#Laogao E-commerce Newsletter# [E-commerce Evening News on August 4]

Evening information:

1. Pinduoduo launches the entrance to report false vouchers for consumers;

2. Suning.com’s new version of Dajuhui will be launched during the internal testing period during 818;

3. WeChat removes some illegal micro-short dramas from dealing with related illegal mini-short dramas;

4. TikTok's launch of PrivacyGo is conducive to increasing advertising revenue;

5. Shopee's parent company Sea plans to announce its second quarter results for 2023 on August 15;

...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. WeChat removes some illegal micro-short dramas and plays related to illegal mini-programs

On August 4, WeChat issued an announcement on the handling of illegal micro-short drama mini programs (the third issue). The announcement shows that the platform recently found through inspection and review that some micro-short drama mini programs have not registered the program compliance or have bad-oriented value content. According to relevant regulations, the platform has removed some illegal micro-short dramas and dealt with relevant illegal mini-programs. (WeChat Coral Safety)

2. 1688 will cure improper information use violations

According to August 4, 1688 announced that the platform recently received complaints from buyers and feedback from merchants who shipped goods from other platforms and received logistics text messages, after-sales phone calls, marketing text messages and parcels with other platforms, which had a serious impact on the buyer's experience. The announcement will take effect from the date of the announcement. The subsequent platform will gradually implement governance in accordance with the aforementioned measures and reserve the right to random inspections and verifications at any time. The platform will no longer notify you. (1688 platform rules)

3. Suning.com's new version of Dajuhui will be launched during the internal testing period.

According to August 4, Suning.com recently announced the upgrade measures of the new version of "Dajuhui" to help merchants further reduce costs and increase efficiency. The new version of Dajuhui has entered the internal testing stage and will be launched during 818. It is understood that the new version of Dajuhui will focus on changes in the two aspects of "choose the best from the best" and "effect orientation". "Select the best from the best" refers to selecting more price-competitive products in the original Dajuhui product selection pool, reducing the pit, strengthening the brand, and concentrating traffic to create hot products. The upgraded Dajuhui will be adjusted to three modules: limited-time flash sale, single product Hui and brand Hui, which are aimed at investment promotions such as home appliances, consumer electronics, home furnishings, Yipin, and fast-moving consumer goods. (Suning.com)

4. Pinduoduo launches the entrance to report false vouchers for consumers

On August 4, Pinduoduo's official platform recently launched an entrance to report false vouchers for consumers. Pinduoduo launched the entrance on the backend merchant and consumer chat pages, after-sales details pages, and the merchant version of the mobile merchant and consumer chat pages respectively. Taking the WIN and web-side backend merchants and consumers chat pages as an example, click on the corresponding picture in the chat page to select "Feedback False After-sales Voucher", and select the corresponding order in the pop-up window, provide the corresponding picture according to the requirements of the pop-up page, and check and fill in valid information to submit. (Duoduo E-commerce)

Internet news

5. Douyin has wholly owned a stake in Wuhan Anjiewangda Technology Company, which includes AI software development business

On August 4, recently, Wuhan Anjiewangda Technology Co., Ltd. has undergone industrial and commercial changes, and the original shareholders, legal representatives and major personnel have withdrawn. Beijing Bimo Liuxiang Technology Co., Ltd., a subsidiary of Douyin Group, is a shareholder and wholly-owned shareholding, Li You is the legal representative, executive director and manager, and Jinhuanglong is the supervisor. The company was established in February this year with a registered capital of RMB 1 million. Its business scope includes network and information security software development, artificial intelligence application software development, data processing and storage support services, Internet sales, cloud computing equipment technical services, etc. (Economic Observation Network)

6. A subsidiary of Shunwei Capital invests in AI robot companies

According to the news on August 4, Tianyancha App, recently, an AI robot company Hangzhou Gewujianwei Intelligent Technology Co., Ltd. has undergone industrial and commercial changes, and shareholders have added Guangzhou Chufeng Equity Investment Partnership, Tianjin Haihe Shunke Equity Investment Partnership, Shenzhen Shunying Private Equity Investment Fund Partnership, and Hangzhou Chuzhezhixin Equity Investment Partnership, a subsidiary of Chuxin Capital. (Tianyan Check)

Cross-border newsletter

7. eBay: Provide the best shopping experience for auto and motorcycle parts buyers

On August 4, eBay's official Weibo account stated that one of the keys to increase the repurchase rate of auto and motorcycle parts buyers is to provide buyers with the best shopping experience. After internal research, if the buyers of auto and motorcycle parts can obtain better services in terms of "accurate descriptions and actual pictures that meet the buyer's psychological expectations", "maintain accurate models and provide accurate products", they can significantly improve their shopping experience and satisfaction, and thus increase the buyer's repurchase rate. (eBay)

8. Shopee's parent company Sea plans to announce its second quarter results for 2023 on August 15

On August 4, Shopee's parent company Sea plans to announce its second quarter 2023 results before the opening of the US market on August 15, 2023 Eastern Time. The company's management will hold a conference call to discuss the results for the second quarter of 2023. (Shopee)

9. TikTok launches PrivacyGo to increase advertising revenue

On August 4, TikTok is building a data sharing solution called "PrivacyGo", a technology similar to a data isolation environment designed to balance data sharing between brands and platforms while protecting user privacy. It is understood that "PrivacyGo" will help improve the brand's advertising effectiveness on TikTok, thereby attracting more brands to TikTok and increasing advertising revenue. (Whip the Cow)

10. Amazon CEO: Artificial intelligence is the core of the company's future plans

On August 4, Amazon CEO Andy Jassy revealed on the company's quarterly earnings call that artificial intelligence is the core of their future plans. Jassy said that every business unit within Amazon has multiple ongoing AI projects. This includes their retail stores, online advertising, streaming entertainment, cloud services and consumer electronics, especially their virtual assistant Alexa. (Phoenix Technology)