#Laogao E-commerce Newsletter# [E-commerce Morning News on December 12]

Morning information:

1. Li Dan’s first Taobao live broadcast show has a total sales of 32 million and added 580,000 new fans;

2. Liu Qiangdong: JD.com will set up an anti-virus hotline for its employees immediately;

3. Dong Mingzhu said that it is easy to lose fighting spirit purely for making money;

4. On December 10, the national postal express collection volume was about 367 million pieces;

5. Kuaishou: The little prince of Qatar will start the first live broadcast on the entire network at 6 o'clock tonight...

Lao Gao provides everyone with the latest and most valuable Internet and e-commerce information every day.

E-commerce newsletter

1. Douyin e-commerce will carry out special governance of low-price high-mail

In order to ensure the shopping experience of platform consumers and maintain the normal operating order of the platform, the platform prohibits all forms of low-price and high-mail traffic diversion. From now on, the platform will carry out special governance of low-price high-mail. During the special period, low-price high-post cheating stores will be considered a serious violation and will be dealt with seriously, including but not limited to the closure of stores, the clearance of stores, and the deduction of all store deposits. (Tiktok E-commerce Learning Center)

2. Li Dan’s first Taobao live broadcast show has accumulated sales of 32 million and 580,000 new fans

The live broadcast lasted for 6 hours, with more than 11 million viewers, with a total sales of 32 million and a total of 580,000 new fans. Cui Dongsheng, vice president of Jiaoyou and head of Taobao business department, introduced that Luo Yonghao's performance in increasing fans and selling goods on Taobao live broadcast is an important reason for promoting Jiaoyouyou's system to accelerate the layout of Taobao live broadcast. After Double Eleven, I made a friend and set up a Taobao live broadcast business department internally, led by Cui Dongsheng. Judging from the premiere, Li Dan's ability to become famous and business is good, and the live broadcast room even sold car experience coupons on site, setting off a small climax. (Tianxia Online Business)

3. Kuaishou: The little prince of Qatar will start the first live broadcast on the entire network at 6 o'clock tonight

According to December 11, the little prince of Qatar, who became popular in this World Cup, has recently entered Kuaishou. On December 10, the little prince of Qatar announced on his Kuaishou account that he would start his first live broadcast of the entire network on Kuaishou at 6 pm on December 11. At that time, he would respond to rumors about his identity and netizens' concerns about himself "forgot to do homework when watching football", and there would be mysterious guests participating in the connection. (36Kr)

4. The 1688 Origin Development Center launches the "Leading 300" special plan

On December 10, in order to actively respond to the call of "accelerating the construction of a manufacturing power", and to help more factories become stronger, better and bigger under the general trend of the gradual recovery of the market, the 1688 Origin Development Center launched the "Leading 300" special plan, recruiting 900 high-quality factories for factory-oriented enterprises. Through the support of the top 100 special marketing fields and exclusive advertising resources, we will focus on building the top 100 industries, top 100 individual projects, and top 100 new talents in the factory track, and layout in 2023. (1688 Factory Classroom)

Internet news

5. Baozun E-commerce is selected as one of Shanghai's first batch of digital trade innovation enterprises

According to December 10, the first Shanghai Digital Trade Forum hosted by the Shanghai Municipal People's Government has been successfully held in Changning District recently. The first batch of Shanghai digital trade innovative enterprises were officially released at the meeting. Baozun E-commerce, as a high-quality service provider for domestic digital services, became one of the first 100 enterprises. (Baozun E-commerce)

6. Three Squirrels: The third largest shareholder plans to reduce its holdings of no more than 6% of the company's shares

According to December 11, Three Squirrels announced on December 11 that the company received a "Notice of Reducing Shares Plan" from the company's third largest shareholder, NICEGROWTHLIMITED, and plans to reduce its holdings in the company's shares. As of the date of disclosure of this announcement, NICEGROWTHLIMITED holds 46.5834 million shares of the company. NICE GROWTH LIMITED plans to reduce its holdings of the company's shares by no more than 24.0282 million shares within 6 months after the date of disclosure of this announcement or within 6 months after the date of disclosure of this announcement through centralized bidding transactions or within 6 months after the legal means approved by the Shenzhen Stock Exchange, such as bulk trading, which is not more than 6% of the company's total share capital. (Official Three Squirrels)

7. On December 10, the national postal express collection volume was about 367 million pieces

According to the monitoring data of the Office of the Leading Group for Logistics and Safety Protection and Smoothness Work of the State Council, on December 10, the national freight logistics was operated in an orderly manner, of which the number of postal express delivery was about 367 million pieces, a month-on-month decrease of 3.7%; the delivery volume was about 387 million pieces, a month-on-month increase of 0.8%; civil aviation guaranteed cargo flights, a month-on-month decrease of 4.3%; the monitored port completed cargo throughput of 33.299 million tons, a month-on-month decrease of 1.2%, and the container throughput was 737,000 TEU, a month-on-month increase of 0.4%; the national expressway trucks were 7.2795 million, a month-on-month decrease of 4.42%; the national railway freight continued to maintain a high level, transporting 11.285 million tons of cargo, a month-on-month increase of 1.19%. (Oriental Fortune Network)

8. Dong Mingzhu said that it is easy to lose his fighting spirit just to make money

On December 10, at the 2022 China Entrepreneur Magazine Annual Meeting, Dong Mingzhu said that people must have faith, purely for making money, and once you encounter problems, you will immediately lose your fighting spirit. If you have a belief, you can clearly understand your life value. Many of us are confused now because it is difficult to make money now, so your beliefs are very important. (Sina Technology)

9. Liu Qiangdong: JD.com will set up an anti-virus hotline for its employees immediately

On December 10, Liu Qiangdong released a video today saying that JD will set up an anti-viral hotline for employees immediately, and said that most of the infection symptoms are mild, so don’t feel panic. Liu Qiangdong also shared his experiences and feelings about the new crown, and called for the hospital's resources to be left to the elderly in need. Drink more water, boiled water 3-5 liters a day, eat some effervescent tablets, keep a good attitude and maintain a good rest. (Sina Finance)

Cross-border information

10. The express park around Shopee Quanzhou Transfer Warehouse is restored

On December 11, Shopee recently issued a notice on the restoration of express parks around Quanzhou Transfer Warehouse, saying that the logistics parks around Shopee's Quanzhou Transfer Warehouse will be lifted and will officially resume operations from December 10, 2022. Sellers who use third-party express logistics services are required to ship the package to Shopee Quanzhou Warehouse as usual starting from December 10. The Quanzhou Warehouse abnormal parts return service has been restored, and the platform is processing your abnormal parts return package in an orderly manner. (Yien.com)