first channel, whether it is Taobao or Tmall merchants, if they suffer malicious attacks, they can go to the guimi.tmall.com platform to complain, including malicious evaluations, malicious behaviors, and malicious shooting attacks.
The second channel is a very popular business mutual aid community called Ask Shangyou. The website is infob.taobao.com. Merchants can post help in Ask Shangyou. Here, they have accumulated more than a thousand seed merchant users and hundreds of waiters. They will solve the problem in real time and fastest. On Double 11, there will also be waiters who will live broadcast the latest situation of Double 11 on Double 11 to solve the problems encountered on Double 11 for everyone.
In addition to complaint channels for malicious attacks, there are also some merchant protection tools on the platform. Merchants can fully use these tools before the big promotion to avoid losses in advance. Today I will introduce some commonly used tools.
1. Anti-theft picture tool. On the eve of Double 11, merchants were particularly troubled by pictures. What should I do if I wanted to launch new products but were afraid of pictures being stolen? I provide you with two image protection products. One is real-life protection. Log in to tupian.taobao.com and upload the captured pictures to the website to enable protection. The website will scan for you 24 hours a day for anybody on the entire network to steal pictures. The real-life protection product is based on the first release of the picture. Only the first person to publish this picture on the Alibaba platform can apply for real-life protection, and real-life protection has category restrictions. The second is the picture shield. The picture shield can be used in all categories. When you publish a new treasure, the system will remind you to use the picture shield when uploading the main picture. If the picture thief uses the picture shield of your picture shield, it will be processed directly by the system. There is no need to make a complaint when using the picture shield. Before releasing new products on Double 11, merchants can learn to use these two products to prevent pictures from being stolen. (For the specific content of anti-theft pictures, please see the picture protection waiter-Xihe Live Share: http://www.iwshang.com/Post/Default/Index/pid/247002.html)
2. Inventory protection tools. The store was attacked by evil photographs and many people took photos of the store's treasures without paying, resulting in inventory occupation and even the baby being removed from the shelves. In response to such problems, the principle of inventory protection tools is that the system will intelligently identify whether the buyer purchases maliciously through various dimensions. If the system recognizes malicious purchases, even if the merchant uses a purchase to reduce inventory, there is no need to worry that the malicious buyer will occupy the inventory. The system will withhold and will not reduce inventory until it pays.
3. Telephone & Address Warning Tool . This tool can pop up warning messages and push them to the merchant when encountering duplicate orders and malicious refunds. It is recommended that all shopkeepers can follow guimi.taobao.com in real time to check whether there are warning messages in time and process them in time to avoid a series of losses in the future.
4. Quickly process advertising evaluation. When a merchant encounters advertising reviews, he or she just selects advertising reviews and clicks blocking on the evaluation management page. The advertising review will be processed within 30 minutes. This project will be launched in mid-September. Some merchants will first open their permissions, and then the entire network will be opened. So what if you encounter advertising reviews during the event? No matter how many advertising reviews are available, they can be processed in time within 30 minutes.
5. Obtain order permissions for malicious scenarios. I often hear feedback from merchants and encounter buyers who fill in a QQ number, WeChat account, or empty phone number in the address bar or blackmail merchants. As long as they meet the requirements of malicious scenarios, the merchant can directly close the payment order on the order management page. At the same time, I would like to remind everyone that you must not use this permission badly. Once you find that the permission is badly used, the store will have no chance to use it in the future.
This article " 5 merchant protection tools, providing you with Double 11 promotion guarantee " is edited and created by the seller information. Please indicate the source when reprinting
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